Africa

BtoBet and iSoftBet join forces to expand in new markets in Africa and LatAm

Published

6 years ago

December 15, 2017

Reading Time: 3 minutes

iSoftBet, a premium online and mobile casino game supplier – operating in Belgium, Italy, Spain, Portugal and Romania – and the sportsbook and iGaming platform provider BtoBet, fresh Sports betting innovator 2017 at the SBC awards, have successfully signed a partnership aimed at offering a wide range of exciting games to the ever demanding i-gaming players.

iSoftBet’s impressive portfolio of games that include exclusive branded content based on Hollywood films, famous TV series, unique original slots and excellent table games which will be fully integrated into BtoBet’s advanced, secure and flexible platform. The two companies are ready to expand in all regulated markets in Europe, Africa and Latin America, offering progressive technology, available in an HTML5 format, compatible with desktop as well as mobile.

Commenting on the partnership, iSoftBet’s Head of Business Development Michael Probert, stated:
“We are always looking to increase the distribution of our games, and this deal with BtoBet helps us to enter new markets, in particular Africa and Latin America. While these markets are still evolving, we believe they offer huge potential for the iGaming industry as more countries move towards regulation. We aim to assist operators by providing them with our high-quality, top-performing titles through BtoBet’s advanced platform, who, in addition, understand the market and regulations in place very well”.

BtoBet’s Integration manager Maja Janevska highlighted: “Our robust platform and technological intelligence, combined with iSoftBet’s games provide operators the possibility to elaborate unique offers, tailored for every single market, integrating easily more than 3,000 games. Additionally, our sophisticated Recommendation engine enables operators to suggest players their preferred games, at the ideal time and on their preferred device. We also maintain progressive operation with true technology innovation and assure a close collaboration to achieve mutual satisfaction.”

About BtoBet:

BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained at the forefront in these advanced environments, compared with the more recent gambling industry, allows BtoBet to be visionary with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. BtoBet has technical branches with large ever-growing teams of developers in Skopje, Ohrid, Bitola, Belgrade, Nish, Tirana, and Rome. Malta hosts the commercial and marketing centre.

About iSoftBet:

iSoftBet is a premium online and mobile casino game supplier, providing games to some of the world’s largest and most successful iGaming operators. It is at the forefront of innovation and its tailor-made solutions are designed to meet customers’ needs. iSoftbet offers a wide range of unparalleled original video slots created in-house, exclusive branded games from some of the world’s largest TV and movie production companies. The iSoftBet games are built using progressive technology, and available in an HTML5 format that is compatible with desktop as well as mobile. It proposes online and mobile content from up to 30 additional game software providers to customers in one swift integration. iSoftbet is committed to responsible gaming and complies with the most stringent regulatory bodies in Europe. It is licensed in the UK and Alderney and distributes content in multiple regulated markets such as Belgium, Italy, Spain, Portugal and Romania.

Africa

Hub88 partners with LiveGames to enhance content offering

Published

18 hours ago

April 24, 2024

George Miller

Hub88 partners with LiveGames to enhance content offering

Reading Time: < 1 minute

Hub88 has partnered with live casino supplier LiveGames, further strengthening its product offering by adding a unique range of content to its platform.

LiveGames provides fully customisable online live dealer games and branded tables including the first vertical roulette table in the sector, along with crash games and the widely played Tombola.

The supplier delivers experiences with a player-focused design, easy to use mobile interface, and high-resolution broadcasts.

The partnership will support LiveGames’ goal to further expand in international markets, including Africa, Asia, and Latin America where Hub88 has a strong presence.

The deal showcases Hub88’s commitment to grow its ecosystem of partners, offering a diverse portfolio of products and content.

Ollie Castleman, Head of Hub88, said: “We’re thrilled to unveil this strategic partnership with LiveGames which sees us add a great provider to our platform, one that utilises modern technology to offer bespoke and personalised gaming experiences to players.

“We are looking forward to collaborating and strengthening our content library with their diverse games.”

The LiveGames Team said: “Our journey started in a small studio and as a team, we are excited about now expanding to every corner of the world together with Hub88 and their extensive operator network.

“We are committed to promoting innovation in the industry and this partnership will support us on that mission.”

Africa

NE Group powers 888bets launch in Angola

Published

3 days ago

April 22, 2024

George Miller

NE Group powers 888bets launch in Angola

Reading Time: < 1 minute

NE Group, a leading B2B iGaming software supplier, has teamed up with online gambling operator 888 to launch 888bets for the Angolan market.

888Africa was originally set up to operate 888 brands in online betting and gaming markets across hand-picked regulated countries within Africa. Angolan sports bettors will now have seamless access to online sports betting through 888bets.co.ao

NE Group specialises in offering innovative, lightweight front-end solutions for best-in-class iGaming experiences. An extensive localised knowledge is the inspiration behind a platform that is renowned for flexibility and adaptation for unique African preferences. Together with 888, the platform delivers smooth gameplay across diverse data speed environments – essential for broad accessibility in Africa.

For the first time in the country, Angolan bettors will have the opportunity to experience the acclaimed Aviator crash-game on the platform. Additionally, the new site incorporates built-in features and tools for Responsible Gaming teams to monitor and support safe gaming practices

NE Group CEO Imran Bukhari said: “It’s brilliant to see the 888bets sportsbook launch in Angola to bring sports betting fans an experience they deserve. Our specialised sports betting platform and lightweight frontend solution for Africa allows 888bets to quickly scale.”

888bets added: “As a country with huge potential, we expect big things from our launch in Angola. Working with NE Group has enabled us to deliver an experience that sports bettors will love and that is enriched with engaging products.”

Africa

KingMakers’ Nigerian operating business, BetKing, selects Genius Sports to power growth with in-play trading services

Published

2 weeks ago

April 8, 2024

George Miller

KingMakers’ Nigerian operating business, BetKing, selects Genius Sports to power growth with in-play trading services

Reading Time: < 1 minute

New partnership sees KingMakers’ BetKing business benefit from Genius Sports’ leading portfolio of in-play content in Nigeria, including football, tennis and basketball

Genius Sports Limited has today announced a new agreement to supply KingMakers, one of the fastest-growing group of betting operators in Africa, with a range of in-play trading services.

The deal sees BetKing power its live betting product with ultra-fast venue content for the Premier League, La Liga, Serie A, Ligue 1, Bundesliga, English Football League, FIBA basketball and every other major European and South American football league.

Genius Sports will also provide BetKing with its market-leading trading services which include modelled odds feeds for major football competitions.

With in-play sports betting growing rapidly across Africa, fast and accurate odds are vital to maximising revenues by increasing the availability of betting markets.

Tim Smeets, Trading Director at Kingmakers said “We’re thrilled to announce our new partnership with Genius Sports. Their trusted trading solutions, including low-latency in-play content on crucial football leagues like the Premier League, will enable us to offer market-leading betting experiences for BetKing users in Nigeria.”

Will Westcott, Head of Business Development at Genius Sports said “Every year, we continue to invest in delivering the highest-quality trading services for the African market. With the value of in-play betting growing across Africa, we’re excited to help BetKing execute its online sports betting vision in Nigeria, by providing it with the fastest, most reliable live content on the market for major sports.”