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Compliance Updates

UK to Introduce Tough New Rules for Gambling Ads to Safeguard Young People

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The Committee for Advertising Practice (CAP) has announced the introduction of tough new rules for gambling ads to safeguard young people and vulnerable audiences.

These rules will significantly impact gambling advertisers looking to promote their brands using prominent sports people and celebrities as well as individuals like social media influencers, who are of strong appeal to those under 18.

The new rules state that gambling and lottery ads must not:

“be likely to be of strong appeal to children or young persons, especially by reflecting or being associated with youth culture.”

This is a step-change from the existing rules that gambling ads must not be of “particular appeal” to children. A “strong” appeal test prohibits content (imagery, themes and characters) that has a strong level of appeal to under-18s regardless of how it is viewed by adults.

In practice, this will significantly restrict the imagery and references that gambling ads will be allowed to use and should decrease the potential for gambling ads to attract the attention of under-18s in an audience. For example, ads will not be able to use:

  • Topflight footballers and footballers with a considerable following among under-18 on social media.
  • All sportspeople well-known to under-18s, including sportspeople with a considerable volume of under-18 followers on social media.
  • References to video game content and gameplay popular with under-18s.
  • Stars from reality shows popular with under-18s, such as Love Island.

Advertisers have until 1 October 2022, when the rules will come into effect.

“The days of gambling ads featuring sports stars, video game imagery and other content of strong appeal to under-18s are numbered. By ending these practices, our new rules invite a new era for gambling ads, more particular to the adult audience they can target and more befitting of the age-restricted product they’re promoting,” Shahriar Coupal, Director of CAP, said.

Compliance Updates

GGPoker Obtains German Gambling License

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Online poker provider GGPoker, operated by NSUS Malta Ltd, received permission to host online poker on November 25th, 2022 from the State Administration Office of Saxony-Anhalt. As with all providers, the permit is initially limited to five years.

Active in the global Poker and iGaming market since 2017, GGPoker has become the world’s largest poker room thanks to its innovative approach to poker. As an official sponsor of the WSOP Las Vegas, GGPoker is the direct link to the world stage of poker.

NSUS Germany, Sven Stiel on licensing:

“We are delighted to have gone the long and constructive path with the German  authorities. We are now able to offer our high-quality, innovative and secure poker environment officially and legally backed. This is the decisive step towards modern iGaming in Germany under professional and customer-oriented conditions.”

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Compliance Updates

The annual VIXIO GamblingCompliance Global Regulatory Awards recognise the best in the industry

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Yesterday VIXIO GamblingCompliance announced the winners of its Global Regulatory Awards (GRAs). We were delighted to host more than 350 guests at the De Vere Grand Connaught Rooms in London. The prestigious GRAs recognise and reward individuals and teams who work tirelessly to set new standards in compliance and responsibility within the gambling industry.

Comedian Hugh Dennis was the night’s host and helped present the 20 categories, along withspecial guests. Highlights from the night include wins by Christine Gallo at GLI, David Webb from BetConstruct and Beth Jones at Genting Casinos, all of whom walked away with one of our special individual awards. Meanwhile, Flutter Entertainment had a night to remember, receiving three Global Regulatory Awards including Compliance Team of the Year. We concluded the ceremony with our annual Compliance Lifetime Achievement Special Award, which was awarded to Paul Burns, the CEO of the Canadian Gaming Association.

The full list of 2022 award winners can be found here.

Since its launch in 2017, the independently adjudicated GRAs has become the biggest of its kind, and continues to grow as the industry moves towards a stronger culture of compliance.

VIXIO would like to thank this year’s awards sponsors: Bally’s Interactive, BetConstruct, Docaposte, DraftKings, Fortuna Entertainment Group, GiG Comply, Playtech and San Manuel Tribal Gaming Commission, as well as our charity partner YGAM. Without the continued support from our sponsors and partners, the Global Regulatory Awards would not have been the success that it continues to be.


Mike Woolfrey, CEO of VIXIO, said: “Congratulations to all our winners. This year the standard was exceptionally high, so winning an award really is a clear demonstration of a dedication towards regulatory compliance and safer gambling. VIXIO is proud to provide a platform to showcase the great work going on within the industry. We were delighted to see that guests from across the globe joined us last night, a true testament to the industry’s recovery following the pandemic.”

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Compliance Updates

Georgian Govt to Introduce Permit Requirement for Specific Online Gambling Operations

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Georgian Govt to Introduce Permit Requirement for Specific Online Gambling Operations
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Online gambling businesses – including online casinos, slot machines and betting – will be subject to mandatory permits for specific types of operation, following the Georgian government’s reveal of amendments to the relevant law on Monday.

According to the bill, online casino permits will be issued only to casino holders, with online slot machine permits likewise granted only to slot machine holders and betting permits issued only for holders of betting businesses.

The amendments seek to replace the current regulations that allow online gambling businesses to add different types of operations without acquiring additional permits.

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