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FashionTV Gaming Group, Espresso Games and Sisal partner to launch first-ever FashionTV-branded slot in Italy

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FashionTV Gaming Group, Espresso Games and Sisal partner to launch first-ever FashionTV-branded slot in Italy
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This month marked the official entry of FashionTV Gaming Group into the Italian market with the launch of an exclusive FashionTV-branded slot, 3Diamonds. The slot was created with leading Italian content provider Espresso Games and proposed on the market by Sisal, the country’s premier operator. FashionTV Gaming Group continues to shake up the online gaming industry with its ‘Brand to Business’ model, backed by the FashionTV global network of two billion viewers.

3Diamonds slot is a first-of-its-kind in the market with sophisticated visuals and ultra-slick gameplay that capture the essence of the FashionTV brand, while the Espresso Games patented jackpot model is set to offer Sisal players a truly thrilling experience.

Commenting on the launch, FashionTV Gaming Group’s Commercial Director, Pamela Galea Preca, said: “The Italian market has huge potential for us. Fashion, lifestyle and luxury are synonymous with Italy, and we are thrilled to be entering the country with one of its leading operators, Sisal. Our partnership with Espresso Games and Sisal has yielded a fantastic new addition to the ‘FashionTV Gaming World’, and we look forward to working together further to bring the FashionTV-branded luxury line of products to players across Italy.”

Max Rizzo, CEO of Espresso Games, added: “Since cementing our partnership in June 2020, we have found in FashionTV Gaming Group a partner with clear ideas and an exciting vision. It has been an interesting challenge for us to translate such a huge brand into a unique and imaginative new slot, and we are delighted that Sisal took this game to market.”

Sisal has exclusivity for the launch of the 3Diamonds FashionTV slot in Italy. Marco Bedendo, Gaming Machines & Online Casino Managing Director at Sisal commented: “Espresso Games is one of the main providers integrated into our new Online D-Box proprietary content aggregator platform. We are delighted to be the first to exclusively launch the 3Diamonds slot by FashionTV Gaming Group, which represents something new for the Italian market, pursuing our philosophy of offering our customers a diverse and innovative product offering”.

Latest News

Armadillo Studios launches its first slot title – 15 Armadillos

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Armadillo Studios launches its first slot title - 15 Armadillos
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Armadillo Studios is delighted to announce the official launch of its first game, 15 Armadillos, on the 20th of January. This 5×3 high volatility video slot showcases the natural beauty of the Everglades with a splash of cash via respins, jackpots, symbol collection, Armadillo Link, and free spins.

Players can win again and again thanks to the wild respins, accumulating animal power with each win and building up suspense for the chance to trigger an Armadillo Link – an exciting jackpot feature where each full column of credit prizes also upgrades the jackpot with the top jackpot set at 10,000x for filling all 15 positions.

15 Armadillos fuses symbol collections and pick bonuses to boost the free spin experience to uncharted possibilities. Players are given the flexibility to pick from a massive variety of feature combinations which not only offer a plethora of experiences in each session, but continuous insight into how the next free spins could always top the previous record.

Whether you go with the American Eagle or the Otter free spins, by combining some of the most powerful enhancements together, the game can generate free spin thrills with total wins that almost make the 10,000x top jackpot look small in comparison.

The game will be distributed exclusively by Spearhead Studios and is currently certified in six markets, with more to follow.

David Stoveld, COO of Armadillo Studios, says: “We are proud to debut our first game of many as an American focused gaming studio. Nestled in Florida’s beautiful Everglades, 15 Armadillos sets the tone for our innovative style, where volatile features are accumulated into each animal for a truly unique and rewarding player experience.

Armadillo Studios was established in 2021 in Miami, Florida, and it focuses on bringing premium-quality content to the rich and expanding U.S. casino market. Managed by CEO Razvan Haiduc and COO David Stoveld, the studio has recently partnered with the famous female fighter Amanda Nunes for a branded casino game that is expected to hit the market in the second part of the year.

The team’s efforts will continue in the following months, with the planned release of another upcoming title, Queen of Egypt – Exotic Wilds.

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eSports

Oddin.gg to deliver esports betting solution to sports betting platform Novusbet

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Oddin.gg to deliver esports betting solution to sports betting platform Novusbet
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The global sports betting industry continues to evolve at a rapid pace. As the pastime gets more and more popular with users, it is also becoming more diversified. One of the niche markets that has seen even more rapid and significant growth is esports betting, which offers a potentially large, mostly untapped source of revenue for operators. As esports betting continues to become more widespread, Oddin.gg, the leading esports betting solutions provider, has been selected by sports betting and platform provider Novusbet to help the latter expand its portfolio.

Novusbet operates primarily in Latin America and Africa, where the majority of its clients are located. Going forward, those clients will gain access to Oddin.gg’s unique and innovative iFrame esports betting solution. This will allow them to target esports bettors throughout their operational areas, reaching tens of millions of potential new customers.

