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CellPoint Digital partners with MTC Game to enable more payment options for gamers

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The payment orchestration platform will support MTC Game’s expansion in Africa by allowing the retailer access to several new global acquirers and payment methods.

CellPoint Digital, a leading global provider of digital commerce and payment solutions, today announces a partnership with global eCommerce platform for video gamers, MTC Game.

An international retailer, MTC Game provides an online platform for digital codes and services to gamers.

The company will take advantage of CellPoint Digital’s payment orchestration platform. This will enable video gamers, initially in Africa but with plans to expand further, to experience a frictionless checkout, allowing customers to pay via the popular payment methods on the continent including Bank Transfer and Mobile Money options.

By orchestrating payments across Africa, CellPoint Digital is allowing MTC Game to adopt a multi-acquirer payments model that will ultimately open up new opportunities for growth. As a result, CellPoint Digital will help increase MTC Game’s top-line revenue by utilising intelligent routing, increasing authorisations, and providing system uptime transparency, as well as reduce the operational cost of accepting cross border payments.

Sinan BAĞ, Business Development Manager, at MTC Game commented: “The video game industry is one of the largest media sectors in the world, with gamers in every market. We are excited to expand our payment offering for customers in Africa as we know it will give players in the region more seamless access to the games they want to enjoy.

“CellPoint Digital has been hugely supportive in making this happen. Their close consultative approach on which cross-border payment partners we need to approach, and how to best utilise their platform to meet our market goals, has been indispensable. We look forward to adding more payment methods to our platform and taking on new territories together with the CellPoint Team.”

Kristian Gjerding, CEO of CellPoint Digital added: “In regions like Africa, where video game consoles from all three major markets can be found, it is pivotal for sellers to let their consumers pay with currencies and methods beyond their local options. By partnering with MTC Game, we are helping our new partner with its expansion plans. The video game sector has always felt like a natural extension of our success in the gambling and retail industries, and we are excited to disrupt payments in this dynamic vertical.”

Currently, Africa is MTC Game’s initial market utilising CellPoint Digital’s payment orchestration platform, however as the partnership continues, the potential benefits this change brings will help them expand into other regions as well.

Africa

BtoBet expands its presence in Cameroon with Bet237 deal

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BtoBet expands its presence in Cameroon with Bet237 deal
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Aspire Global’s BtoBet has penned an agreement with Ngnatat Sarl Trading, an omnichannel operator based in Cameroon, through its Certified Partner for Africa STM Gaming. The deal will see the operator make use of BtoBet’s sportsbook and PAM platforms to deliver an entertaining sportsbook and casino experience on the Bet237 brand for both the online channels, and its retail network.

Focusing on providing a high standard of UX, Bet237 will be delivering a diverse portfolio of offerings to its players based on local and international sports events, a wide selection of virtual sports, and online and live casino. Bet237 will also be utilising BtoBet’s leading managed trading services for full trading and risk management solutions.

Sabrina Soldà, BtoBet’s Chief Marketing Officer, said: “BtoBet’s cutting-edge sportsbook platform, with its highly flexible approach allows our partners to maintain an edge on the competition in the demanding African landscape. Furthermore, our localised approach, whereby we tailor our solutions to reflect not only the technological differences differentiating one country from another but also from a content perspective, enables our partners to deliver a bet stimulating experience to their players, eventually leading to the brand’s greater market-share.”

Alessandro Pizzolotto, Co-Founder and CEO of STM Gaming, said: “Strong GDP growth in sub-Sahara countries are underpinning the local iGaming industry’s growth forecast well above the global rate until 2025. Even though the local landscape is historically dominated by retail betting and land-based casinos, mobile money has provided an entry point for online betting, with numerous operators seeking to capitalise the current digital shift. Throughout the years BtoBet has proven itself as the leading sportsbook platform supplier for Africa, with its technologies meeting the local scenario’s requirements, which differ greatly from those of more mature markets.”

Bet237’s , said: “BtoBet’s experience in the region speaks for itself, especially when it comes to identifying the key traits that distinguish the market on a country-by-country basis. We were looking for a trusted partner that could meet our prerequisites for both the online and retail channels, and I am positive that the Neuron 3 platofrm will allow us to diversify our offering and give us a competitive edge in terms of the experience we provide to our players.”

