Asia
Record sales for China’s sports lottery thanks to the World Cup
China’s sports lottery is wittnessing a true boost from the 2018 FIFA World Cup, even without state-approved online sales channels.
According to the official China Sports Lottery website, sales for the week of June 11-17 totaled RMB7.33b (US$1.13b). The results reflect proceeds from the first few days of World Cup action, which kicked off on June 14. The sales total is 126% higher than the same week in 2014, the most recent World Cup year.
Looking at the first three days of World Cup action shows a distinct upward trend. June 14’s sales totaled RMB1.6b, rising to RMB2b on the 15th and then RMB2.3b on the 16th. Each day’s total represents a new record since the sports lottery launched in 2009.
The growth in this year’s World Cup lottery sales is all the more impressive given that sales are now entirely land-based, as the government suspended all official online sales in early 2015. The suspension followed an audit which revealed that many provincial lottery administration centers weren’t reporting all online sales while pocketing the difference.
But nature abhors a vacuum, and Chinese media reported last week that a number of popular online platforms and apps had been doing a brisk business via sports lottery sales. That is, until Beijing publicly reminded these platforms of the 2015 suspension and threatened backsliders with the usual consequences.
However, Chinese media noted that the cessation of this unapproved online lottery offering has led to a surge in informal World Cup betting pools on WeChat groups, with betting information being conveyed via private messages and money changing hands via the network’s infamous ‘red envelope’ feature. Wagers in some of these groups reportedly start at RMB300 ($46) and max out at RMB20k ($3,100).
Of course, every yuan spent via these unofficial online channels is one more yuan that’s not going to the government, which really should be sufficient motivation for Beijing to rethink their 40-months-and-counting online own goal.
Source: CalvinAyre.com
Asia
Onlyplay Enters into Strategic Partnership with Ritchie Rabbit
Onlyplay has entered into a strategic partnership with online casino and betting company Ritchie Rabbit within the Asia region.
Ritchie Rabbit is said to have “extensive expertise and deep understanding of the Asian market,” which helps Onlyplay as it seeks to expand its presence in the region.
Through this deal, Onlyplay will introduce a range of games and features designed specifically for the Asian gaming community.
Onlyplay offers a wide range of games such as instant win, slots and crash games, and will now provide games for players in Asia.
Christina Muratkina, CEO of Onlyplay, said: “It is a great pleasure for us to develop the Asian region alongside Ritchie Rabbit. We recognize the immense potential of the Asian market and are committed to delivering top-notch gaming content and experiences to players in the region. This partnership represents a significant step forward in our efforts to offer innovative and engaging games that resonate with our Asian audience.”
Asia
FBM(R) launches FBM E-Motion: the newest online gaming platform for the Philippines
FBM® kicks off a new chapter of its Champion journey in the Philippines with the launch of FBM E-Motion! The online gaming platform disclosed yesterday in the FBM Champion’s Night event held at Xylo at The Palace in Taguig marks a historic moment for the global gaming brand in its pursuit of redefining the gaming experience of Filipino players.
FBM E-Motion promises to change the way local players interact with the FBM games. The online casino games developed under the FBM Group are now available for players in the Philippines to enjoy anytime and anywhere. Whether it is a video bingo, a slots theme or a table game, Filipino gaming enthusiasts have the control in the palm of their hands to start joyful gaming sessions.
One platform, multiple benefits for the players
The FBM E-Motion introduction means significant improvements to the local players’ gaming experience in multiple areas. The game’s accessibility is more convenient, as customers can access the platform with any desktop or mobile device.
Besides the improved accessibility, FBM E-Motion offers more gaming options since players can have fun playing various game categories from different providers. With more variety of gaming choices comes thrilling gaming opportunities as FBM E-Motion keeps users engaged with regular promotional campaigns, jackpots and bonuses to conquer.
In terms of safety and reliability, FBM E-Motion guarantees the highest quality standards. The platform got the license from PAGCOR, and all gaming services offered follow the excellence standards practiced by the FBM brand in the land-based universe, meeting all the criteria regarding legality and compliance with gaming regulations.
FBM E-Motion can be described as a user-centric platform, due to the prioritization of users’ needs, preferences, and overall satisfaction through a 24/7 dedicated customer service available in bingo halls nationwide.
This platform also stands out as the only digital platform allowing Filipino players to enjoy FBM games online in the Philippines.
FBM E-Motion is a game changer in the Filipino online gaming landscape
The release of FBM E-Motion materializes a new entertainment era for the FBM Group in the Philippines. With this step, FBM adds a new layer of engagement with the players’ community, allowing customers to try their favorite FBM titles inside and outside bingo halls in ways that were not possible.
The user-friendly interface of FBM E-Motion facilitates smooth navigation, stimulating players to try a solution crafted with cutting-edge technologies, attending to the latest trends of innovation and entertainment in this Asian country. Players can immerse themselves in a diverse range of memorable gaming experiences with FBM® exclusive games and video bingos, slots or table games provided by different providers.
The launch of FBM® E-Motion kicks off FBM®’s journey in the world of online gaming in the Philippines. With its promise of innovation, excitement and accessibility, the platform is ready to captivate players and redefine the future of their gaming experiences.
Africa
Hub88 partners with LiveGames to enhance content offering
Hub88 has partnered with live casino supplier LiveGames, further strengthening its product offering by adding a unique range of content to its platform.
LiveGames provides fully customisable online live dealer games and branded tables including the first vertical roulette table in the sector, along with crash games and the widely played Tombola.
The supplier delivers experiences with a player-focused design, easy to use mobile interface, and high-resolution broadcasts.
The partnership will support LiveGames’ goal to further expand in international markets, including Africa, Asia, and Latin America where Hub88 has a strong presence.
The deal showcases Hub88’s commitment to grow its ecosystem of partners, offering a diverse portfolio of products and content.
Ollie Castleman, Head of Hub88, said: “We’re thrilled to unveil this strategic partnership with LiveGames which sees us add a great provider to our platform, one that utilises modern technology to offer bespoke and personalised gaming experiences to players.
“We are looking forward to collaborating and strengthening our content library with their diverse games.”
The LiveGames Team said: “Our journey started in a small studio and as a team, we are excited about now expanding to every corner of the world together with Hub88 and their extensive operator network.
“We are committed to promoting innovation in the industry and this partnership will support us on that mission.”
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