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ESPL, India’s first-ever franchise-based Esports league signs Infinix Mobile as title sponsor

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ESPL, India’s first-ever franchise-based Esports league signs Infinix Mobile as title sponsor
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India’s first-ever franchise-based Esports league, the Esports Premier League (ESPL) has partnered with smartphone maker Infinix Mobile as the title sponsor for its inaugural edition with an aim to revolutionise the Esports in the country and bring its excitement to the mainstream through the nationwide tournament. The tournament wants to tap into the growing landscape of esports in the country to help the competitive gaming community. This segment has received a significant boost in the last year as an increasing number of users are spending time on smartphones for gaming.

Aiming to give Esports ecosystem in India a complete makeover and rise Esports and gaming in the Indian market with the upcoming top-notch event, India Today Group, which has forayed into esports, is geared up to roll out Season 1 of the league from June 16. The league will witness a massive total prize pool worth Rs 25 lakhs. It has teamed up with Garena to create an exclusive gaming platform for Free Fire—the most popular battle royale game currently played by gamers and gaming enthusiasts in India. ESPL will enable players from across the country to showcase their skills on this mega national stage for the first time.

The league will be streamed on multiple platforms including OTT giant Disney+ Hotstar as well as the official YouTube and Facebook channels of India Today and Aaj Tak along with their websites.

ESPL intends to be the largest platform to discover and nurture new gaming talent across India. As part of the effort to push gaming to the mainstream, ESPL will offer all the 8 teams and their players’ comprehensive media coverage across various media platforms including digital, print, TV, and more. This will help upcoming esports professionals gain fame and stardom on par with other conventional sports.

While talking about the launch of Esports Premier League (ESPL) and its association with Infinix Mobile, India Today Group Vice Chairperson, Kalli Purie said: “This pandemic and the resultant lockdown have contributed to propelling the esports industry into mainstream entertainment. India Today’s Gaming and Esports platform will provide a thrilling experience to its users through a wide range of games, online tournaments, and an opportunity to win exciting prizes. These are very exciting times as smartphone usage continue to grow exponentially and I believe the partnership with Infinix Mobile will help us intensify our mission of taking Esports to the next level in India.”

With the pandemic and lockdown still in place, ESPL will be played as a virtual tournament in its inaugural edition and comprise of more than 700 online matches with about 300 plus hours of streaming. The Hong Kong-based smartphone giant, Infinix Mobile is keen on pushing the envelope when it comes to the latest and greatest in technology with its upcoming, Note 10 line-up of devices.

“The Indian online gaming industry is growing at a rate of almost 27% per annum and is estimated to reach $2.8B by 2022. The current pandemic situation has further fuelled the growth of the gaming industry in India. At Infinix, we are part of this revolution by making devices for the mid-range segment that is feature-rich and enhance the users gaming experience, to further amplify the gaming capability of a user our R&D has developed a technology called Darlink which optimizes and improves the performance of a device on several parameters. Our partnership with India Today for the Esports Premier League is just another step towards achieving the same goal. We look forward to a fruitful association and intend to encourage budding talent in this field,” Mr. Anish Kapoor, CEO of Infinix Mobile said while announcing the association.

The tournament, which will be played over a period of two and a half months, will have initial two levels to screen the best eight teams which progress into the grand finale representing eight cities across the country including Delhi, Mumbai, Chennai, Kolkata, Bengaluru, Hyderabad, Punjab, and Rajasthan.

To participate in the league, gaming enthusiasts and gamers can register themselves on www.indiatodaygaming.com/espl

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Apex Legends Mobile version Launched in India | Quotes From ESFI, Qlan & Alpha Zegus

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Apex Legends Mobile version Launched in India | Quotes From ESFI, Qlan & Alpha Zegus
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As per the recent announcement by EA, the Apex Legends Mobile version launched in India. The battle royale game is finally ready to be unleashed for smartphone gamers on Android and iOS from today. Apex Legends is a free-to-play battle royale-hero shooter game developed by Respawn Entertainment and published by Electronic Arts.

 

Some statistics around the game globally:

On April 14, 2021, Respawn announced that Apex Legends has hit100 million players in total. This will have been boosted largely thanks to the release of the game on Steam and Nintendo Switch. The milestone is an important achievement for the battle royale over two years after it launched on Feb. 4, 2019.

In regards to their announcement, please find below the quotes of our clients, we request you to add this to your story if you are planning any around it.

Mr Lokesh Suji, Director, Esports Federation of India & Vice President of the Asian Esports Federation (AESF):

The launch of the mobile version of the free-to-play battle royale-hero shooter game Apex Legends is going to be a game-changer for the esports title in our country. The battle royale genre games have a huge player base in India and the title gets a major boost with more than 300 million mobile gamers in India. The first reactions from both professionals and casual gamers will be critical as this will reflect on the overall acceptance of Apex Legends mobile in India. Also, publishers need to look at the Indian market seriously by hosting major tournaments for our esports athletes.

