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Fairytale-based online gambling games banned

Niji Narayan

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Reading Time: 2 minutes

Britain’s advertising body Advertising Standards Authority (ASA) has banned online games featuring wolves and fairies that are “likely to appeal to children.”

The m88.com website had featured three such games: Fairytale Legends Red Riding Hood, Fairytale Legends Hansel and Gretel, and Fairies Forest. The games featured animated images of a wolf, a pixie and a fairy in a forest.

The Campaign for Fairer Gambling approached the ASA with complaints about the three ads, and the authority promptly took action. ProgressPlay, trading as m88.com, responded to the complaint by making the games accessible only after members logged in to their account and modified them to remove all images of fairies and “any other unsuitable character.”

However, m88.com said the games were produced by a third-party software company and appeared on other websites run by different gambling operators.

Advertising rules state that gambling ads must not be likely to be of particular appeal to children or young people, especially by reflecting or being associated with youth culture. The ASA said it welcomed the interim action taken by m88.com in response to the complaint.

The ASA noted that Fairytale Legends Red Riding Hood was based on the children’s fairytale Little Red Riding Hood and included an animated picture of a wolf and a fairy, and the Hansel and Gretel game featured a moonlit forest with gameplay stars and gambling coins.

It said: “We considered that fairies were highly popular with young children, particularly young girls. Furthermore, we noted that the wolf was heavily stylised with exaggerated facial features and included a long muzzle, big eyes and a prominent nose.”

“We considered that the physical appearance of the wolf resembled similar characters from films and TV programmes aimed at under-18s, particularly children.”

The Fairies Forest game showed an animated image of a fairy in a forest with brightly coloured flowers around the name of the game. The ASA concluded that all three games were likely to be of particular appeal to children and ruled that they must not appear again in this form.

In a separate ruling following another set of complaints by Fairer Gambling, six games appearing on the fun88.co.uk and letou.co.uk websites have also been banned over their potential appeal to children.

The games featured animated images of birds, a young girl and a dragon, a pixie, a castle and a princess, a girl with long blonde hair, and a polar bear wearing a Santa hat, a polar bear cub, two penguins and a rabbit. 

Source: TheGuardian

Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.

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Industry News

Global Gaming Almanac 2019 & Online Subscription with Gaming Revenue Data by Gaming Type Per Country

George Miller

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Global Gaming Almanac 2019 & Online Subscription with Gaming Revenue Data by Gaming Type Per Country
Reading Time: 3 minutes

 

The “Global Gaming Almanac – 2019 edition” newsletter has been added to ResearchAndMarkets.com’s offering.

Complete Overview of Gambling Worldwide

  • Covers every world gaming jurisdiction with market summaries, financial data, statistics and profiles of properties, owners and regulators.
  • Provides market, financial, legal, and regulatory information about land-based and online gambling in 280+ regions and jurisdictions around the globe.
  • Will help you gather world market data to support your business plan, analyze local and foreign competitors, and monitor global trends.

Global Gaming Almanac

From a synopsis of each jurisdiction’s gaming activities to details on the participating properties and property owners, the Global Gaming Almanac provides a complete and well-organized overview of the gambling market in every country outside the U.S. and Canada.

The Almanac describes each segment of the gaming industry including casino and card room gaming, race wagering, sports betting, commercial bingo, lotteries, charitable gaming, and online gaming. Annual financial statistics are provided in charts and tables along with the historic and current regulatory environment in each jurisdiction, an overview of pending legislation, and major trends. Counts and distribution of gaming properties, devices and tables are given along with profiles of properties, owners and regulatory agencies.

The Almanac will help you gather international market data to support your business plan, analyze local and foreign competitors, and monitor global trends. As an added bonus, the Almanac appendix provides country-by-country Consumer Price Index (CPI) tables and currency conversion information.

