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MeReal Biometrics Combines Biometrics and NFC Technologies for New Card Solution

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MeReal Biometrics Combines Biometrics and NFC Technologies for New Card Solution
Photo credits: MeReal Biometrics
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The company, based in France and Hong Kong, is selling an ID card for the hospitality industry that leverages Near Field Communication, as well as biometrics and acoustic signals, to vary the level of security for access control, payments and VIP services.

Several hospitality companies are deploying or trialing a new biometrics- and Near Field Communication (NFC) RFID-enabled card from MeReal Biometrics that leverages the combination of technologies to ensure the companies meet regulatory standards for privacy, while also providing a variety of access-control, VIP treatment and payment options for those with the cards.

MeReal is also partnering with French access-control and security technology company EuroStation, which will resell the cards to its clients in the hotel, casino and television production industries. The card was released in 2017 and has since been used by casinos and hotels in trials or full deployments.

In La Ciotat France, for instance, Casino Pleinair is using the technology to provide its employees with access to its specific restricted areas. Casino Pleinair is the first French casino built for outdoor use, to enable guests to smoke while still complying with France’s indoor smoking ban. Players and other guests can roam outdoors in the facility’s gaming area, restaurants, and pool. The resort, in the long term, intends to provide guests with the MeReal Biometrics card to they can make payments, receive VIP services and gain access to authorized areas. Initially, however, the card is being used only by staff members.

In Nice, the Palais de Mediterranée is utilizing the cards to provide its employees with access control specific to their work requirements. In Macau, meanwhile, a hotel and casino (which has asked to remain unnamed) has begun piloting the card for use by its VIP customers. Regular customers have the card (approximately 1,000 will participate in the pilot by mid-year) and are using the technology to gain VIP access to the resort.

In the future, the company says, the plan is to use the system (the MeReal card with apps, Websites and customer hotlines) for payments and other services. The card has also been trialed in France for online gaming. To provide proof of authenticity, a gamer can simply tap his or her card on an NFC-enabled smartphone to log on to the gaming site or app. If NFC is unavailable, the card’s audio signature can be used: the gamer holds his or her card to the microphone of a PC, a laptop or a tablet to log into the game.

MeReal was cofounded in 2009 by Patrick Partouche, a casino and hotel group owner and operator, and Philippe Blot, whose background is in the “powered card” manufacturing industry, and before that in cyphering technology. The company says its goal is to disrupt the standard access-control card industry and digital-payments market, by providing the hospitality industry—among others—with a security and access-control solution that uses multiple technologies.

The card is intended to provide more than just access control, Blot says. The battery-powered biometric system-on-card, which features built-in fingerprint biometric capability, an acoustic signature emitter and an NFC chip, is being marketed for VIP and loyalty service, as well as for payments and security. It can be loaded with funds and be used for physical and online access, or make payments in a closed or open network. It comes with a portable charger and can transmit data via NFC or sound if a reader or microphone is available. With the NFC functionality, the device can also be used with an NFC-enabled smartphone or tablet.

Patrick Partouche

Patrick Partouche

When the company was founded, its goal was to create a card that would meet the requirements of European regulators. The General Data Protection Regulation (GDPR), established in 2016, dictates how personal identification, as of May 2018, can be required, while protecting and simplifying the authentication process for citizens. While biometrics can ensure the authenticity of a person entering a facility or making a payment, EU regulations mandate that companies cannot require biometric data from people under all conditions.

For instance, at certain public doors and during specified times of the day, the companies must allow access without requiring a fingerprint. It’s more than just a matter of privacy, Blot explains—it’s a question of civil rights. How many times, he notes, can a company require an individual to stop and present his or her fingerprint in order to access a building or to gamble, for instance?

Hong Kong, where MeReal Biometrics is headquartered, is presently looking into similar protections as more companies are asking citizens to present ID cards or ID numbers to access basic needs, says Kate Davies, MeReal Biometrics’ head of marketing.

Using simply NFC on traditional cards spares an individual from having to provide a fingerprint, Blot says, though the technology has limits as well. “It comes down to the level of identification—who I am versus who I say I am,” he explains. Although an NFC card can authenticate the card itself, it cannot guarantee that the person holding the card is the same individual who owns that card’s account. “This can be quite important,” he says, especially in the gaming industry, in which online gaming is becoming popular and makesauthentication considerably more challenging than it would be for a casino employee standing face to face with a player.

