Connect with us

Latest News

OKTO Partners with Inspired Entertainment

Published

on

Reading Time: 2 minutes

 

Fintech company OKTO has entered into a partnership with Inspired Entertainment to expand the network of gaming machines in the UK leisure sector that accept the OKTO app for mobile cashless payments.

Responding to increasing demand for a cashless ecosystem, the fintech provider will offer its fully licensed OKTO.WALLET electronic money payment platform on Inspired gaming machines across UK Pubs, delivering an enhanced payment experience.

The OKTO app includes a secure Know Your Customer (KYC) process along with age verification and also provides facilities for consumers to enable transaction limits and time-out breaks.

Meeting all the niche demands of the leisure and gaming sectors and their users, the OKTO.WALLET platform allows pubgoers to move funds instantly across the entire payment ecosystem via the open and interconnected OKTO mobile app that can be used in all touchpoints of the venue and beyond through the OKTO Prepaid Mastercard linked to the users’ OKTO wallet account.

The solution will be launched with Inspired’s key Pub retail partners in September and will be available on Inspired’s latest range of Category C gaming products.

Simon Dorsen, Director of Gaming at OKTO, said: “Inspired is a major supplier to the UK Pub and Gaming sector and this collaboration along with other recently announced partners in the sector, strengthens OKTO’s position as the go to mobile payments app for consumers and operators in the leisure sector.

Digital payments for F&B sales are surging in pubs due to the pandemic accelerating changing habits, and now OKTO enables pubs to extend and satisfy their customers’ desire for digital payments also at the gaming machines.

Our easy-to-use solution allows players to go simply to a gaming machine, press a button to use OKTO, and deposit funds to start playing. And it is the same in the cashout; they get the winnings back to the OKTO wallet in real-time. Alongside, we can also onboard pubs as merchants, if OKTO users can spend some money on food and drink in the pub, they simply can, and they can also split the bill with their friends or send and receive money from their friends using simply the OKTO app.”

Peter Davies, Managing Director of the Leisure business at Inspired, said: “From our initial introduction to OKTO we were extremely impressed by the breadth of knowledge and experience of cashless payment solutions demonstrated by the OKTO team. Their understanding and practical knowledge of the gaming sector in particular have allowed them to develop a mobile payment solution that fits perfectly into our product offer.

In particular the focus on player protection and social responsibility stood out, together with the simplicity of the solution itself. We are delighted to be working in close collaboration with OKTO and are looking forward to rolling the solution out in conjunction with our customers and offering machine players a safe, secure and feature rich alternative to cash.”

Gaming

How game studios can avoid common network and infrastructure issues

Published

on

How game studios can avoid common network and infrastructure issues
Reading Time: 4 minutes

 

Mathieu Duperré, CEO and Founder of Edgegap

It’s common for video game developers to launch a day-one patch for new releases after their games have gone gold. The growing size of video games means it’s inevitable that some bugs will be missed during the QA period and go unnoticed until the game is in players’ hands.

Some of the most common issues experienced by game developers at launch are related to network and infrastructure, such as the connection issues causing chaos in Overwatch 2 and Call of Duty: Modern Warfare 2, as some players experience issues connecting to matches. And while there’s no way of eliminating lag, latency and disconnects from multiplayer games, developers can minimize the chances of them occurring and the disruption they cause by following a few simple steps.

 

Plan for the worst, expect the best

For many video game developers, the best-case scenario for the launch of their game – that it’s a huge hit and far more people end up playing it than they expected – can also be the worst-case scenario for infrastructure-related issues. An influx of too many players can lead to severe bottlenecking, resulting in lag and connectivity issues. In a worst-case scenario, servers become overloaded and stop responding to requests, usually leaving players unable to connect to online matchmaking.

Another worst-case scenario is planning for big numbers at launch and building the necessary infrastructure to support this, only for your game to launch and have nowhere near the traffic you were expecting. Not only is this a big problem for your bottom line, but things can get worse if you rush your search for an infrastructure provider and forget to read through the T&Cs properly.

Some infrastructure suppliers will onboard new studios on a fixed contract, not letting them scale back if they’ve overprovisioned their servers. Some infrastructure providers offer a lot of free credits, to begin with, only for those credits to expire after the first few months. Game studios then discover they’re responsible for fronting the cost of network traffic, load balancers, clusters, API calls, and many more products they had yet to consider.

With that in mind, try not to sign up for long-term agreements that don’t offer flexibility for scaling up or down. Your server setup has a lot to gain by being flexible, and your server requirements will likely change in the weeks following launch as you get a better idea of your player base; under-utilized servers are a waste of money and resources.

 

Test, test, and test again

You haven’t tested your online matchmaking properly if you’ve tested your servers under the strain of 1000 players, but you’re expecting 10,000 or 100,000 at launch. Your load tests are an essential part of planning for the worst-case scenario, and you should test your network under the same strain as if you suddenly experienced a burst in players.

Load testing is important because you’ll inevitably encounter infrastructure issues as your network comes under strain. Still, it’s only by facing those issues that you can identify them and plan for them accordingly once your game launches.

Similarly, you want to test your game in as many different locations as possible because there’s no way of telling where your traffic will be coming from. We’ve had cases where studios released a very popular game overnight in Chile but needed data centers. Thankfully, you can mitigate issues such as these by leveraging edge computing providers to reduce the distance between your players and the point of connection.

