Latest News
Boyd Gaming and IGT together launches the new VR product called “Virtual Zone”
As casinos are always eyeing the customers, they keep seeking new ways to allure visitors and keep them clinged to the casino by adding mind-blowing and captivating games.
The latest technology being tested targeting this is virtual reality (VR), where people “compete against each other for cash prizes in spirited VR tournaments.”
Boyd Gaming (NYSE: BYD), an American gaming and hospitality company based in Paradise, Nevada is the first to launch the new VR product called “Virtual Zone” from HTC and International Game Technology (NYSE: IGT), which enables players to compete for prizes in the casino. If this makes a go of, it could be the first in a series of VR offerings for casinos.
Gaming in a virtual world
The initial application for virtual reality in casinos is tournaments that will test the market and offer people the opportunity to win cash prizes. Think of it a little like a skill-based game like poker, but in VR. It is not gambling per se, but there is an element of luck, and with IGT in the mix, there is the possibility that gambling elements could be added and pass regulatory muster because the company is a regulated game maker.
Boyd’s The Orleans is the first casino to have the Virtual Zone, and there are group and single-player archery games that cost $30 and $10, respectively. If you get the high score in the six-hour window the game is open, you can win up to $150.
The current game may seem simple and more like a gimmick than a long-term business. But if it gains any sort of traction, the options for VR in the casino are almost limitless.
Casinos could be anything in VR
Betting in casinos is already starting to move away from the traditional casino floor, and this may be an extension of that trend. Casinos are now rolling out online games like poker or sports betting, adding to a growing suite of digital games on the casino floor. Virtual reality could take the experience to a whole new level and bring an unheard of level of customization.
Imagine playing poker against a full table of players from the comfort of your hotel room, or placing bets at a table game with a virtual dealer while in a personalised virtual world. Casinos could offer a plethora of experiences to users, whether they are gambling or playing games in VR.
It’s also possible IGT could bring casino-style gambling to those outside of the casino. In regions where online gambling is legal, a virtual experience may be more desirable and interactive than playing a game on your computer at home.
Eastern Europe
Soft2Bet Invest Wins the “Outstanding Contribution to Gaming 2024” Award at SiGMA East Europe
Soft2Bet is delighted to announce that its Soft2Bet Invest venture has won the Outstanding Contribution to Gaming 2024 award at this year’s SiGMA East Europe taking place this week in Budapest, Hungary.
The award celebrates executives and organisations that make significant impacts on the industry through technical innovation, advocacy or mentoring and investments. Winning the “Outstanding Contribution to Gaming 2024” award for this category is therefore fantastic recognition of Sof2Bet’s work and efforts in the field.
Soft2Bet Invest launched a €50m iGaming Innovation Fund to support innovative iGaming and casual gaming companies and provide financial and business support to entrepreneurs. It reaches across the corporate spectrum and is open to growth-stage and/or mature companies that are harnessing pioneering technologies in casual gaming, AI, traffic differentiators or behavioural-UX analytics.
Launched in 2024, Soft2Bet Invest has already attracted major interest from iGaming startups and visionaries wanting to innovate and revolutionise the sector. Its investment bracket ranges from €500K to €1m per individual project, with the investment strategy to be discussed on a case-by-case basis.
Martin Collins, Chief Business Development Officer at Soft2Bet, commented: “Winning this award is highly rewarding since we launched Soft2Bet Invest just this year. It shows the hunger there is among our industry peers for a specialist investment fund that can harness the energy within iGaming and turn entrepreneurial dreams into realities. Soft2Bet’s focus has always been innovation, of spirit, business and technology, and this award recognises those qualities. We’re truly delighted to have won it!”
Africa
Tusk Casino Celebrates Trace’s R2.3 Million Jackpot Victory
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Trace’s Winning Moment at Tusk Casino
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SouthAfricanCasinos.co.za: Gateway to Winning Opportunities
As a premier guide for mobile casinos enthusiasts, SouthAfricanCasinos.co.za has earned the trust of countless players. Trace, after his significant win, commented, “Coming across Tusk Casino thanks to SouthAfricanCasinos.co.za was a turning point.” His experience mirrors that of many others who have benefited from the platform’s professional advice and well-researched recommendations.
About Tusk Casino
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A Bright Future for Online Gambling in South Africa
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Latest News
Atlaslive Celebrates Multiple Nominations for EIGE 2024, Including Best Marketing Campaign
Atlaslive, a B2B software provider delivering high-quality solutions for the iGaming industry, has been shortlisted in all four of its nominated categories for the upcoming European iGaming Excellence (EIGE) Awards 2024. This recognition underscores Atlaslive’s commitment to innovation, excellence, and leadership in the iGaming industry.
The nominations include:
- Best Marketing Campaign: Our rebranding campaign has been recognized for its strategic approach and impact, reflecting Atlaslive’s dynamic evolution and our continuous efforts to connect more deeply with our partners.
- Best eSports Betting Provider: This nomination highlights our cutting-edge eSports offerings, which are designed to meet the growing demand for immersive and reliable eSports betting experiences.
- Innovation in iGaming Technology: At Atlaslive, we thrive on challenges and excel in high-pressure, high-traffic moments. Our peak performance technology, which ensures seamless operations even during the most demanding periods, has earned us a spot in this category.
- Best iGaming Supplier: Being recognized as one of the leading suppliers in the iGaming industry is a testament to our comprehensive and scalable solutions, which continue to set new standards for reliability and excellence.
The final vote for the EIGE 2024 Awards will take place during the European Gaming Congress, held on October 15-16, 2024, in Warsaw. Atlaslive is proud to attend as an industry leader, contributing its expertise in two key panel discussions:
- The Future of Esports: Opportunities and Challenges – October 15
- Optimizing Sportsbook Operations for Enhanced Performance – October 16
Atlaslive’s CEO, Maxim Slobodyanyuk, commented, “Our success is built on a foundation of relentless innovation and a deep understanding of the iGaming landscape. Every solution we develop is designed with our partners’ growth and success in mind, ensuring they have the tools they need to thrive in a competitive market. These nominations validate our strategic direction and the trust our partners place in us. We’re not just reacting to industry trends; we’re actively shaping the future of iGaming. By staying ahead of technological advancements and continuously refining our offerings, we aim to lead the industry in delivering exceptional value. Our vision is clear: to be the go-to partner for businesses seeking not only cutting-edge technology but also a collaborative and forward-thinking approach to long-term success.”
Join Atlaslive as the company shares insights and shapes the future of iGaming.
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