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Pixel Federation gains international recognition as it expands past Slovak borders with Czech office opening

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Pixel Federation joins the Playing for the Planet Alliance
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Slovakia’s biggest game developer announces its expansion into Brno, Czech Republic with a new office opening this Summer.

28 June 2021, Bratislava: Slovakian based game developer Pixel Federation is continuing to soar to impressive heights: following a year of record-beating revenues, new game releases, and global launches, Pixel Federation is now expanding past Slovak borders to open its first international office in neighbouring Brno, Czech Republic.

With a decent fan base already in the Czech Republic, some of whom have been playing Pixel’s oldest games from the very beginning, and Brno only a short 90 minute commute from Bratislava, the move across the border is a natural progression for a games studio growing faster and further beyond expectations. The Czech language, culture and distance will offer a fresh perspective for the company but sit close enough to Slovakian that it seemed an instinctive choice for its first international base. Expanding into another country to open an office entirely dedicated to serving individual projects is no mean feat but the team at Pixel Federation is determined to make its mark on Europe and beyond.

‘We have by no means outgrown our Bratislavan offices, but we recognised an opportunity in our company for an international office and decided to start with beautiful Brno,’ says Daniel Duranka, COO. ‘The proximity means current employees can commute there easily whilst we are also looking to hire new talented individuals from the region, and expand our team culturally as well as physically. We’re truly excited to see what a move into Brno will bring for Pixel Federation this year and welcome new faces into the family.’

The last decade has been incredibly successful for Pixel Federation, growing dramatically from a small studio in a leaky warehouse to boasting 230 employees and a cumulative annual turnover of more than €50 million last year, there is little doubt that it is a studio to watch. However, Pixel has always been determined not to let success derail its ideology and values, and the new offices in Brno will be no different. The long lasting values of transparency, serving a dedicated community and individual development and education will be rooted within the new team and management in the Czech offices. Seeking fresh talent in Brno combined with existing employees means that Pixel’s impressive goal is for the offices to play host to full scale projects, centralising games and development directly within Brno inside of the first year. Despite expanding at a remarkable rate, there is no motivation within the leadership team at Pixel Federation to turn into a huge but soulless corporation; in fact the focus will be on remaining grounded with the uniting gaming passion of delivering games from players to players, growing the Pixel Federation family.

Following the recent decision to expand its CSR strategy from a host of education projects to also focus on the environment, as well as a shift towards a multi-person management team at the top tier, Pixel Federation is clearly demonstrating a strong dedication to empowering its community at all levels – from a collaborative leadership effort to its players and the world they live in. Pixel Federation is leading the charge for an era of game development that is rooted in community and a grounded passion, and now these values are expanding past Slovak borders into Brno, driving change in the gaming community and beyond.

Central Europe

National Hockey League and Interwetten Announce Multiyear Partnership

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National Hockey League and Interwetten Announce Multiyear Partnership
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Sports Betting Brand Interwetten and the NHL to Engage Growing Hockey Fanbase in Austria and Germany

The National Hockey League (NHL) welcomed Interwetten as an Official Partner of the NHL in Austria and Germany. Founded in Vienna, the online sports betting pioneer will leverage its NHL partnership to increase brand awareness, establish individualized entertainment experiences and provide secure betting products for fans.

“As a reliable sports betting provider, we focus our engagements and collaborations in sports with long-term partnerships that enable maximum entertainment,” said Stefan Sulzbacher, spokesman for the Board of Directors at Interwetten. “We are proud that we have a multiyear partnership with the NHL – the best ice hockey league in the world – and the SIG Group.”

“We are excited to welcome Interwetten as an Official Partner of the NHL,” John Lewicki, NHL Vice President, Business Development and Partnerships, International. “Interwetten is a leader in the sports betting category, delivering great entertainment to their customers through creative marketing initiatives. We look forward to working with Interwetten to engage the ever-growing hockey fanbase across Austria and Germany.”

