BtoBet Press Releases
BtoBet expanding in LatAm, partnering with Enfield Group’s Apostamina brand
BtoBet has targeted Latin America as a fast growing market with an enormous potential for the gaming industry. On this regard, Alessandro Fried, BtoBet’s chairman, confirmed: “Our recent statistics about the continent show a significant increase of the internet penetration and a very deep involvement of the gaming followers into sports betting and casino gaming market. At the same time, as a considerable number of LatAm areas are regulating their markets, operators are showing a very strong interest in expanding their business in this promising continent.”
Following the solid establishment in the Colombian market, BtoBet has decided to expand its business into Paraguay. Fried highlighted: “We are closing important agreements with international operators, employing BtoBet’s platform to develop their business in Latin America. In fact, thanks to BtoBet’s omnichannel, multi-jurisdiction and multi-currency iGaming platform and clever Sportsbook software, they can have the technology, the security and the flexibility needed to face the market in these areas.”
ENFIELD group, a solid licensed gaming company based in Paraguay, operating offline and online gaming activities in the territory under the local regulating authority Conajzar, has chosen BtoBet as partner to drive its brand, Apostamina.
Gonzalo Enjuto, Enfield’s CEO, reported his experience in Paraguay:
“In Paraguay, people are looking for new ways of entertainment. They are football and sports lovers, loyal followers of their favourite teams. Local players are well informed about the most important international leagues and events. Paraguay is currently home to various local gaming operators feeding the gambler demands and like other countries in Latin America, presents a very hard challenge for licensees: to grasp what people prefer. It took a great deal of work by my team to study the market and set the right strategic business action in the country.”
And commenting on the partnership with Btobet, Nicolas Enjamio Apostamina’s COO added:
“After months of deep analysis, evaluating at least 10 different betting platforms, we opted for BtoBet’s futuristic software which offers farsighted features, projected into the future. When a technology company looks into this type of venture online, it is important to be able to see how the platform provider sees the future of e-commerce and the internet. BtoBet is the perfect technological partner for us, providing high-level and easy-to-use solutions and a responsive supporting team to help operators when needed.”
Alessandro Fried, BtoBet’s chairman, congratulated Enjuto and Enjamio on the success of Apostamina in Paraguay and stated: “We are very proud to have been chosen by Enfield Group as a partner in Paraguay. I firmly believe that their expansion plans will be totally fulfilled by our technology that provides the company with the greatest insight into players’ data and behavior. Additionally, the possibility to suggest to players what they most like – through the Artificial Intelligence engine – will definitely increment customer’s loyalty to the brand and our partner’s business success.”
BtoBet will be at Fadja gaming show, on 26th-27th April, at stand 49.
BtoBet Press Releases
BtoBet’s latest iGaming report highlights Greek market online potential
BtoBet, a leading provider of sportsbook services, has released its latest Industry Report as part of its betting focus series. The report examines how the market has undergone significant changes and regulatory reforms, shaping the landscape for both operators and players, whilst also delving in the several factors contributing to its promising outlook.
BtoBet’s Greek Betting Focus analyses the market’s trends, highlighting the significant shift towards the online channel that has been observed over the years. It discusses various key aspects, including:
• the consistent growth of Greece’s iGaming market,
• an overview of the legislative landscape,
• market share analysis across different verticals, and
• an exploration of the technological landscape.
BtoBet Press Releases
EUROPE FOCUSED SPORTS BETTING REPORT HIGHLIGHTS STRONG ONLINE GROWTH
Leading sportsbook supplier BtoBet has published its latest Industry Report in the betting focus series, with the latest edition focusing on the highly mature European market.
The Industry Report analyses the strong shift towards local regulatory frameworks that has characterised the European betting and gambling market as governments sought to regulate the online marker and leverage tax revenue from an increasingly booming industry.
With operators continuing to face increasing burdens in relation to duties and taxes as more grey markets adopt local regulatory frameworks and tax increases in more established markets show no sign of slowing down, the report delves into the data of the more established continental markets, and analyses the growth of the online channel.
The report focuses particularly on the betting data of:
- The United Kingdom
- Denmark
- France
- Italy
- The Netherlands
- Portugal
- Poland, and
- Spain
BtoBet Press Releases
BTOBET TAPS MALTE HEGELER TO LEAD AS VP OF PRODUCT
NeoGames S.A subsidiary Btobet, a leading sports betting supplier, continues to grow and diversify its senior management team appointing Malte Hegeler as Vice President of Product. Hegeler, a consummate professional with over 15 years of experience in the sports betting industry, joins BtoBet from EveryMatrix, where he served until recently as Interim Chief Executive Officer and Head of Product Development for the company’s sports data platform OddsMatrix, contributing significantly to the growth of their sportsbook solutions. His appointment has been made public days after the appointment of Freddie Bowring as VP of Sales having joined BtoBet from IMG Arena.
In his new role, Hegeler will be leading the Product team, where he will be overseeing the product strategy, roadmap and development in order to drive BtoBet’s delivery of world-class sportsbook solution and service offerings to leading bookmakers.
Dima Reiderman, BtoBet’s Managing Director said: “We are thrilled to add Malte to our senior management team. As we continue to evolve and deliver our superior sportsbook product to even more global partners, it’s important that we have strong product vision and leadership. His expertise and proven ability to evolve sportsbook products will be invaluable as we continue establishing ourselves at the forefront of the sportsbook industry.”
Malte Hegeler, Vice President of Product, added: “BtoBet has been meeting the requests of very demanding partners in the sports betting industry with its unique ability to create market-leading solutions. Coupled with BtoBet’s commitment to deliver flexible and superior sportsbook solutions and services, I’m thrilled to join this talented team and build on their momentum.”
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