MeReal wanted a card that would work for physical or virtual access, gaming, payments and other applications, with a variety of use cases depending on a user’s needs. The card’s biometrics sensor can read and authenticate a user’s fingerprint in less than one second before transmitting its unique ID number to an NFC reader, thereby ensuring the card’s authenticity, and that the card user is who he or she claims to be.

kate davies

Kate Davies

Because the biometrics data is stored directly on the card and not in the issuer’s database that could be hacked, Blot adds, it provides greater security for the card user. So a user can simply place a thumb or finger against the sensor on the card in order to unlock the NFCfunction, then tap the card against the NFC reader. The system also enabled multiple fingers to be enrolled so that one fingerprint (from an index finger, for example) could have different privileges or accomplish different functions than another (from a thumb, for instance).

Such flexibility is one of the card’s strengths, Davies says. The system can be set up so that it allows a cardholder to enter through a general doorway using only the NFC RFID chip in the card, without requiring the fingerprint sensor. However, the fingerprint sensor could be used, or required, to enter a card holder’s guest room. “Our card is dynamic enough to comply with the regulations that won’t allow biometric data to be used at [for example] the front door or entrance of a hotel.”

The card is expected to cost less than $20 when purchased in high volume, Blot reports. The card pays for itself with the functionality it provides to users, he adds. “You’re putting a device into the hand of a customer that makes them far more loyal to the brand,” Blot states. MeReal provides apps for users if so requested, while many companies are expected to utilize the card with their own existing apps and IT systems.

 

Source:RFID Journal

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1/ST PARTNERS WITH FRANCE GALOP TO BOOST INTERNATIONAL RACING BETWEEN FRANCE AND U.S.

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1/ST, North America’s preeminent Thoroughbred racing and leading pari-mutuel wagering company, has today announced a breakthrough partnership with France Galop, the governing body of French horse racing.

This new initiative sees both parties come together to form a series of high-class partnerships that will power increased international participation across a host of top-quality Graded contests and marquee race days, beginning with the $100,000 Grade 3 Gallorette Stakes on Preakness 149 race day at 1/ST’s Pimlico Race Course in Baltimore, Maryland on May 18. The winner will be automatically qualified to run in the €250,000 Group 1 Sumbe Prix Jean Romanet Stakes at Deauville on August 18. The Galorette winner will also receive a free equine travel stipend to cover its subsequent travel costs to France.

The collective aim is to establish long-lasting links between revered races in France and valuable turf contests at 1/ST racetracks across North America, boosting the international profile and prize funds of all participating contests and increasing the number of runners entered in these races which, in turn, will engage a wider international audience and drive global wagering turnover.

This innovative collaboration with France Galop leverages natural synergies between two powerhouses of the sport. Moreover, it builds on similar global “gateway” partnerships which 1/ST has already formed with Ascot Racecourse (via Gulfstream Park’s Royal Palm series for Royal Ascot’s juvenile races) and the UK Jockey Club around the Group 1 July Cup and the Eclipse Stakes, now twinned as qualifiers for the newly minted California Crown taking place at Santa Anita Park on September 28, marking California’s richest day of racing.

As an automatic qualifier for France Galop’s Prix Jean Romanet, the Gallorette Stakes also shines the spotlight on a high-profile undercard for Preakness 149. This year’s Preakness 149 race day will be the most lucrative in the event’s history with $3.3 million on the line, highlighted by the running of the 149th Preakness Stakes, the middle jewel in the Triple Crown, featuring an increased $2 million purse. These enhanced purses reflect 1/ST’s vision for the future of the highest standard of world-class Thoroughbred horse racing, combined with unique and elevated guest experiences, and exciting opportunities for owners, trainers and bettors to usher in a new era for racing.

Aidan Butler, President of 1/ST, said: “1/ST is thrilled to create another great global partnership, breaking new ground in France with our friends at France Galop. This Gallorette-Romanet pathway is an exciting trial for hopefully more reciprocal race days in France, considering France Galop’s rich heritage in staging many of the most prestigious turf contests in Europe at courses like Deauville, Chantilly and Longchamp.

“We look forward to announcing more global racing partnerships over the year ahead. Whether we’re bolstering the brand, increasing horse-recruitment numbers, or driving wagering dollars overseas, it’s high time for more innovative moments on the worldwide racing stage.”

Henri Pouret, Chief Operating Officer at France Galop, added: “We’re naturally delighted to be teaming up with 1/ST on this compelling initiative which will introduce many new French racing fans to Preakness 149 and add some welcome transatlantic flavour to the Group 1 Sumbe Prix Jean Romanet Stakes, now in its 20th year of attracting the best middle-distance horses in the business.

“The travel stipend is an excellent incentive for facilitating stress-free long-haul travel, helping to secure a stellar field of global contenders for the Romanet, and proving that racing is a sport whose worldwide appeal is no barrier to worldwide participation, be it in France or the States. We look forward to welcoming the Gallorette victor to Deauville later this summer and building on the success of US-trained horses at other elite European events, such as Royal Ascot.”

