Connect with us

Latest News

UK Gaming Company Six to Start Bought by Australian Listed Olivex in USD9.5m Deal

Published

on

Six to Start Bought by Australian Listed Olivex in USD9.5m Deal
Reading Time: 2 minutes

 

UK company Six to Start Limited (Six to Start) is pleased to announce that it is being acquired  by OliveX Holdings Limited the digital health and fitness company. OliveX will acquire 100 per cent of the issued shares of Six to Start for an initial cash and share consideration equivalent to US$6,650,000 and deferred, performance-based, consideration in cash and shares of up to US$2,850,000.

Six to Start is an award-winning UK-based game developer and fitness technology company which creates immersive and motivating smartphone audio stories and gaming experiences including Zombies, Run!, The Walk, and Zombies, Run! 5k.

Zombies, Run! is the world’s leading gamified health and fitness app with an average 300,000 active users per month, approximately 50,000 paid subscription users, and a digital fitness platform with augmented reality capabilities that have been recognised as best in class. Multi award-winning novelist Naomi Alderman is the main author of Zombies, Run!

Six to Start’s gamification assets include intellectual property, content creation and distribution channels that are strategically important to OliveX as it continues to commercialise its KARA Smart Fitness mirror – an interactive mirror that updates with live and on-demand workout classes.

As part of the acquisition, Adrian Hon, CEO and founder of Six to Start will become Chief Innovation Officer at OliveX whilst continuing in his role as Executive Director of Six to Start, further driving its growth and the execution of the company’s innovation strategy.

Adrian Hon, CEO, Six to Start said: “Six to Start has built a strong business model and a huge subscriber base of loyal users for our apps including Zombies, Run! and our growth strategy is a perfect fit with OliveX. We’ve both created innovative, game-changing technology that, when combined, will really advance the future of digital fitness making the

OliveX suite of products and solutions truly world leading. I’m incredibly excited to join OliveX as Chief Innovation Officer, and I’m really looking forward to what lies ahead.”

In relation to the acquisition, Hong Kong based Keith Rumjahn, CEO, OliveX said:

“At OliveX we’re passionate about making fitness fun, and that’s exactly what Six to Start does. With average revenues per paid subscriber exceeding £25 a year, and with real growth potential, Six to Start will bring immediate value to OliveX. Most importantly though we see enormous benefit in their global, loyal, subscriber base and the team’s product design and monetisation expertise.”

Tim Cooke, Chairman, and Jo Goodson, Non Executive Director, Six to Start, said: “Adrian and his team have demonstrated the creativity and strength of the UK games industry with the globally recognised brand Zombies, Run!

“Six to Start’s story-driven games have proved incredibly popular during the pandemic-driven lockdowns now that health and fitness are on people’s minds more than ever. Post lockdowns, Six to Start will continue to help millions achieve their fun and fitness goals by combining immersive and engaging online experiences with the real world, alongside massive companies such as Zoom, which have shown how integral they have become to people’s lives.”

OliveX intends to undertake a capital raising to raise a minimum of A$6,000,000 (before costs) in the coming days which will fund its initial cash obligations under the acquisition and provide additional working capital. In addition, OliveX hold a meeting of shareholders in due course to obtain any necessary shareholder approvals (including in relation to the issue of shares and performance rights under the Acquisition).

Blockchain

Michael Owen Announced as Brand Ambassador for Punt Casino

Published

on

Michael Owen Announced as Brand Ambassador for Punt Casino
Reading Time: 2 minutes

 

English football icon and BT Sports pundit Michael Owen has officially joined the Punt Casino team as its new Brand Ambassador.

Michael Owen started a professional career in football with his Premier League debut in 1997 as a striker for Liverpool FC. Known as one of the “greatest living footballers” in Pelé’s FIFA 100, Owen is one of only 10 players to have scored 150 goals or more in his Premier League career.

Michael Owen has also received the most prestigious award in football, having claimed the Ballon d’Or trophy in 2001. He has played in three FIFA World Cups and even captained the England national team.

With this partnership in the bag and a true football icon on their side, Punt Casino is making 2022 a year to remember with the hottest action the industry has ever seen.

Hitting the back of the net

As a strong advocate for crypto and blockchain in general, Michael, along with his influential media presence and 3.7 million Twitter followers, will see Punt Casino secure its position as the fastest-growing crypto casino in the industry.

“Online casinos are more exciting than ever these days, but with its crypto focus, Punt Casino is doing something different – they really are changing the game,” said Owen, who has been involved with numerous crypto projects in the past.

He went on by saying “I’m a strong believer in the power of crypto, so teaming up with an innovative platform like Punt Casino feels like a natural fit.”

As a world-famous football commentator, respected businessman, and active media personality, Owen is the perfect representative to stand behind such an innovative crypto project. Digital currencies need every ounce of positive publicity they can get, and an endorsement from such a reputable name stands for a lot.

Michael Owen’s stamp of approval

The announcement comes with exciting news for crypto gaming enthusiasts, as Punt plans to take the industry by storm with huge prize-packed competitions.

With the 2022 FIFA World Cup fast approaching, Punt players can expect unique Michael Owen merchandise and football-related giveaways throughout the year in the build-up to the tournament.

