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Merkur UK extend support to ground-breaking web3 research
Merkur UK has extended its safer gambling programme to support an academic research programme which will seek to understand dominant trends in the relationship between gaming and gambling.
The research will consider the differences between Web2 and Web3 gambling, include an analysis of the specific Web3 gambling features, platforms, activities and experiences, considerations of the different types of customers, customer awareness and how this might influence behaviour as well as provide a contrast between the context of gaming and gambling with other Web3 activities and platforms
Merkur UK is playing an important role in supporting the research which will help broader society to understand the relationship between gaming and gambling the transition to Web3 and its implications on mental health. The work is being led by ESG Gaming, the not-for-profit Corporate Community Interest Company founded by Lee Willows, with the research findings due to be presented at a Parliamentary Symposium in Q2 2023.
Explaining the importance and topicality of the initiative Lee Willows said: “Video games are one of the most popular recreational activities for adults and young people.
“Esports – defined as competitive spectator-driven video gaming played by professional gamers – now has upwards of 470 million spectators worldwide who are able to gamble on the outcome of an event in a way that’s similar to sports betting. As a consequence, the risk is that younger people are being drawn to gamble.
“In 2020, 17 percent of esports gamblers were aged 18-24 with the majority classed as ‘first time gamblers’. This situation is compounded by the fact that those who choose to gamble do not perceive themselves as traditional gamblers. Some good research does exist around this, but we’d like to contribute by taking it a step forward, by also considering how Web3 might change behaviour, which will allow organisations such as ESG Gaming to reimagine prevention and support.
“We have established an independent governance structure, for the initiative and the support from Merkur UK will enable ESG Gaming to undertake timely and purposeful research which will then be used to co-develop digital content with partners aimed directly at casual players to reduce harms. Merkur UK through its impactful 360 Program has set a high standard in terms of the implementation of safer gambling for the land-based AGC sector and we see this as a natural evolution of that work.”
Sascha Blodau general manager for Merkur UK believes in the importance of taking a broad approach to safer gambling. He stated: “Most industry observers will view safer gambling through the prism of online, licensed betting offices, casinos, or high street gaming entertainment centres. However, there is a significant demographic of players who are at risk but who do not even recognise themselves as gamblers.
“Supporting ESG Gaming to undertake this pioneering research with their academic partner will form the bedrock of an authentic outreach digital programme to engage with players and high-risk spectators alike. It will also enable us to reimagine safer gambling initiatives as the world moves to Web3. It promises to be an important and illuminating piece of work, conducted by experts and we are delighted to support it.”
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Fast Track welcomes PolarLotto: taking online lotto in Sweden to new heights
Malta, 28th March 2024 – PolarLotto, a leading provider of lotto betting services in Sweden, has just announced a strategic partnership with Fast Track, a leading provider of CRM solutions designed specifically for the iGaming industry. This collaboration aims to propel PolarLotto’s expansion from offline to online offerings, bringing the excitement of the world’s biggest lotteries to Swedish players in a safe and responsible manner.
PolarLotto prides itself on its commitment to transparent and ethical gaming practices, with a focus on player safety and responsible gaming. By teaming up with Fast Track, PolarLotto aims to leverage cutting-edge technology to expand its business model from traditional to online, ensuring a seamless and engaging experience for its customers.
Commenting on the partnership, Benjamin Burstein, CEO of PolarLotto, expressed enthusiasm about the possibilities ahead, stating, “We are excited to embark on this journey of transforming our business with the latest technology and automation tools provided by Fast Track. As we transition to the online space, we are confident that Fast Track’s expertise in custom segmentation, real-time data capabilities, and personalised experiences will enable us to better serve our players and achieve our business objectives.”
Fast Track also expressed confidence in the partnership, highlighting the potential for exceptional results through its Singularity model, which uses AI and machine learning to deliver tailored content to players, at the right time and through the most effective channel. “We are thrilled to partner with PolarLotto and support their online expansion,” said Simon Lidzén, CEO and co-founder of Fast Track. Our tools are designed to empower lean teams to achieve remarkable results, and we look forward to helping PolarLotto maximise their online presence and engagement.”
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Red Bull Gaming premieres ‘Memories of CS:GO’ documentary highlighting the game’s early years
As the CS2 PGL Major in Copenhagen is set to kick off, Red Bull Media House will unveil a captivating feature-length documentary, “Memories of CS:GO – The Early Years,” an ode to one of the most influential games ever made.
This film takes viewers on an immersive journey through the origins and evolution of Counter-Strike: Global Offensive (CS:GO), featuring personal accounts and defining moments from several of the most legendary figures of the game.
The 90-minute documentary, narrated by Counter-Strike commentator Henry “HenryG” Greer, chronicles the remarkable trajectory of CS:GO, from its grassroots beginnings to becoming a global esports phenomenon.
Produced by Red Bull Media House, the film captures the essence of the game through the eyes of its most well known players, including Olof “olofmeister” Kajbjer Gustafsson, Patrik “f0rest” Lindberg, Richard “shox” Papillon, Gabriel “FalleN” Toledo, and Jarosław “pashaBiceps” Jarząbkowski, among others.
The documentary’s release is timed to precede the playoff stage of the PGL Major Copenhagen, scheduled for March 26, 2024. It will premiere on Red Bull Gaming’s YouTube channel at 21:00 CEST, offering viewers worldwide an insider’s perspective on the beloved game.
Event Details:
- What: Premiere of “Memories of CS:GO – The Early Years”
- When: March 26th, 2024, at 21:00 CEST
- Where to watch: Red Bull Gaming’s Youtube Channel
- The “CS:GO Memories” documentary can be viewed shareit.redbull.com
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Ten Square Games ready for a new development opportunities in 2024
2023 ESPI package
The following documents in pdf format are equivalents of the official Consolidated Financial Statement which were reported in ESPI (download in the zip file above)
2023 Consolidated Financial Statement
2023 Management Board Report on Activities
Independent Auditor’s Report on the Audit of Annual Consolidated Financial Statements
Link to the stream
Link to the chat with individual investors
Presentation
Factsheet
Financial data
Transcription of the conference and Q&A session
For complete press release visit tensquaregames.com
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