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Africa

South Africa’s best World Cricket Championship 3 players stand the chance to compete on the Red Bull M.E.O. global stage

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South Africa’s best World Cricket Championship 3 players stand the chance to compete on the Red Bull M.E.O. global stage
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Open to all – won by one. The Red Bull Mobile Esports Season 5 Open (M.E.O.) comes to South Africa this year with World Cricket Championship 3. The search is now on for the best World Cricket Championship 3 players to represent South Africa at the global final featuring teams from India, Pakistan and Sri Lanka taking place later in the year.

Players can register on World Cricket Championship 3, which can be downloaded on the Apple or Google Play Store for free, and take part in the competition to stand the mobile gaming experience of a lifetime. Players create their team and compete against the AI and stand the chance to be placed in the top 8 leader board of the competition. The Top 8 will then compete in person at the Red Bull M.E.O S5 national final taking place at Imperial Wanderers Cricket Stadium in Johannesburg on Saturday 28 May 2022.

Red Bull athlete and Proteas player, Kagiso Rabada, encourages aspiring mobile esports players to take part in the tournament. “Cricket fans can get in on the action by signing up for in Red Bull MEO Season 5. With cricket being one of the most followed sports in the world, it’s cool to have the opportunity to connect with other cricket lovers through this competition.” says Kagiso Rabada.

P.R. Rajendran, Co-Founder and CEO, Next Wave Multimedia, said, we are very optimistic around the participation in season 5. WCC 3 association with Red Bull is highly anticipated by many youngsters and cricket fans to participate and compete. With every season, we are increasing our reach to engage maximum number of cricket followers and gamers. This is one of the unique competitions held at an international level, where the winner gets a chance to represent their country to become a global champion.

Red Bull will also be hitting key student and cricket fan player zones throughout May giving players the chance to grab a can and qualify. These player zones will be happening in Johannesburg, Potchefstroom, Bloemfonten, Gqeberha, Durban and Cape Town.

As the tournament is open for all, players of Red Bull M.E.O. have the unique chance to compete against top mobile esports players and other well-known players. If you actively want to compete, you can find more information on the tournament and how to register on www.redbull.co.za/meo

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Africa

GiG signs sportsbook & platform partnership with Full Games SA in Angola

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GiG signs sportsbook & platform partnership with Full Games SA in Angola
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Gaming Innovation Group Inc. (GiG) has signed an agreement with an Angolan operator, Full Games SA, for the provision of full Sportsbook and Player Account Management (PAM) services in the newly regulated market of Angola.

This is the first agreement that combines the offering from both GiG and Sportnco Gaming SAS, immediately showing the power and synergies of combining both product and managed services offerings.

The new agreement in Angola marks a significant milestone for GiG signifying a new market entry, its first into regulated African markets. Full Game SA is a joint venture between the local partner GRUPO CHAMAVO, a holding of financial participation and business management in several branches of activity, and GRUPO VALISA, one of the largest retail groups for gaming in Spain. Full Game aims to quickly become one of the leading players in this newly regulated market for online gaming in Angola.

GiG will also support Full Games SA with its end to end suite of turnkey managed services in order for the operator to have quick and efficient access to the online gaming market in Angola.

GiG also anticipates that by securing its first sportsbook and platform deal in Africa that the company will be able over the coming years to build a presence on a broader scale in the exciting emerging African markets which are expected to grow significantly in the coming years as the market matures.

The contract is for five years and go-live is anticipated in Q3 2022.

Francisco Simão Júnior, Chairman of Full Games SA, said ” We are really excited to launch our betting and gaming offer soon in Angola. We think that Sportnco and GIG is the perfect fit to leverage our gaming licence and offer a very attractive gaming solution to all punters from Angola;”

Hervé Schlosser, Managing Director of Sportnco Gaming Group, said “ I am exceptionally happy to have partnered with Full Games SA. The opportunity to implement our sportsbook and PAM in Angola, a fresh and dynamic market, where we see tremendous potential, is a true testament to the Sportnco reputation and the strength of the partnership and offering we now have in combining Sportnco and GiG’s technology, people and service offering. I am extremely proud that we are one of the early movers and one of the first to secure a partnership there. We are looking forward to working with and building a long-term relationship with Full Game SA”.

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