Oddin.gg co-founder and Managing Director Marek Suchar remarked, “This new relationship with Novusbet is the culmination of hard work on the part of both companies, as well as the recognition of the important role esports betting will play in the larger sports betting ecosystem. We are thrilled to be able to count on this new partnership to extend our reach and look forward to a long and prosperous relationship.”

Novusbet will implement Oddin.gg’s iFrame at the beginning of 2022. This will give all their clients access to tournaments and events for titles like CS:GO, Dota 2, and League of Legends, already household names in the fast-growing industry.

Simone Suppa, Novusbet Operations Manager added, “Oddin.gg’s esports betting solutions stand apart in a market that is seeing greater competition. We are excited to be able to launch their iFrame for our clients, who will benefit from the innovation and advanced technology that Oddin.gg continues to bring to the esports space.”

The esports ecosystem has been rapidly evolving over the past decade with explosive growth over the past two years. Esports betting is changing to reflect the developments. Many traditional sportsbooks around the world have embraced esports betting as a core component of their betting markets, poised to tap into a source of revenue that is expected to reach $13 billion by 2025.

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Industry News

NeoGames makes bid to acquire Aspire Global for SEK 111 per share

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NeoGames makes bid to acquire Aspire Global for SEK 111 per share
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NeoGames, the global leader of iLottery solutions and services, has made a bid to acquire Aspire Global, the leading supplier of gaming solutions, for SEK 111 per share.

On 17 January 2022, a public tender offer was made by NeoGames S.A to the shareholders of Aspire Global to tender all their shares in the Company to NeoGames for a consideration consisting of a combination of cash and newly issued shares in NeoGames . Aspire Global’s main shareholders, who in aggregate own shares corresponding to 66.96% of all shares and votes in Aspire Global, have entered into irrevocable undertakings that enable the other shareholders in Aspire Global to tender their shares to NeoGames and receive 100 percent cash consideration corresponding to SEK 111.00 per share tendered in Aspire Global representing a premium of 41% compared to today’s closing price of SEK 78.5 for Aspire Global’s share.

This value of the company is between 500-600 million US Dollars.

For the shareholders who elect to receive 100 percent of the consideration in cash, the Last Twelve Month (LTM) EBITDA multiple) would be 16.8x which compares very favorably to the comparable multiples in the space.

For those shareholders electing to take the mix of equity and cash on a 50:50 basis, the EV/EBITDA multiple will be 13.6x due to the proposed share price ratio which, whilst a lower multiple, also compares well to industry comparables. The latter option will be subject to change based on the movement of NeoGames share price pre closing of the Offer.

The synergies between the companies expend more the control in the value chain of gaming and lottery and will allow the group to become a true online leader in regulated markets.

NeoGames will gain access to Aspire Global proprietary products and world leader in the managed services offering, also to big volumes in regulated markets such as Europe, Latin America and Africa.

Aspire Global will be able to accelerate its US entry plans through the existing presence of NeoGames.

Aspire Global will continue to act independently and as an iGaming division in the whole group.

All the employees are expected to continue as usual in both Aspire Global group and NeoGames.

Tsachi Maimon will remain as the CEO of Aspire Global group and will be appointed to be the president of the NeoGames group.

Tsachi Maimon, CEO Aspire Global:

“Aspire Global is a high quality, leading supplier with a one stop shop in the regulated gaming industry. Following the acquisition of Btobet, Pariplay, the recent investment in bingo and the divestment of the B2C division and now this potential merger with NeoGames, we will create a leading global supplier for the entirety of the iGaming and iLottery space overnight. I strongly believe that the two companies are well matched with a solid cultural connection forged over many years of working together which will facilitate meaningful revenue synergies. The deal will allow us to leverage NeoGames’ presence in the U.S. to grow even further in this market whilst continuing to roll out new products and support the growth of our regulated clients in Europe, Latin America, Africa and North America. Setting aside the value creation from a financial perspective, both NeoGames and Aspire Global will be able to offer a state-of-the-art enhanced gaming solution as well as supporting growth for existing and new clients. This is an exciting new chapter for my management and employees as we look to lead the space with high quality and innovative products”

Moti Malul, CEO NeoGames:
“This is a highly strategic and transformational transaction for NeoGames that represents perhaps one of the more important milestones for us as a company. We believe that the combination of our two very successful companies will create a leading global provider across all forms of online lottery, sports betting and gaming that would have significant global active presence in many key markets. As a pure-play iLottery provider, we have experienced first-hand the strong convergence and expansion trend of lotteries in many countries globally into online gaming verticals and we believe that with this transaction we will become an even better strategic partner to our existing and future customers. We are excited to also be able to become a leading global provider to regulated gaming operators through the vast experience and product set that Aspire Global brings to our combined entity, together with profound operational experience which is a crucial success factor. The strong ties and cultural fit between the companies, where significant parts of our management teams have worked together and cooperated along the years, provides a great platform for future collaboration and success”

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