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REALISTIC GAMES LAUNCHES BAR-X™ PULL TAB IN COLLABORATION WITH ELECTROCOIN

George Miller

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Realistic Games Launches Super Bar-x™ Pull Tab Exclusively With Microgaming
Reading Time: 2 minutes

 

Award-winning content developer Realistic Games has launched Bar-X™ Pull Tab to its entire network, a modern instant win title based on the iconic land-based brand.

After becoming the first Realistic game to launch exclusively with 888bingo, the Pull Tab is now available to all of the supplier’s partners, offering engaging gameplay with slot-inspired features and a classic theme to maximise cross-sell potential.

Bar-X™ Pull Tab features four tabs that players virtually pull back to reveal prizes, which include cash pay outs, free games and re-triggers up to a maximum win of 2500x their bet.

As players pull back the tabs, finding scatter symbols will award them entry to the Free Games Bonus Round. Finding 2 scatters awards 10 free games, whilst finding 3 awards 30 free games. Each win line in the bonus round contains a win multiplier up to x10. The Free Games Bonus Round can be re-triggered.

Bar-X™ Pull Tab has been available to players exclusively through 888bingo for a four-week period and follows the release of Bar-X™ Game Changer, an innovative online slot based on the classic Electrocoin brand that features Realistic’s unique board game bonus round.   

Robert Lee, Commercial Director of Realistic Games, said: “We’re massive fans of the Bar-X™ brand and are proud to reinvent Electrocoin’s well-loved game for new online audiences, engaging players who prefer a quick and easy gameplay with an added twist.

“By incorporating mechanics inspired by slots, our instant win games have proven to boost cross-sell opportunity for our partners and Bar-X™ Pull Tab promises to be no different with a brilliant feature set.

“As our first exclusive launch with 888bingo, Bar-X™ Pull Tab is a significant addition to the Realistic portfolio, and we are looking forward to seeing continued high performance as it becomes available to the network.”

Gabino Stergides, President of Electrocoin, added: “We are very excited to see the Bar-X™ brand in the new form of the Pull Tab, exclusive to Realistic Games.  We are very much looking forward to building our relationship with a number of other titles in the coming months.”

Africa

NSoft’s games at Merrybet

George Miller

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NSoft’s games at Merrybet
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Nigeria based betting operator, Merrybet, has extended its existing online betting operations with a set of NSoft virtuals and draw-based games.

The agreed integration includes virtuals horse and dog races as well as Motorcycle Speedway and Slot Car Races.

A well-known draw-based games  Lucky X and Next Six have also found their place on the Merrybet sites followed by a new version of Lucky Six.

“We are very pleased to be in a position to offer our games on Merrybet’s web platform. We are very familiar with the Nigerian igaming and betting market and we already have very good insight into the players’ behaviour and preferences. That’s why we believe that our game will deliver.  Can’t wait to see the first quarterly review of the results”, commented Davor Konjevod, Regional Sales Manager at NSoft.

NSoft games are not new to Merrybet as well. The two had long-lasting cooperation as NSoft’s the most popular draw-based game: Lucky Six has been a part of the Merrybet’s offer for years now. The extension of the cooperation to the online channel and the introduction of new games were discussed in the course of 2019. The lockdown and emerging digital transformation caused by lockdown speed the agreement up resulting in an enriched offer to Merrybet’s players. Atop of this, Merrybet will soon be offering NSoft’s Lucky Six to its players in retail.

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Industry News

Admix Extends Series A Round to Raise Further $1.5 Million from Leading Gaming Investors

Niji Narayan

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Admix Extends Series A Round to Raise Further $1.5 Million from Leading Gaming Investors
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Pires Investments plc has provided an update on its investment in Sure Valley Ventures (SVV) in relation to Admix, a company within the SVV portfolio, which has developed a programmatic monetisation platform for gaming and other entertainment developers.

Two years after its initial seed funding, London-based start up Admix has extended the Series A funding round announced in June 2020, raising a further $1.5 million from strategic gaming investors, bringing the total round to $8.5 million.

Marcus Segal, former COO of Zynga Studios and Nigel Morris, former CEO of Dentsu Aegis, joined the round, alongside a number of unnamed executives working in the gaming and advertising industries in which Admix operates.

Pires has a circa 13% interest in SVV. SVV is a venture capital fund focused on investing in the software technology sector with a specific focus on artificial intelligence, the internet of things and immersive technologies.

“Only two years after its initial seed funding, this extension of the funding round announced earlier this summer demonstrates the excitement surrounding Admix’s platform for gaming and entertainment developers at the moment. In-play advertising, a substantial and developed market, has seen considerable growth as a result of the COVID-19 pandemic and we expect this trend to continue in the coming years,” Peter Redmond, Chairman of Pires, said.

“We believe that Admix’s novel approach to game advertising at scale positions the company perfectly to benefit from the increased demand in this market. The additional funding and the inclusion of notable industry figures participating in this extended fundraise will no doubt allow Admix to continue its rapid growth path and, as such, we look forward to updating the market with Admix’s progress in due course,” Peter Redmond added.

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Baltics

Genius Sports Launches New Hiring Programme at Vilnius Tech Hub

Niji Narayan

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Genius Sports Launches New Hiring Programme at Vilnius Tech Hub
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Genius Sports has launched a new hiring programme to expand its technical team in Vilnius, Lithuania.

Genius Sports is actively hiring several exciting new positions to drive the development of a new digital competition management system for world football, the next era of enhancements to its basketball data solutions and new solutions for engaging sports fans around the world.

“The products that our team here in Vilnius develop and implement every day are relied upon by sports in over 150 countries worldwide. Amidst the challenges of the Covid-19 pandemic, we’re excited that Genius Sports’ operations in Vilnius are continuing to expand and look forward to welcoming several more outstanding people to our team,” Matthew Cowling, Head of Product Innovation at Genius Sports, said.

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