EveryMatrix has been granted World Lottery Association Security Control Standard 2020 (WLA-SCS:2020) Level 2 certification, one of only a select few B2B technology providers to receive this distinction.

WLA-SCS Level 2 represents the most complete and comprehensive certification standard for lottery and sports betting operators and their suppliers. This achievement follows a rigorous audit carried out by GLI, which EveryMatrix successfully passed.

The standard features 21 controls for lottery technology suppliers, incorporating the use of cloud hosting for lottery gaming systems, as well as controls for privacy and application security.

As part of the certification audit, EveryMatrix’s platforms for both iLottery, sports betting and iGaming were assessed, and no non-conformities found.

Ebbe Groes, CEO, EveryMatrix, said: “Security is a top priority for EveryMatrix and achieving compliance with this rigorous standard is proof of our commitment to our existing and future WLA customers”.

In addition to WLA-SCS Level 2, EveryMatrix is ISO 27001 and ISO 20000 certified. These three certifications are a testament to its capabilities as a technology supplier, as well as its steadfast commitment to security, quality, reliability, and customer service across all facets of its business.

EveryMatrix has won several World Lottery Association (WLA) and European Lotteries (EL) agreements in the last few years including Norsk Tipping (Norway), OPAP (Greece), National Lottery (Malta), Veikkaus (Finland) and most recently with Hungarian gaming and lottery operator Szerencsejáték, one of the largest contracts in its 15-year history.

KingMakers’ betting brand BetKing, has gone live with CasinoEngine, giving Nigerian players access to the industry’s largest casino content library through a single integration.

EveryMatrix’s iGaming platform will aim to significantly grow BetKing into a world-class, multi vertical, digital entertainment experience with access to an ever-growing portfolio of thousands of best performing games.

BetKing will also integrate JackpotEngine and BonusEngine to further boost the gaming experience through flexible and configurable jackpot customisation and a variety of industry-leading player reward and bonus management features.

Nigeria’s total onshore online betting and gaming gross win for 2023 is estimated to be €560 million, according to H2 Gambling Capital, with the onshore market predicted to double in three years.

Stian Enger, Head of CasinoEngine, EveryMatrix, said: “The sky’s the limit in terms of potential for BetKing and we’re very excited to go live and accelerate the brand’s casino growth in the months and years to come.

“The brand has leading sports betting market share and I’m confident that in a short space of time the same will be said for casino thanks to the power of CasinoEngine and its best-in-class acquisition and retention capabilities.”

Lauren Holder, Head of Gaming at KingMakers, said: “From signing the deal six months ago to go live has been a very smooth process and it’s been a pleasure working with our partners at EveryMatrix.

“The Nigerian and wider iGaming African market is an area we believe has huge promise and, together with EveryMatrix’s leading productivity platform and the wide variety of flexible content options and revenue boosting functionality it offers, we believe the opportunities are endless.”

EveryMatrix gamification solution JackpotEngine, that provides brands with the power to add a configurable jackpot layer to any game, has received a Malta Gaming Authority (MGA) approval.

MGA approval will enable EveryMatrix to offer and integrate its innovative product to potentially hundreds of Malta-licensed brands.

JackpotEngine, integrated via EveryMatrix productivity platform CasinoEngine, is a complete Jackpot Management System that allows operators to seamlessly create, configure and control their own jackpots for any selection of games across any casino vertical and player segment significantly boosting acquisition and retention rates.

The product boosts acquisition and creates an incentive for players to remain loyal to a brand for increased retention and lifetime value. Each game round offers additional excitement with more chances to win for prolonged game sessions.

GAME ROUND AND BET SIZE UPLIFT

A comparison of game session metrics for two like-for-like EveryMatrix customers examining games before and after they were assigned to a JackpotEngine powered jackpot has shown extremely positive results, with the number of rounds per session increasing 25% and 11% and average bet amount climbing 30% and 50% respectively.

Built for regulated markets JackpotEngine offers the possibility to remain fully compliant where traditional bonusing is either limited or not an option.

Operators have complete control over the selection of games where a jackpot is offered as well as player segmentation, winning probability, seed amounts, winning cap, contribution distribution, and the split of contribution funding between operators and players, while also accessing real-time monitoring and reporting of jackpot transactions.

Stian Enger, Head of CasinoEngine, EveryMatrix, said: “The testing we’ve done in the first phase of release has shown exceptional uplift in game rounds, session times and bet size so we’re confident JackpotEngine will be a game changer.

“I’m delighted with the MGA approval and this will significantly boost the product’s roll out in the months to come.”

JackpotEngine is available to EveryMatrix operators either via CasinoEngine, or pure B2B aggregation solution SlotMatrix and its entire library of content, including 140+ integrations from 250+ game studios across multiple verticals.