Features

  • Coverage of nearly 300 international gaming jurisdictions
  • Gaming property counts
  • Device and table counts and distribution
  • 7,000 international property profiles
  • Over 900 property owner profiles
  • 700 regulatory agencies
  • 2014-2017 gaming revenue data by gaming type per country (available for some jurisdictions)
  • 2014-2017 year-over-year gaming revenue growth (available for some jurisdictions)
  • Annual taxes collected from gaming activities (available for some jurisdictions)
  • Financial data provided in local currencies and in U.S. Dollars

Online Subscription

The Global Gaming Almanac Online Subscription additionally contains:

  • Global gaming interactive analysis tool with location and statistical data for all gaming properties outside the U.S. and Canada. Use the analyzer tool for custom gaming property marketplace analysis by geographic area and by type of gaming facility.
  • Interactive global gaming property maps displaying the locations of every gaming property outside the U.S. and Canada.
  • More than 1,900 annual reports covering international (non U.S. and Canadian) gaming businesses that publish their financial results.
  • Global regulatory agency and commission directory with contact data for 700 regulatory agencies and commissions around the world (outside the US and Canada) with website and e-mail addresses, agency or commission contact names and titles.
  • Online access to the current printed Almanac and prior ten editions of the Almanac in searchable electronic format

Key Topics Covered

1. Preface

2. Overview of Gaming Worldwide

3. Gaming in Africa

  • Algeria
  • Angola
  • Benin
  • Botswana
  • Burkina Faso
  • Burundi
  • Cameroon
  • Cape Verde
  • Central African Republic
  • Comoros
  • Democratic Republic of Congo
  • Djibouti
  • Equatorial Guinea
  • Ethiopia
  • Gabon
  • Gambia
  • Ghana
  • Guinea
  • Ivory Coast
  • Kenya
  • Lesotho
  • Liberia
  • Madagascar
  • Malawi
  • Mali
  • Mauritius
  • Morocco
  • Mozambique
  • Namibia
  • Niger
  • Nigeria
  • Runion
  • Rwanda
  • Sao Tome and Principe
  • Senegal
  • Seychelles
  • Sierra Leone
  • South Africa
    • Eastern Cape
    • Free State
    • Gauteng
    • KwaZulu-Natal
    • Limpopo
    • Mpumalanga
    • North West Province
    • Northern Cape
    • Western Cape
  • Swaziland
  • Tanzania
  • Togo
  • Tunisia
  • Uganda
  • Zambia
  • Zimbabwe

4. Gaming in Asia and the Middle East

  • Armenia
  • Azerbaijan
  • Bahrain
  • Cambodia
  • China
  • Egypt
  • Hong Kong
  • India
  • Indonesia
  • Iraq
  • Israel
  • Japan
  • Kazakhstan
  • Laos
  • Lebanon
  • Macau
  • Malaysia
  • Mongolia
  • Myanmar
  • Nepal
  • North Korea
  • Philippines
    • Cagayan Economic Zone and Freeport
  • Saudi Arabia
  • Singapore
  • South Korea
  • Sri Lanka
  • Taiwan
  • Thailand
  • Turkey
  • Turkmenistan
  • United Arab Emirates
  • Vietnam

5. Gaming in the Caribbean

  • Anguilla
  • Antigua and Barbuda
  • Aruba
  • Bahamas
  • Barbados
  • Bermuda
  • Bonaire, Sint Eustatius, and Saba
  • British Virgin Islands
  • Curaao
  • Dominica
  • Dominican Republic
  • Grenada
  • Guadeloupe
  • Haiti
  • Jamaica
  • Martinique
  • Puerto Rico
  • Saint Kitts and Nevis
  • Saint Lucia
  • Saint Vincent and the Grenadines
  • Sint Maarten
  • Trinidad and Tobago
  • Turks and Caicos Islands
  • United States Virgin Islands

6. Gaming in Central and South America

  • Argentina
  • Belize
  • Bolivia
  • Brazil
  • Chile
  • Colombia
  • Costa Rica
  • Ecuador
  • El Salvador
  • French Guiana
  • Guatemala
  • Guyana
  • Honduras
  • Nicaragua
  • Panama
  • Paraguay
  • Peru
  • Suriname
  • Uruguay
  • Venezuela

7. Gaming in Europe

  • land Islands
  • Albania
  • Alderney
  • Andorra
  • Austria
  • Belarus
  • Belgium
  • Bosnia and Herzegovina
  • Bulgaria
  • Croatia
  • Cyprus
  • Czech Republic
  • Denmark
  • Estonia
  • Faroe Islands
  • Finland
  • France
  • Georgia
  • Germany
    • Schleswig-Holstein
  • Gibraltar
  • Greece
  • Guernsey
  • Hungary
  • Iceland
  • Ireland
  • Isle of Man
  • Italy
  • Jersey
  • Kosovo
  • Latvia
  • Liechtenstein
  • Lithuania
  • Luxembourg
  • Macedonia
  • Malta
  • Moldova
  • Monaco
  • Montenegro
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Romania
  • Russia
  • Serbia
  • Slovakia
  • Slovenia
  • Spain
  • Sweden
  • Switzerland
  • Ukraine
  • United Kingdom

