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Greentube wins major tender to supply Luxembourg National Lottery with omni-channel solution

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Greentube wins major tender to supply Luxembourg National Lottery with omni-channel solution
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Greentube, the NOVOMATIC Interactive division, has won a highly competitive tender to supply the state-owned National Lottery in Luxembourg with its omni-channel solution, Greentube Plurius.

The contract will see Greentube provide its Greentube Plurius technology to Loterie Nationale Luxembourg, enabling the lottery to combine its land-based, online and mobile VLT gaming operations and significantly strengthen its existing offering.

With Greentube Plurius, B2B suppliers, casino and VLT operators can connect their land-based terminals to the core system and retrieve games that are then played on an online game server. Operators can launch games online and in land-based venues at the same time and Greentube Plurius enables customers to play with one single account across the verticals. Safe and quick deposits, cross-channel promotions and player tracking and protection through responsible gaming features are all available.

Furthermore, the 360-degree solution can be easily adapted to certain markets, jurisdictions and customer needs, and offers operators access to real-time monitoring and accounting tools including financial data, game statistics and product usage.

The full integration with Loterie Nationale Luxembourg will be completed later this year.

Greentube was selected by the lottery operator following an extensive public procurement process in competition with leaders of the gaming industry. The contract is valid for seven years with the ability to extend the contract a further five years thereafter.

The agreement is testament to the quality and strength of Greentube’s technology and reinforces the company’s position as a trusted supplier to the lottery and gaming sectors. Greentube already successfully provides its solutions and products to several national lottery operators across Europe, including in Austria, Greece and Norway, as well as the British Columbia Lottery Corporation in Canada.

Georg Gubo, COO of Greentube, said: “After an extensive tender process we are delighted to be awarded this important contract from Loterie Nationale Luxembourg. The contract validates the competitiveness of our offering and demonstrates that we are a trusted supplier to the industry. Our Greentube Plurius technology is at the forefront of gaming innovation and we are excited about the opportunity to streamline and strengthen Loterie Nationale Luxembourg’s offering.”

Léon Losch, CEO of Loterie Nationale Luxembourg, said: “We are pleased to select Greentube Plurius as a solution that not only meets all of our immediate requirements and future-proofs Responsible Gambling methods for all players online and land based, but also provides a long-term partnership to support our evolving needs. Greentube has a strong reputation as a reliable and experienced technology provider with a proven track-record to deliver results and we are excited to join forces.”

Gaming

Interactive Gaming Group signs sponsorship agreement with lead Twitch female creator Nora

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Interactive Gaming Group signs sponsorship agreement with lead Twitch female creator Nora
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Building on its intent to support female streamers and inspire gamers, Interactive Gaming Group announces today that it has added former professional soccer player and prolific female streamer Nora (Twitch name “NoraExplorer”), to its portfolio.
Nora, who turned to gaming after a knee injury ended her career, shares her journey travelling in Facepunch Studios’ adventure game Rust – with an audience of over 91,000 followers. The 23 year old, who has seen her audience grow rapidly in the last year, sees streaming as a significant new area of opportunity for gamers looking to monetise their talent and get more people excited about gaming.
Commenting on her new partnership with IGG, Nora said: “I’m extremely excited to be supported by IGG as I work to improve the experience I share with my audience. In the past year I’ve seen my community grow and found more and more people connecting in an online space. Being a part of this with my audience and community, makes me feel like I have a responsibility to show that anybody can be who they want to be. IGG’s support in my goals was an important factor in making the partnership.”
With over 1,000 creators and 250 brands worldwide, IGG, whose vision is to inspire the world to play, has made it the company’s focus to support up and coming creators to help them monetise their talent. IGG’s experience in building some of the most successful gaming-focused Twitch channels in the world is now being turned to connecting growing gaming and eSports creators with brands via the company’s platform.
Commenting on the partnership, CEO of Interactive Gaming Group Cristina Niculae commented:”Streaming is the new way of marketing. The new generation of adults is no longer inspired by mainstream TV but by creators sharing live, interactive experiences. However, only 2% of gaming creators on platforms such as Twitch are female. At IGG, we want to support female creators grow their channels and monetize their gaming content and through this, balance the gender gap. We are delighted to have Nora, a talented creator, joining our portfolio of streamers and are looking forward to supporting more female creators on our mission to open up streaming marketing to all upcoming creators.”
Interactive Gaming Group is a leading digital entertainment and media technology company, connecting creators, viewers and brands on a global scale. Founded in 2017 and operating out of Malta and Spain, Interactive Gaming
Group vision is ‘To inspire the world to play’ and to bring great streaming entertainment to people around the world.
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eSports

