Connect with us

Industry News

How will UK’s regulatory reforms affect online casinos

Niji Ng

Published

on

Reading Time: 2 minutes

The new regulatory reforms on betting industry introduced by the UK government on can be a game changer for both betting companies and punters alike.

If you are looking to find the ways in which it could change the ways the Brits bet, here are some possibilities.

How the UK has intervened to change the way we gamble

Over the past few years, British high streets have started to resemble collections of tiny casinos. Losing revenue on sports gambling to online alternatives, betting shops have turned to slots and other machines to fill the gap.

And as the number of fixed odds terminals rose, so did the losses accumulated by punters. By 2017, these machines were causing Brits to incur losses of almost £2bn per year, and stories were emerging all the time about how “addictive” they could be.

Because of this, the government has stepped in to lower the maximum amount individuals can stake on a fixed odds terminal from £100 to £2 – and many betting shops claim that this will throw them into poverty.

But what does this mean for the international online market, where UK operators are major players?

Online gambling is maturing for a mass market

The key thing to know is that changes to fixed odds terminals are being coupled with changes to the regulation of online casinos, who will now have to take more care to verify the ages of members, among a number of other new regulation in taxes and marketing laws.

They may also be subject to “affordability checks” to ensure that individual members can afford the bets they make (although the details of this remain to be elaborated).

Finally, taxes on online casinos will be increased via the “Remote Gaming Duty”.

For responsible online operators, none of this is revolutionary. And it would not stop them expanding their global reach. What it means is that online gaming is maturing and being properly regulated. So what kind of casinos will thrive in this new environment?

UK online casinos – Who have a better chance as the industry changes?

Industry leaders like 32Red, 888 Casino and online versions of major chains like William Hill are well-placed to adapt to an era of heightened scrutiny on the gambling sector. Also, new innovative online casinos as Dreamz.com, Playojo.com among a few other, that brings something new to the table, will have a greater chance compared to many other sites in this tougher times when the gambling regulation is getting stricter.

These casino giants already have the infrastructure in place to manage customer relationships and implement limits, and they have a strong reputation among players. So they should do well, regardless of bet limits or the need to monitor problem gamblers. On the other hand, larger companies usually take longer time to adjust to modernisation and new updates, so it’s crucial to get things right in time if they are to stay out of big fines.

One thing is certain, much will change in the online gambling business in UK the coming years. And it will be interesting to see what impact it will make on the companies in the gambling sector.

Source: standardmedia.co.ke

Niji has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. Besides reporting industry headlines from all around the globe, Niji is also head of the content management team at Impressions Content Management, based in Kerala, India, which offers writing and editing services to clients around the world.

Continue Reading
Advertisement
Comments

Compliance Updates

Italy adopts gambling advertising ban

Niji Ng

Published

on

By

Italy adopts gambling advertising ban
Reading Time: 2 minutes

The Italian government has adopted the law that bans gambling advertising completely. Here are the details about the ban and its implications.

The law decree enforcing the gambling advertising ban technically came into force from July 14. However, there is a provision in the law that allows ongoing contractual agreements, which were already signed, to extend till 16 July 2019, as the case may be.  

Additionally, the law decree provides that the existing gambling advertising regulations are still applicable which shows that in the intention of the Government some types of gambling advertising should be allowed, otherwise existing gambling advertising regulations would not be meant to regulate anything.

The consequence of the above is that the ban as of today does not apply to anything… Also, the law decree still needs to be ratified by the Parliament which might either implement changes or even cancel it.

Is the gambling advertising ban legal?

Even if we are able to argue that from the 1st of January 2019 the ban would be applicable to some gambling advertising activities, it should be considered that: this is a law decree which is an urgent measure that was not urgent since a transitional period of up to 1 year was granted. Therefore an abuse of the regulatory instrument of the law decree took place; this is a technical regulation that was not notified to the European Commission with the required 3 month “stand still” period which is provided by the EU Directive 2015/1535, and this is a measure that is basically completely banning online gambling because online gaming operators can market their services only through remote channels of communication. Therefore if no advertising whatsoever can be performed, they cannot make the public aware of their services and therefore they cannot do business. This is a disproportionate limitation of the freedom of doing business provided by the Italian Constitution and of the EU principle to provide services.

The hope is that the Government will understand the mistake and go back to the existing gambling advertising regulations that if enforced would already set very stringent restrictions to gambling advertising.

 

Source

Continue Reading

Industry News

Warner Bros. removes loot boxes in Shadow of War

Niji Ng

Published

on

By

Warner Bros. removes loot boxes in Shadow of War
Reading Time: 1 minute

Warner Bros. has removed loot boxes and microtransactions in their epic game Shadow of War.

Warner announced that Middle-Earth: Shadow of War – a game heavily criticised for the way it used loot boxes – would be dropping them entirely.

The company’s new update completely removes the market and microtransactions, so you can no longer buy orcs for your army using real money. But what’s most interesting is that Warner has revamped the end-game, which is being streamlined to include new narration from Shelob, the Witch-king, and Dark Talion. Plus, you can now earn Nazgûl masks which give you the ability to raise the dead, curse enemies, and summon more powerful monsters. In the original version of the game it was obvious that the end-game had been made artificially difficult, requiring hours of repetitive gameplay, in order to encourage the use of microtransactions as a short cut. That was the most reprehensible part of the game as far as we were concerned and to see it changed in this way is very encouraging.

The update also brings other changes unrelated to microtransactions, with an increase in level caps and bigger experience point rewards for completing missions. There is also new prestige skills and the ability to upgrade gear by using in-game currency. Overall, there are now more legendary orcs in the game and more ways to get training orders. You also get a few new player skins for Celebrimbor, Dark Eltariel, and Baranor.

 

Source: metro.co.uk

Continue Reading

Industry News

Play’n GO to release more music-led slots

Niji Ng

Published

on

By

Play’n GO to release more music-led slots
Reading Time: 1 minute

Play’n GO, the Malta-based slots supplier, is planning to release more music-led slots by joining hands with metal band Candlemass.

Johan Törnqvist, the company’s chief executive, said creating House of Doom in collaboration with Candlemass was more rewarding than doing an IP deal, as suppliers have done previously.

“We felt that we wanted to do something else. Something with more artistic freedom and definitely more involvement of the actual band, and here we have an amazing collaboration.”

Törnqvist also commented on the rapid growth the company has experienced in recent months, leading to a recent investment in new office space at Tigne Point in Malta.

“We are investing heavily in people and, in terms of offices, we are growing pretty much everywhere that we are based today. I don’t think we will be opening any new offices in new locations, but we are definitely expanding the ones we have,” he said.

Play’n GO is a Swedish slots producer and online and land-based casino platform supplier with a strong focus on omni-channel gaming.

 

Source:igamingbusiness.com

Continue Reading
Advertisement
NSoft
Advertisement
BetConstruct

Subscribe to our News via Email

Enter your email address to subscribe to our news and receive notifications of new posts by email.

Latest by author

Trending

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.