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Trustly Continues UK Open Banking Expansion with Betway Launch

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Trustly, the leading global account-to-account payment provider, continued its UK expansion by launching the company’s Open Banking product with Super Group’s flagship brand, Betway.

Account-to-account payments in the UK market have grown in popularity over the last 12 months, surpassing 5 million consumers. That trend is to continue, according to Trustly’s VP of Gaming, Vasilije Lekovic.

“We are very pleased to extend our longtime partnership with Betway to the UK market as well. The shift from traditional payment solutions, such as cards, towards account-to-account payments in the UK started last year and continues to accelerate, and we expect that user adoption rates will continue to grow. Trustly is in a great position to lead this growth, offering a frictionless payment experience that allows users to deposit directly from their mobile banking app using biometric verification, as well as an unparalleled reconciliation, reporting and risk management platform that will help our gaming merchants lower their operational costs,” Lekovic said.

“We’re very excited to have added Trustly to our bank of payment methods for Betway in the UK. As open banking is becoming more popular in this country, we wanted to find a partner whose banking solutions offered our customers a seamless experience, which is important for us as one of the UK’s leading operators. Staying up to date with the latest payment methods is vital for our UK business, and we’re looking forward to working together with Trustly with the sole aim of achieving the best open banking experience for our customers,” Paul Adkins, Marketing & Operations Director at Betway, said.

“Betway is one of the leading sports betting brands in the UK that continues introducing innovative solutions and services to its offering and we’re certain that our product will add a lot of value to their loyal customer base in this market” Lekovic added.

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REEVO onboards Playson as platform partner

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REEVO, the B2B content and aggregation platform, will integrate Playson casino content to its expanding roster of platform partners.

Playson, one of the industry’s leading games providers, will add its portfolio of 85 omnichannel casino games to the REEVO platform enabling it to extend its distribution to REEVO operator partners who will gain access to an even more diverse content offering.

REEVO, alongside creating a growing list of proprietary games, is onboarding a rapidly accelerating range of the industry’s leading content suppliers to provide operator partners with a comprehensive selection of the most diverse suite of games – all through a single API integration.

Petra Maria Poola, Head of Sales, Reevo, said: “Playson have become a household name as one of the leading games providers in our industry in recent years so to add their content to our platform was a no-brainer, providing our operator partners with even more best-in-class titles.

“REEVO’s platform growth is phenomenal and we are building something special that brands will not want to miss out on and that will take their casinos to the next level.”

Tamas Kusztos, CCO at Playson, added: “We are delighted to partner with REEVO. Playson is always looking for exciting  partnerships to drive the expansion of our presence in a market, and the deal with REEVO underlines this direction perfectly.”

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Germany’s Best Employer 2023: GAMOMAT earns top place

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GAMOMAT, one of the leading independent software developers for slot games, was recognised at the “Germany’s Best Employers 2023” competition, held yesterday evening at the Flora Cologne ballroom.

Out of more than 900 participating companies of all sizes and sectors, GAMOMAT made it into the top 100 and achieved an outstanding 13th ranking. This achievement points to the strength of GAMOMAT’s value-oriented corporate culture and confirms the company’s continued success story.

The evaluation process for the “Germany’s Best Employers 2023” competition was voluntary and independent. GAMOMAT’s employees were surveyed anonymously, assessing important factors such as leadership, trust, recognition, support, care, cooperation, team spirit, and identification with the company. Additionally, the company’s management provided information about their personnel and management procedures and measures.

“Our philosophy of ‘Good Work’ is very important to us. The quality of communication and collaboration has the highest priority for us, especially because we’ve adopted a hybrid and highly flexible working model. In this respect, the excellent ranking achieved in ‘Germany’s Best Employer 2023’  competition showcases what is experienced at GAMOMAT everyday. It makes us proud as a team and gives us momentum for our current and upcoming projects,” said Dr Alexandra Krone, Managing Director of GAMOMAT Development GmbH after the event.

GAMOMAT’s competition standing highlights the company’s commitment to providing an exceptional workplace culture that values its employees. The company’s encouragement of respectful interactions and promoting a supportive work environment has led it to being known as one of the best employers in Germany. The recognition achieved by GAMOMAT provides momentum for the company’s current and upcoming projects, solidifying its reputation as a dynamic and successful organisation.

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IGT Signs Deal with Gift & Go

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International Game Technology PLC (IGT) has announced that it has signed an agreement with B2B gifting technology platform, Gift & Go. This relationship will provide casino operators who use the IGT ADVANTAGE casino management system the option to add Gift & Go’s on-demand gifting technology platform to their slot machines’ service window or secondary display via IGT’s M5 content management technology. When deployed, Gift & Go enables players to conveniently participate in promotional gift programs and collect an array of goods that are fulfilled via Amazon Business.

“IGT’s agreement with Gift & Go can provide incremental value to our IGT ADVANTAGE system customers by enabling players to get items from Amazon Business through casino loyalty club gifting programs. We view this as a great way to enhance our systems solutions offering while helping our customers reduce product storage demands, labor requirements and capital allocations through a convenient and modern experience for their guests,” said Ryan Reddy, IGT SVP Global Video Poker, VLT, Systems and Payments.

“Through our agreement with IGT, Gift & Go can integrate with the widely deployed IGT ADVANTAGE casino management system and help a diverse spectrum of casino operators significantly enhance their loyalty and continuity club gifting programs, which can help increase revenue and reduce player walk rate. The proven Gift & Go platform helps casino operators maximize player retention and replace legacy processes with automation, personalization and convenience that players genuinely appreciate,” said Jon Reuben, Gift & Go Co-CEO.

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