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Playson appoints Tamas Kusztos to new CCO role

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Playson appoints Tamas Kusztos to new CCO role
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Supplier introduces position to maintain global expansion

Casino games and software developer Playson has appointed Tamas Kusztos to the newly-established role of Chief Commercial Officer (CCO).

Bringing a varied and extensive portfolio of experience, Kusztos has enjoyed successful stints at the likes of Quickspin, Betsson Group and most recently as Head of Sales and Account Management at Kalamba Games.

In his new role, Kusztos will be responsible for overseeing the Playson’s commercial strategy, which includes the continued growth of the supplier’s ever-expanding international footprint and establishing itself as a leading provider in regulated markets worldwide.

Kusztos will be tasked with building on the localised approach the provider has adopted in key markets such as Germany, where its recently-launched Double Hit™ mechanic has proved an invaluable retention driver suited to low stake limits.

Alex Ivshin, CEO at Playson, said: “Tamas Kusztos is an exemplary professional with an impressive track-record who we are delighted to welcome to the team and look forward to working with.

“Our newly-created CCO role will help us provide an outstanding service with a personal touch, and Tamas has the right skills to do exactly that for a partnership network that is rapidly extending.”

Tamas Kusztos, CCO at Playson, said: “I’m thrilled to be joining Playson, a world-class content developer with promising commercial prospects and an unrivalled product offering which entertains players across the globe.

“By maintaining the company’s customised approach and extending its reach even further, I look forward to helping Playson build on the significant milestones it has achieved to date.”

Latest News

Chiquito 2: Condemor al rescate, the long-awaited sequel from MGA Games, is here!

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Chiquito 2: Condemor al rescate, the long-awaited sequel from MGA Games, is here!
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With this new release, MGA Games hits a record 100 productions, all now available in its games catalogue.

Without a doubt, the Chiquito slot game, created by leading online gambling content developers, MGA Games, continues to be one of the most successful productions for casino operators. Since its launch in 2018, the Chiquito phenomenon continues to be the number one game played in Spanish online casinos. And now, the game has a sequel, with the premiere of the long-awaited Chiquito 2: Condemor al rescate in the Spanish Celebrities Slot game series.

With this new release, MGA Games offers a new winning product and hits a record 100 productions – available now in its games catalogue.

According to MGA Games, the second Chiquito game will be sure to excite players and is as great if not more brilliant than the first game, Chiquito de la Calzada. The slot game is imbued with the authentic and genuine humor of the famous Malaga comedian and includes some of his well known expressions: ¡Por la gloria de tu madre! ¡Cuánto dinerito! Fistro pecador… It also features magnificent audio and elaborate music including phrases sung by Chiquito, which are catchy and fun.

Chiquito returns to the atarqueeeeeer… this time as a new character based on a comical story he used to tell of an aristocrat who embarked on a journey to save the princess from the mysterious castle. As always, the game’s design stands out for its excellent animation, quality of graphics, and download speed.

In Chiquito 2: Condemor al rescate, MGA Games continues to innovate and improve the user experience with better and more mini-games. The slot game includes a total of 6 hilarious mini-games that are randomly accessed when players hit certain pay lines. There’s one in the main game and five in the upper game – all of which complete this fun adventure.

The slot game is fully themed. It includes Sieteerl symbols, Jaarl prizes (that increase the vertical line counter in the upper game), and the Chiquito wild symbol (used to combine with other symbols on the reels).  In addition, users can earn Fistros (bonuses) that allow them to switch to the higher game and win more prizes.

A great new example of MGA Games’ specialty: creating a winning product that combines humor and fun with maximum profitability. Chiquito 2: Condemor al rescate is available from September 27th in all main online casinos in the Spanish market.

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eSports

Fnatic Enters into Partnership with ASOS

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UK-based esports organisation Fnatic has announced a three-year partnership with online fashion retailer ASOS.

The agreement marks the first time ASOS has partnered with an esports brand. As part of the deal, ASOS’s logo will appear on the front of all physical Fnatic team jerseys.

Fnatic and ASOS will collaborate on a variety of different activations, including multiple content series with Fnatic pro talent and creators, such as Tekkz, Mushway, Loeya and Moonryde, alongside VR experiences and AR filters. The partnership will also see the brands work together on a bespoke third alternative kit and see Fnatic pro players and creators feature in upcoming ASOS campaigns. In addition, the two brands have committed to working together on digital kits in the future and to producing branded in-game experiences and digital products.

“There are no other subcultures in the world that have influenced us more than gaming and fashion. Self-expression, both online and offline, has become a major point of convergence between both audiences. Through this partnership with ASOS, we will empower all gamers to find their unique voice and style, inside and outside of the game. We couldn’t be more excited to be driving this change forward together with ASOS,” Sam Mathews, CEO of Fnatic, said.

“Gaming and fashion are both passions for young adults and as esports continue to boom, we’re incredibly excited about this partnership. GenZ-ers increasingly express their style in both the physical and digital worlds and this is something we’re excited to fuel. We’re also looking forward to seeing some of the world’s greatest esports athletes wear our name on their Fnatic jerseys at the Worlds in Iceland,” Robert Birge, Chief Growth Officer of ASOS, said.

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eSports

Talent roster for WePlay Academy League Season 2

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The hosts, analysts, and casters of the English-language and Russian-language broadcasts are revealed.

The second season of the WePlay Academy League, a CS:GO tournament for up-and-coming esports players, will kick off already on September 28, 2021. The matches will be commentated on by professional talent teams in both English and Russian.

English-speaking talent crew:

Hosts:

  • James Banks
  • Anastasija “Heccu” Tolmacheva

Casters and analysts:

  • Alex “Mauisnake” Ellenberg
  • Jacob “Pimp” Winneche
  • Conner “Scrawny” Girvan
  • Mohan “launders” Govindasamy

The English-language broadcast will be available on Twitch and our Smart TV app.

Russian-speaking talents:

Host:

  • Antonina “Tonya” Predko

Casters and analysts:

  • Dmitry “hooch” Bogdanov
  • Oleksandr “Shockwave” Netreba
  • Mykhailo “kane” Blagin
  • Oleksii “yXo” Maletskyi
  • Aleksandr “Enkanis” Polishchuk
  • Yuriy “strike” Tereshchenko

The official broadcast in Russian will be available on Twitch.

The WePlay Academy League is a tournament for young esports players aged between 16 and 20, launched in partnership with leading CS:GO organizations. This is the second season of the project, which is going to run till November 14, 2021.

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