8. Gaming in North America

  • Canada
  • Mexico
  • United States

9. Gaming in Oceania

  • Australia
    • Australian Capital Territory
    • New South Wales
    • Northern Territory
    • Queensland
    • South Australia
    • Tasmania
    • Victoria
    • Western Australia
    • Christmas Island
    • Cook Islands
    • Fiji
    • French Polynesia
    • Marshall Islands
    • Nauru
    • New Caledonia
    • New Zealand
    • Norfolk Island
    • Northern Mariana Islands
    • Palau
    • Papua New Guinea
    • Samoa
    • Solomon Islands
    • Vanuatu

10. Gaming on Cruise Ships

11. Gaming Property Owners

12. Gaming Properties Ranked by Size

  • Gaming Machines
  • Table Games
  • Poker Tables
  • Bingo Seats
  • Gaming Positions
  • Hotel Rooms

13. Gaming Properties Grouped by Property Type

  • Planned
  • Under Construction
  • Racinos
  • Dog Tracks
  • Horse Tracks
  • Casino Cruises
  • Cruise Ships

14. Appendix A: Assumptions and Methodology

Companies Mentioned

  • A & S Leisure Group Ltd.
  • Administradora Mexicana de Hipodromo S.A. de C.V.
  • Admiral Casino Technology S.A.
  • Admiral Casinos & Entertainment AG
  • Admiral International Casinos d.o.o.
  • AHM Automaten Verleih und Vertriebs GmbH
  • Alexandra Race Club

For more information about this newsletter visit https://www.researchandmarkets.com/r/ufu216

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Industry News

Italy to Hike Tax on iGaming Industry

Niji Narayan

Published

on

Italy to Hike Tax on iGaming Industry
Reading Time: 1 minute

 

The Italian government has sent its 2020 budget plan to the European Commission for approval. The draft sent to Brussels includes plans to raise €650 in new annual revenue from the gaming industry.

The budget calls for tax hikes on revenue derived from both amusement with prizes (AWP) and video lottery terminals (VLT). As of February 10, 2020, the AWP tax rate will go from 21.6% to 23%, while the VLT rate will rise from 7.9% to 9%.

The government is also seeking a raft of new measures to reduce illegal gambling activity, including a central registry for all gambling licensees overseen by the Agenzia delle Dogane e dei Monopoli (ADM) regulatory body, as well as new penalties of up to €1.3m (per infraction) for local financial institutions who process payments on behalf of operators not holding an Italian license.

The government wants to use undercover agents to monitor gambling operators for signs of tax evasion or allowing individuals under 18 years of age to access gambling products.

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Industry News

Soft2Bet Awarded ISO Certification

George Miller

Published

on

Soft2Bet Awarded ISO Certification
Reading Time: 1 minute

 

Operator group secures data security and business processes gold standard

Casino and sportsbook operator group Soft2Bet has been accredited with the leading information security certification, ISO 27001.

The notable achievement demonstrates the group’s commitment to robust business processes, including the development of online gaming products, data base security, support, and technology infrastructure, as it looks to expand its operations across Europe.

It also certifies the company’s in-house developed IT products, such as the Soft2bet gaming platform and its websites, as well endorsing the trademarks it manages.

Boris Chaikin, CEO at Soft2Bet, said: “We’re very pleased to have been awarded the ISO certification and receive formal recognition of our robust commitment to protecting customer data and running our business the right way.

“When it comes to good practice in the workplace, we measure ourselves against the highest international standards and are confident that this approach will facilitate our expansion into new territories.”

ISO certification also facilitates the process of applying for licenses in new territories, revealing the company’s commitment to enter regulated markets.

Regulators are increasingly acknowledging the value of the ISO 27001 accreditation, with many now waiving certain security auditing requirements if the relevant parties are certified.

Among Soft2Bet’s consumer-facing brands are Malina Casino, Campobet, Zulabet, Wazamba, and Nomini. It also has its own affiliate program, 7Stars Partners.

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