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BETBY to power BC.GAME sportsbook offering

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BETBY to power BC.GAME sportsbook offering
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BETBY, the innovative sportsbook supplier, has partnered with forward-looking crypto-casino BC.GAME to provide the platform with its debut sportsbook.

The agreement will see BETBY supply its complete sportsbook solution to BC.GAME, with the customisable product complemented by a comprehensive reporting tool and top-tier support systems.

In addition, the provider will supply its leading Betby.Games range of esports titles. The AI-driven products give players access to leading video game titles with unique betting opportunities, with all games available 24/7.

The operator, which runs a community-based crypto casino, is powered by blockchain technologies as it looks to offer its customers the best possible online experience and payment solutions.

The agreement continues a strong commercial trajectory for BETBY, which has recently partnered with Esports Entertainment Group and Hero Gaming, among others.

Chris Nikolopoulos, Chief Commercial Officer at BETBY, said: “BC.GAME is an embracer of modern technology, as is evident from its blockchain-powered casino.

“We’re very pleased to be providing our sportsbook solution to them as we look to further bolster our presence with innovative brands and reach our goals collaboratively.”

Peter Sun, Chief Commercial Officer at BC.GAME, said: “Launching our first sportsbook is an exciting milestone for us and we’re delighted to partner with a company as ambitious as BETBY.

“The brand’s hugely popular esports portfolio of proprietary games is also something that we think will align well with our players, and we can’t wait to expand our horizons in this new vertical.”

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UK Gaming Charity SpecialEffect to Receive Special Award at 20th BAFTA Games Awards

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BAFTA has announced that UK gaming charity SpecialEffect, will receive the prestigious Special Award at the 20th BAFTA Games Awards. The award, which recognises outstanding contributions to games, film and television, is one of the highest accolades bestowed by BAFTA. Dr Mick Donegan MBE, founder and CEO of SpecialEffect, will pick up the Special Award at the annual BAFTA Games Awards ceremony on Thursday 11 April.

In 2007, Mick Donegan founded SpecialEffect to help people with even the most severe physical challenges to access video games. The organisation uses specialised technology to enhance access to video games and creative self-expression for people with a wide range of Disabilities.

SpecialEffect’s success began as a result of the collaboration between Mick, a specialist in assistive technology and his son Bill, a keen gamer with a background in product design. Since its creation, the charity has grown to thirty employees, raising all their own funds, and has provided specialist one-to-one assessments and support to severely disabled people throughout the UK and beyond.

Dr Mick Donegan MBE, SpecialEffect founder and CEO, said: “With a background in special education, I realised how much people with severe physical disabilities were missing out by not being able to play. I started SpecialEffect not only to help individuals to play video games but also to collaborate with the games industry to make their games more accessible ‘at source’. Since then, we have been privileged to be invited to share our ideas with more and more developers all over the world. Now, 17 years since SpecialEffect began, it’s an absolute honour for SpecialEffect’s work to be recognised by BAFTA.”

Emma Baehr, BAFTA executive director of awards and content, said: “SpecialEffect’s work is essential to the games world and is hugely deserving of a BAFTA Special Award. Their innovative and supportive approach to making games accessible drives progress within the industry, collaborating with developers and studios on new technologies to make games within reach to more people. We look forward to honouring their contribution to games at the ceremony on Thursday 11 April.”

Throughout the years, SpecialEffect has been involved in collaborating with Xbox, Sony and Logitech, to help design accessible controllers and a switch kit, enabling thousands more severely disabled players to access their games using a wide range of control devices. They have also worked with games studios and developers to help make their games more accessible. The organisation also developed EyeMine, a freely downloadable gaze-controlled interface to enable players to enjoy Minecraft through gaze-control alone.

Later this year will see the rollout of their EyeGaze Games (currently available on PC only) onto Android and iOS, games designed to be fully accessible for people with physical disabilities, whether they use gaze control, joysticks, switches or gamepads.