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Digital Asset Horse Racing Game Stables Appoints Lebnan Nader CEO And Unveils International Expansion Plan

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Stables, the Paris-based Web3 Equestrian Fantasy Game, has appointed venture capital veteran Lebnan Nader as Chief Executive Officer.

Lebnan Nader, who had founded and run several gaming and technology businesses, will oversee an international expansion as Stables seeks to add horses and attract owners from outside its French home market.

Launched in January 2023, Stables was born from an ambitious project funded by PMU, the European leader and number 3 worldwide in horse betting, alongside the startup studio 321. The game is designed to bring the excitement of horse racing into the digital realm by combining real data from actual racehorses with an online Web3 gaming experience where horses are represented as tradable non-fungible tokens.
“Stables brings together two of my favorite domains, video gaming and horse racing. Two sectors I’ve been involved in for the past 12 years. The game’s ambitions are high, and that’s what convinced me,” said Lebnan Nader, CEO of Stables. “The teams have done a tremendous job, and we will continue to develop the game, but my priority will be our community, as they are our greatest strength.”
A graduate of HEC Paris with nearly 20 years experience in strategy, product development, and market positioning in the digital sector, Lebnan co-founded an internationally acclaimed video and VR gaming studio, and also co-founded a software company for lottery and betting operators.

PMU’s initial gamble to reach a new audience has paid off as Stables now boasts a community of several thousand engaged players, aged 25 to 40 on average. The community is currently composed of 70% French players and 30% from the rest of the world.

The Stables teams are now expanding the gaming experience by adding new features that will allow any player, even without owning NFTs, to be able to explore Stables for free. A seasonal horse racing system with an in-game leaderboard will be introduced, as well as “The Paddock Gazette,” a feature allowing the analysis of all NFT data and comparing their performances.

The ability to interact with other players and access numerous new horses are among the features currently in development.
“In 2023, Stables succeeded in realizing PMU’s bold vision of diversifying the world of horse racing into Web3 and becoming today’s reference in equestrian fantasy gaming. Contributing alongside its historic partners to the financial support for an accelerated development of Stables represents for the Tezos Foundation a natural progression to the adoption of Tezos. Among other things, the Tezos Foundation always listens to the needs of management teams and economically engages in projects that have adopted its blockchain to be an active participant in their growth stages,” says Jean-Frédéric Mognetti, Executive Director of the Tezos Foundation.
“Convinced of the relevance of the project, it seemed important to involve new investors. We enthusiastically welcome the financial support of the Tezos Foundation, which strengthens a proven technical collaboration that the project has benefited from since its inception,” comments Emmanuelle Malecaze-Doublet, CEO of PMU.

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SINGAPORE & UK TOTE COMMINGLE POOLS ON BRITISH RACING

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The UK Tote Group and Singapore Pools have signed a new agreement to commingle pools.

The agreement sees both organisations combine liquidity with customers of Singapore Pools betting into the UK Tote’s pools on British racing meetings. This creates bigger UK pools, ensuring a better customer experience for racing fans in the UK and in Singapore and an improved financial return to the sport.

The agreement was made in partnership with Arena Racing Company and Racecourse Media Group as the media rights holders for British racing’s 59 racecourses. Singapore Pools have been long-standing partners of British racing, hosting local pools on the sport. This collaboration between these stakeholders further deepens the relationship, benefiting racing fans and the sport.

Simon Leong, Chief Product Officer of Singapore Pools, expressed his enthusiasm for the new commingling arrangement with the UK Tote. He said, “We are delighted to collaborate with the UK Tote on this new front, which not only provides our customers access to larger pools but also contributes to British horseracing which have been telecasted in Singapore since 2010. We deeply appreciate our longstanding partnership with British racing and look forward to further strengthening the communal horseracing ties shared between us. Singapore Pools will continue to bring quality products from around the world to Singapore and elevate the racing experience for all.”

Jon Knapman, International Chief Commercial Officer of the UK Tote Group, said: “This is a really positive development and we’re pleased to have the opportunity to collaborate with colleagues at Singapore Pools to ensure bigger pools for all our customers. We will continue to cooperate and commingle with our international pool betting partners to ensure bigger, more unified pools on our racing. We’d like to thank all involved who contributed to this new agreement.”

Nick Mills, Chief Commercial Officer of RMG, said: “Singapore Pools have been a long-standing partner of British and Irish racing, having hosted local pools for over 15 years. This is a great example of British racing working together and we are delighted to work with all parties to facilitate commingling into the UKTG and therefore provide greater liquidity, which will see benefits to all.”

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