As an Official Partner of the NHL, Interwetten will conduct dynamic marketing campaigns utilizing NHL branding across the company’s digital sports betting offerings in Austria and Germany. Interwetten will receive premier marketing positions on NHL digital assets including NHL.com/de, the official German language version of NHL.com, and rights to use NHL marks, logos and official designations designed to help create authentic NHL fan and consumer marketing programs. Additionally, Interwetten will have access to a full portfolio of NHL-controlled media assets throughout the term of the partnership, including custom digital, social and email marketing campaigns focused on building brand awareness and driving new customer acquisition.

Interwetten’s partnership with the NHL follows its recent strategic sponsorships with the German Ski Association (DSV) and the Austrian Ski Association (ÖSV).

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Central Europe

GoldenRace goes live with Austrian Lotteries win2day

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GoldenRace goes live with Austrian Lotteries win2day
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GoldenRace, leading virtual sports provider, has signed an exclusive partnership with win2day, the Austrian Lotteries.

Thanks to this deal, Austrian players will have access to GoldenRace’s award-winning virtual football and horse races through the win2day platform.

Matthias Soucek, win2day Product Manager, stated: “With the Virtual Games, win2day is opening up a new, popular segment in its portfolio and is thus living up to its reputation of offering its users a multi-faceted, modern gambling offer. We are convinced that this new offer will meet with a lot of approval from our customers. Thanks to the perfectly functioning partnership with Golden Race, we can offer our users Virtual Games in a modern, customer-friendly version. The entire process, from getting to know each other to going live, was characterised by professionalism on an equal footing. I would like to thank the entire Golden Race team for the smooth cooperation and we look forward to successful times ahead!

Martin Wachter, GoldenRace CEO and Founder, said: “I am very happy that one of my biggest business goals finally came true to work in my home country, and that we have been selected from such a great company like the Austrian Lottery. To work with win2day shows again that more and more ‘big players’ in the industry chose us as their first address in regards to virtual sports. I am sure that this partnership will become a great success in Austria.”

With this latest move, GoldenRace becomes the only virtual sports provider in the Austrian market and keeps strengthening its leading position in Europe and around the globe thanks to the best-in-class partners like win2day.

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Central Europe

Fortuna Entertainment Group and OpenBet’s SportCast Partner Up To Launch Turbo-Charged BetBuilder Experience Across Europe

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Fortuna Entertainment Group and OpenBet's SportCast Partner Up To Launch Turbo-Charged BetBuilder Experience Across Europe
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Fortuna Entertainment Group, a leading omni-channel betting and gaming operator in Central and Eastern Europe, has launched content from OpenBet’s SportCast business across its online and retail operations within a host of key European markets.

Fortuna is now live with BetBuilder in the Czech Republic, Poland, Romania and Slovakia where it holds commanding market positions, along with its PSK (Prva Sportska Kladionica) and Casa Pariurilor brands in Croatia and Romania respectively.

As part of a new deal, Fortuna has deployed SportCast’s pioneering BetBuilder product, which allows consumers to build their own bets within a single event across hundreds of markets, with on-demand pricing delivered through a seamless user interface.

In addition, the operator group has utilized the pre-built version of BetBuilder – a high-margin fully automated and customizable solution that allows thousands of different quick pick BetBuilder bets to be made available to consumers.
Both products are powered by SportCast’s proprietary cloud-based technology and available across an unparalleled list of 10 major sports, which is set to be expanded upon even further in the near future.

The global launch reinforces OpenBet and SportCast’s strong foothold in Europe and demonstrates the appeal of BetBuilder in markets worldwide.

Nicklas Zajdel, Group Chief Operations Officer at Fortuna Entertainment Group, said: “Delivering exciting betting content and an intuitive experience is really important for us and towards our customers. With the BetBuilder product developed with OpenBet and SportCast, our players now have more choice and control over their sports betting experience, with massive amount of bet combinations available. We see this integration across our online and retail proposition driving increased customer engagement and making our sports betting proposition even more attractive to players across our markets.”

Ryan Coombs, Managing Director at SportCast, said: “Partnering with Fortuna Entertainment Group, one of Europe’s most recognized and trusted sports betting brands, is a fantastic achievement for everyone associated with SportCast. We are delighted to be delivering the next level of engaging products to sports fans with FEG and further propelling our presence across Central and Eastern Europe.”

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