Speaking on the announcement, Alexander Bowring, Head of Marketing at Punt Casino, said: “Michael Owen is a football icon in every sense of the word, so to have him come on board as our brand ambassador is a major moment for us. Since launching last year, Punt Casino has been changing the game, delivering exciting crypto casino action that our rivals just can’t match. Expect big things from Punt Casino in 2022 and beyond.”

Punt Casino is revolutionizing crypto gaming

Punt Casino has quickly become a strong player in the crypto casino scene with its super-powered giveaways and outstanding online casino platform. Players also get to take advantage of 24/7 customer support available instantly from the site to answer any questions or queries.

With a next-level gaming experience delivered by over 200 crypto-friendly (and handpicked!) casino games, Punt offers its players the advantage of using leading cryptocurrencies to deposit, withdraw, and play.

As crypto enthusiasts know, this allows for faster, safer, and totally anonymous transactions, which is yet another reason why Punt has become such a prominent online casino destination.

#OWEN10 has arrived at Punt Casino

Continue Reading

Gaming

Bidstack onboard Highbrow Interactive with 4 exclusive new partnerships

Published

on

Reading Time: 2 minutes

 

Bidstack, the leading in-game advertising platform, is pleased to announce an exclusive new partnership with Highbrow Interactive which will see four exceptional simulation games added to their portfolio. Founded in 2013, Highbrow Interactive specialises in game production, virtual reality and augmented reality and has seen over 80 million installs across its library of games.

The first two new titles to be added to Bidstack’s portfolio are Euro Train Simulator alongside its successor Euro Train Simulator 2. Boasting over ten million and five million downloads respectively, both games have provided train aficionados with first-class gameplay faithful to real-life experiences, with Euro Train Simulator 2 being the first mobile train simulator to feature officially-licensed trains from Germany’s largest railway company Deutsche Bahn.

 

Indian Train Simulator also joins the Bidstack portfolio. A game with stunning attention to detail, it has seen over ten million lifetime installs and has enabled access to a more diverse player base through translations. Indonesian Train Simulator is the final game to be added. With high-quality graphics and sophisticated AI trains contributing to a comprehensively authentic railroad environment, it is no wonder the game has garnered over ten million installs.

Through Bidstack, Highbrow Interactive will be able to take advantage of their in-game, in-menu and rewarded video products creating a new revenue stream whilst also contributing to the accuracy of its games without compromising on the player’s experience.

The addition of these four games to their portfolio will see Bidstack’s simulation vertical continue to grow, allowing them to provide brands with a greater selection of high-quality inventory for them to reach and engage diverse audiences.

Of the partnership, CEO and Co Founder at Highbrow Interactive Jeno Manickam Durairaj said, “We’re excited to be taking this step forward with Bidstack in enhancing our players’ experience through the use of non-intrusive advertising. Bidstack’s revolutionary technology that makes advertising seamless and organic in open-world games perfectly fits our catalogue of simulation titles. We believe that this partnership will help our games grow closer to the thrill and reality of trains and railways whilst also diversifying our revenue streams. The Bidstack team has been consistently attentive making onboarding and integration simple and hassle-free.”

Bidstack’s VP of Gaming Antoine Jullemier added, “We’re delighted to be partnering exclusively with renowned game developer Highbrow Interactive. The addition of four of their high-quality games to our growing mobile vertical stands testament to the quality of our technology and gives our brand partners access to a rich global audience of gamers.

The highly detailed gaming environments provide optimal housing for seamless in-game ads, accurately simulating true train travel without detracting from the gaming experience. We look forward to a future of delivering first-class campaigns for our new partner.”

Continue Reading

Affiliate Industry

N1 Partners shortlisted in two categories at AffPapa iGaming Awards 2022

Published

on

N1 Partners shortlisted in two categories at AffPapa iGaming Awards 2022
Reading Time: < 1 minute

 

N1 Partners, an affiliate program, shortlisted for the AffPapa iGaming Awards in two categories at once – Affiliate Management of The Year and Multi-brand Affiliate Program.

The AffPapa iGaming Awards is an online event dedicated to affiliates and operators who have proven themselves to be excellent partners and contribute to the development of the industry.

N1 Partners is the nominees in two categories – Affiliate Management of The Year and Multi-brand Affiliate Program. Each of these nominations confirms the basic principles of N1 Partners – reliability, transparency, and honesty in relations with partners and clients. These principles are the platform for building long-term relationships with partners and strengthening the company’s position in the market.   In the first quarter of 2022, more than 800 new partner accounts increased to the program, and affiliates’ payouts doubled.

The nomination of N1 Partners in the Multi-brand affiliate program of the year underlines the company’s desire for continuous development and growth among other members in the iGaming market. The product portfolio of N1 Partners Group includes such brands as N1 Casino, Slot Hunter, Joo Casino, and others.

Online voting for the best brand in each category will begin on May 23 on the award website. And on June 27, the AffPapa team will announce the winners.

 

About N1 Partners Group

N1 Partners Group is a company with expertise in the sphere of online entertainment. The team’s goal is to provide high-quality casino and betting products that meet the needs and expectations of players and partners alike. Today, N1 Partners Group unites N1 Casino, N1 Bet, Slot Hunter, Fight Club, Joo Casino, DasistCasino, and the N1 Partners affiliate program.

Continue Reading
Advertisement
EvoPlay
Advertisement
Advertisement

Subscribe to our News via Email

Enter your email address to subscribe to our news and receive notifications of new posts by email.

Trending

Notice for AdBlock users

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.