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Social Casino Gaming Market Continues to Grow at a Significant Pace

Niji Narayan

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The global gaming market has continued to grow at a significant pace. Some subgroups of the market are growing more than others. Social gaming is one of those subsets.

A report by Global Market Insight stated: “The social gaming market is growing at a rapid pace on account of the increasing adoption of advanced gaming technologies, rising income levels, low cost of games, increase in online content, and digital distribution, which allow users to download the content on their systems. Popular social gaming genres, such as social casino is likely to drive the market growth during the forecast period due to the increasing social gaming traffic.”

This is why so many gaming companies are starting to look into this direction. Gaming is betting big on social gambling and based on current app usage numbers, so are consumers.

“Social casino is a sub segment of social gaming which permit players to play casino based social games, which is inspired by real money versions of the casino games. Social casino gaming is the gambling of a virtual currency without the chance of real loss or gain. Generally, there are two business models employed in the social casino gaming industry named as Up-front and Free game or freemium or free-to-play commercial model. The different categories or types of social games are casino style, poker, slots, bingo and various other table games,” another report states.

“The global social casino market is expected to increase at high growth rates during the forecasted period (2018-2022). The global social casino market is supported by various growth drivers, such as, rising number of social media users, growing global population, budding internet penetration, emerging smartphones and gaming traffic, etc.,” the report added.

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Betsson Becomes Largest Stakeholder in Suaposta

Niji Narayan

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Betsson Becomes Largest Stakeholder in Suaposta
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Online gambling and betting operator Betsson has acquired a 75% stake in Suaposta and become the single largest stakeholder in the Brazilian race betting operator.

According to the deal, despite Betsson now becoming the largest stakeholder, Suaposta’s founders André Gelfi and Fernando Corrêa would be in charge of the brand’s local online operations.

Gelfi said that the increased involvement of Betsson will put them in “an interesting position to contribute to the development of the onshore sports betting market in Brazil.”

Brazil is about to legalise gambling and Betsson’s deal with Suaposta will strategically benefit the company when the gambling market opens up in Latin America’s largest country.

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Gambling in the USA

Department of Veterans Affairs Opens Gambling Addiction Treatment Centre in Las Vegas

Niji Narayan

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Department of Veterans Affairs Opens Gambling Addiction Treatment Centre in Las Vegas
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The Department of Veterans Affairs has opened a new in-patient gambling addiction recovery centre in Las Vegas.

The facility is the second of its kind in nearly 50 years at VA: the department’s first gambling addiction centre – a trailblazing treatment facility that was the first of its kind in the country for addressing compulsive gambling – opened at the Brecksville, Ohio, VA Medical Centre in 1972.

Now part of the Louis Stokes Cleveland VA Medical Centre, it was the sole inpatient treatment centre for gambling addiction, drawing more than 100 veterans annually from around the country for care.

Tim Jobin, chief of behavioural health at the VA Southern Nevada Healthcare System, said the new gambling addiction centre “fills a gap in our mental health continuum of care.”

“The staff has dedicated countless hours of planning, mindfulness and reviews to make this happen here today,” Jobin said.

The new gambling addiction centre has 20 beds, including a separate wing with five beds for women veterans, and will focus on individual treatment plans using a “whole health approach” geared to emotional, physical and mental healing.

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Booming Games partners with Luckydays

George Miller

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Booming Games partners with Luckydays
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Malta-based slot supplier Booming Games have launched their slots on Lucky Days Casino. Booming Games’ slot portfolio comprises of more than 60 HTML5 slot games including popular titles like Booming Seven Deluxe, VIP Filthy Riches, Gold Vein and latest release Dragon’s Chest. Booming Games release up to two new games per month. Soon to be released are Chicken Party, Hooked and Wild Energy.

“We are delighted to partner with Lucky Days Casino” said Frederik Niehusen, Chief Commercial Officer at Booming Games. “Lucky Days Casino is the next valuable addition to our constantly growing network of operators. 2019 has been a very successful year for Booming Games with even more to come in 2020. We are looking forward to a fruitful partnership with Lucky Days”, he added.

Booming Games was an obvious partner to include in our mission to build a wide range game offer suitable to new and experienced players. Look and feel is key in today’s competitive market of game studios and we are looking forward to adding their content to our existing portfolio of +1,000 titles. Andre Swedberg, CPO”

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