BLAST Premier expands reach into Israel with Gaming Channel broadcast deal

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BLAST Premier expands reach into Israel with Gaming Channel broadcast deal
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  • The deal will see the Gaming Channel own exclusive rights to broadcast BLAST Premier in Hebrew 

BLAST Premier has agreed a media rights deal with Gaming Channel, Israel’s first ever linear 24/7 esports and gaming channel. 

As part of the deal, Gaming Channel will own exclusive rights to broadcast BLAST Premier within Israel in Hebrew until the end of the 2021 season. The deal will cover BLAST Premier’s four remaining events of the year: Fall Groups (September 16-26), Showdown (October 12-17), Final (November 24-28) and World Final (December 14-19).

The Gaming Channel, owned by the Charlton Group, was launched back in July this year, bringing the first ever dedicated esports and gaming linear TV channel to Israel. The channel broadcasts a variety of content including live esports events, leading YouTube talent from the region, among other gaming and entertainment-themed content. 

Alexander Lewin, VP for at BLAST, said: “We are delighted to be able to give BLAST Premier fans from Israel the opportunity to watch their favourite Counter-Strike teams and players in a localised Hebrew broadcast, and very pleased to add Israel to our global media rights footprint. The Gaming Channel and its experienced team are the perfect partner for our move into the Israeli market, and we look forward to a successful collaboration.”

Yoav Sochen, General Manager for Gaming Channel, said: “I am very excited to partner up with BLAST Premier. Connecting both professional players and esports enthusiasts to the Gaming Channel through top tier international leagues, operated and offered on live broadcast in Hebrew for the first time. I look forward to seeing what this partnership can do for the Israeli scene.”

The deal takes BLAST’s portfolio of media rights to over 40 linear and online partners internationally, meaning BLAST Premier is now available globally in 18 different languages and in over 150 TV territories.

BLAST Premier is a worldwide Counter-Strike tournament series that unites all major events, offers opportunities to all regions across the globe and crowns the world champions of CS:GO. Up to 32 teams will take part in the seven BLAST Premier events over the course of 2021 with a combined prize pool of $2,475,000 on the line. BLAST will be making its long-awaited return to arena events with fans later this year at Copenhagen’s iconic Royal Arena for the Fall Final. 

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Compliance Updates

1400 Arrests, $8M Seized in Illegal Gambling at Euro: Interpol

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An Interpol operation targeting illegal gambling during Euro 2020 led to 1400 arrests and the seizure of $7.9 million (6.7 million euros) in cash, the Lyon-based global crime agency reported.

Thousands of raids in Asia and Europe also resulted in the confiscation of computers and mobile phones connected to almost $465 million in bets.

“While most of us were watching the UEFA European Football Championship as simple fans, hundreds of specialized officers across 28 countries were targeting organized crime groups looking to earn millions from illegal gambling and related money laundering activities,” an Interpol statement read.

Hong Kong police detained more than 800 suspects, “including the alleged kingpin of a triad-controlled bookmaking syndicate,” the statement said.

In what was described as one of Hong Kong’s most successful operations ever they seized $2.7 million in cash and records detailing hundreds of millions in bets.

In Italy, home of the European champions at the pandemic-delayed tournament, Operation SOGA VIII inspected 280 betting shops and delivered 1.3 million euros in sanctions for illegal betting schemes.

In all, Interpol’s eight SOGA operations have led to more than 19,000 arrests, cash seizures of more than $63 million and the closure of over 4000 illegal betting dens.

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