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BETMAKERS AND GIG PARTNER TO DELIVER RACING TO GIG’S SPORTSBOOK PLATFORM SPORTX

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BETMAKERS AND GIG PARTNER TO DELIVER RACING TO GIG’S SPORTSBOOK PLATFORM SPORTX
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BetMakers Technology Group  and Gaming Innovation Group are pleased to announce that they have entered into an agreement to deliver racebook services on GiG’s Sportsbook Platform SportX via integration with BetMakers’ Embedded Racebook Solution.

BetMakers’ Embedded Racebook Solution offers a fast and seamless pathway for licensed operators to offer a full racebook with a comprehensive platform that includes wagering, form, data and embedded video. Despite a rapid deployment timeline, BetMakers’ solution is powerful, offering expert trading and risk management, a wealth of racing content from across the globe, and robust reporting, brand and promotion engines.

Andrew Cochrane, CBO at Gaming Innovation Group, said, “This agreement reinforces our dedication to providing our partners with extensive event coverage and a best-in-class sports betting solution. The continual enhancement and innovation of our Sportsbook highlight SportX’s exponential growth potential, guaranteeing a feature packed, industry-leading offer that is focused on driving increased functionality, productivity and growth. We are delighted to offer the BetMakers Embedded Racebook Solution as part of SportX to our partners.”

Jake Henson, CEO of BetMakers Technology Group, said, “BetMakers is excited to partner with GiG to deliver racing on their state-of-the-art platform. GiG’s SportX Sportsbook Platform delivers an exceptional user experience and BetMakers’ Embedded Racebook Solution will fit seamlessly within that environment, providing a comprehensive and highly professional suite of services that will enhance the experience of their end users and provide valuable services to their operator partners. We are delighted to work closely with GiG to help grow demand for horseracing on their platform and further contribute to the health and welfare of the global racing industry.”

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SPOTLIGHT SPORTS GROUP ANNOUNCES SPONSORSHIP AGREEMENT BETWEEN RACING POST AND AK BETS FOR THE SWEET SPOT

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Spotlight Sports Group, a world-leading technology, content and media company specialising in sports betting, has today announced a partnership with AK Bets that will see the bookmaker become the title sponsor of the Racing Post’s acclaimed golf betting show The Sweet Spot, featuring revered golf tipster Steve Palmer and host Jack Reeve.

The Sweet Spot will be distributed every Tuesday with the dynamic duo of the Racing Post’s esteemed host Jack Reeve and renowned golf tipster Steve Palmer bringing their unrivalled expertise and engaging discussions to the fore with these unmissable weekly shows.

Additionally, viewers can look forward to four special edition episodes coinciding with each of the prestigious golf Majors, featuring exclusive live watchalong sessions of the thrilling final days of The Masters, PGA Championship, US Open and The Open.

Of the new deal, Spotlight Sports Group’s Head of Media Sales Damian Mears said: “The Sweet Spot has established itself as one of our most popular weekly shows and Steve’s insight and expertise is widely regarded as the leading content and opinion for golf sports bettors. We’re excited to partner with AK Bets and continue to grow our reach and engage with a valued audience in both the UK and Ireland.”

Discussing the partnership, Anthony Kaminskas, founder of AK Bets, said: “I have been an avid listener of The Sweet Spot for a number of years and I’m delighted AK Bets is now sponsoring the podcast. I’m particularly excited AK Bets are going to be involved with watchalongs for the four Majors and feel like that’s a format we, along with Jack and Steve, can have fun with while creating engaging content for the show’s followers. Golf is a sport we’re keen to attack at AK Bets and this partnership with The Sweet Spot fits perfectly with our aspirations to be the go-to bookmaker for golf bettors.”

The Sweet Spot can be viewed across the Racing Post YouTube channel and AK Bet’s social and sportsbook channels for detailed analysis of the week’s upcoming golfing action starting on Tuesday, April 9, 2024 for The Masters at Augusta.

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