Mr Sagar Nair, Co-Founder & CEO, Qlan, The Gamer’s Social Network:

Apex Legends Mobile launch is a very significant step towards tapping the Indian gaming ecosystem as mobile titles are big in India as they facilitate easier connectivity and accessibility for users and leverage the power of the mobile-first ecosystem of the country. With more than 100 million players already playing this battle royale game globally, the publisher needs to aggressively tap the Indian esports industry by hosting multiple tournaments and get it accessible easily for the third party tournament organisers which will fuel the game’s popularity in the region. The battle royale genre is among the favourites in the Indian esports circuit and as per the latest Newzoo report, India is among the emerging market which dominates mobile esports titles.

Rohit Agarwal, Founder & Director, Alpha Zegus, the next-gen marketing agency specializing in the domains of gaming & lifestyle:

With the launch of Apex Legend Mobile Version, it’s clear that companies that initially made AAA titles for PC/Console are now seeing the need to adapt to the rapidly growing mobile gaming market. It’ll also help bridge a critical gap, where mobile players would want to try out the PC version for a more immersive experience after playing the mobile version, and vice versa. Lastly, if this game becomes cross-platform play, it’ll be a game-changer.

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Asia

Macau Gaming Law Amended to Help Satellite Casinos

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Macau’s draft gaming law has been amended to help satellite casinos, which will now be able to operate for longer than the original three-year transition period, but without revenue sharing.

The original version of the law stated that all satellite casinos must be operating out of property owned by one of the six concessionaires. They were given the three-year timetable to comply. It was one of the most contentious areas of the gaming law, due to the potential impact on employment in Macau were they to cease to do business.

There are about 18 satellite casinos in Macau, out of a total of 40. Though some have already announced plans to close since the gaming law was published at the beginning of this year.

The amended law was presented to the commission evaluating the legislation on Friday, local media reports, citing commission head, legislator Chan Chak Mo. The new version states that even if the property where the casino is based is not owned by the concessionaire, it can continue operating as a managing entity if a contract is established with the operator.

They will only be able to charge management expenses and not share a percentage of gaming revenue.

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RJ Raunac, nCore Games & Dot9 Games Studio, Announces Apna Games – India’s First Location-Based Gaming Experience

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RJ Raunac, nCore Games & Dot9 Games Studio, Announces Apna Games – India’s First Location-Based Gaming Experience
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Leading game development and publishing company, nCORE Games has partnered with one of India’s biggest entertainers, RJ Raunac to release Apna Games for mobile. Developed by Mumbai-based studio, Dot9 Games, part of the nCORE Games ecosystem, Apna Games is a collection of location-based multiplayer games allowing you to square off against other players across the nation. It is the first location-based game experience made in India.

Featuring Ludo, Pool, Carrom, and Cricket Quiz, Apna Games lets you pick your state and represent it in any of these games against those from other parts of the country. This isn’t all, guiding you along the way is the dynamic and humorous voice of Bauaa aka RJ Raunac, complete with Hindi and English dialogue options.

“Apna Games is a passion project for me,” says RJ Raunac. “I’ve been a long-time player of video games and to actually work with a studio that shares the same vision as I have for a great game for everyone in India is a dream come true. I hope you have as much fun playing it as we did making it.”

In addition to a host of games to choose from, players will also be able to earn in-game currency that they can use to purchase products like headphones, from the IceSpice store, powered by the game’s publisher, Dot9 Games.

“With RJ Raunac’s infinite enthusiasm and Dot9 Games’ development prowess, we’re confident in Apna Games bringing gaming to an even bigger audience across the country,” says Vishal Gondal, Founder of nCORE Games. “By combining state loyalties and rivalries with polished gameplay we want to bring games to all.”

“Apna Games provides quick entertainment through simple gaming skills in games that have been a part of our culture”, says Deepak Ail, Co-Founder and CEO of Dot9 Games. “We felt we needed to create an immersive game that brings together Indian gamers, while offering them a multiplayer experience where players challenge others from different states through location based selection. Bauaa (RJ Raunac), is a much loved youth icon in the country and we wanted to give his fan base a game to enjoy and remember.”

Apna Games is developed by India’s most-experienced game studio, Dot9 Games whose developers have been responsible for some of the country’s biggest hits such as the ICC Cricket Fever, BioShock Mobile, and the world’s first Spider-Man game on mobile. Apna Games will be available for download from this Sunday, the 15th of May, on the Google Play Store.

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