Consider the specific infrastructure needs of your game’s genre

Casual games with an optional multiplayer component will have a completely different network requirement to MMORPGs, with thousands of players connected to a centralized world. Similarly, a first-person-shooter with 64-player matchmaking will have a different network requirement than a side-scrolling beat ’em up or fighting game, which often requires custom netcodes due to the fast-paced nature of the combat.

People outside the video game industry assume all video games have similar payloads, but different game genres are as technically different in terms of infrastructure requirements as specific applications.

With that in mind, it’s essential for game studios, especially smaller ones, to regularly communicate with infrastructure partners and ensure they’ve got a thorough understanding of how the multiplayer components of your game will work. A decent infrastructure provider will be able to work with you to not only ensure load testing is carried out correctly but also help diagnose any broader issues.

Too many tools and not enough resources to use them

One thing that large network providers are very good at providing is tools, but these are often complex and require specific knowledge and understanding. It’s worth noting that large game studios have dedicated teams of engineers to manage these tools for AAA games with millions of players.

Smaller studios need to be realistic about the number of players they expect for new game releases and their internal resources to manage network and infrastructure-related issues and queries. You should partner with a provider that can handle all of this, so your studio can focus on making the best game possible. The more automation you can plan into your DevOps methodology, the better!

 

Takeaways for small game studios

While game studios likely encounter many issues as part of their game development journey, working these three pieces of advice into your DevOps pipeline is a sure way of minimizing infrastructure-related headaches.

Don’t reinvent the wheel – We’ve seen many studios trying to build bespoke systems rather than automate and use what’s already out there. If you can develop your netcode, engine and manage your Kubernetes, that’s great! But is it necessary, or is building these things from scratch just going to create trouble further down the line?

Understand your workflows – Plan for everything, use tech-agnostic vendors to remain flexible, get real-time visibility and logs for your matchmaking traffic, and have a 24/7 support plan for when your game is live. The more potential problems you’re aware of, the better.

Load testing your game – Build tiny tools and scripts to generate as much traffic as you can, breaking your system as often as possible.

 

Continue Reading

Affiliate Industry

PartnerMatrix inks new affiliate channel deal with AdmiralBet

Published

on

PartnerMatrix inks new affiliate channel deal with AdmiralBet
Reading Time: < 1 minute

 

PartnerMatrix is proud to announce a new partnership with the established Serbian sports betting and casino platform, AdmiralBet.

Together with PartnerMatrix, AdmiralBet has launched its secure and modern affiliate channel, allowing partners and affiliates to raise the brand’s awareness by showcasing its products to a broader audience and engaging relevant traffic.

AdmiralBet is famous for its rich and modern gaming platform, gaining popularity in the Serbian market with its cutting-edge online sports betting offers. The brand also covers casino verticals while keeping clients active with numerous interesting bonuses and tournaments.

Levon Nikoghosyan, CEO of PartnerMatrix, comments: “Thanks to this agreement, PartnerMatrix is not only partnering with an established and respected brand but also entering the Serbian market, which already has a developed and legislated gaming market. With our latest features and system updates, we are looking forward to a productive cooperation with AdmiralBet’s team.

“AdmiralBet is well-known for its dynamic and modern sports betting solutions, and with the help of PartnerMatrix, I believe the company will create a more efficient traffic generating strategy, greatly expanding their audience.

Milan Djurmez, Head of Online Gaming at AdmiralBet, adds: “Affiliate Marketing is a new channel for us, but one that we reckon is an absolute necessity for enhancing our outreach. PartnerMatrix seemed to be the software that fit our needs the best and ticked all the boxes. We’re all-in with this, and I’m sure that the results will be worthy of all efforts and investments.

Continue Reading

Latest News

Gift & Go Signs Deal with Light & Wonder

Published

on

Reading Time: < 1 minute

 

Gift & Go has finalised a long-term extension to its partnership with a subsidiary of Light & Wonder to continue its growth and expand its revolutionary gifting technology software across U.S. markets.

The three-year agreement will further enhance Light & Wonder’s position as a global leader in land-based casino ecosystems and cross-platform game experiences.

Light & Wonder’s successful PLAYER BOUTIQUE was created in partnership with Gift & Go. Currently deployed in over 70 casino sites across the US, it drives a unique player reward and loyalty experience for operators.

Casinos can quickly implement powerful promotions to boost footfall and increase engagement, while players can earn and redeem rewards based on multiple triggers, and then select the gifts most relevant to them.

Jon Reuben, Gift & Go Co-Founder, said: “PLAYER BOUTIQUE has had incredible market penetration across the U.S. and our collaboration with Light and Wonder has transformed the way land-based casinos reward their players. We’re so excited to build on our partnership, using Gift & Go’s unique technology to deliver a truly unique gifting on demand experience.”

Bill Bachman, Director of Consulting & Gifting Services at Light & Wonder, said: “The seamless integration between casino technology and AMAZON fulfilment is one of our biggest strengths, and we couldn’t do that without Gift & Go. They help us execute that flawless process and together we deliver on that unique gifting experience, along with the best customer support ever seen in the industry.”

The new three-year agreement will see Gift & Go and Light & Wonder continue to roll out the innovative software that provides a transformational reward experience for both operators and players.

Continue Reading
Advertisement
EvoPlay
Advertisement

Trending

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.