Latest News

Enteractive Appoints Faye Williams to Head of Account Management role

Published

5 months ago

October 21, 2022

Enteractive Appoints Faye Williams to Head of Account Management role

Reading Time: 2 minutes

Enteractive, the leader in iGaming retention and engagement services, has appointed Faye Williams to Head of Account Management for the B2B team, reporting to Chief Business Officer Andrew Foster.

Faye has more than seven years of experience in the iGaming and sports betting sectors having worked with leading industry names including Betfair, Betsson and GiG prior to joining Enteractive.

The appointment will further strengthen Enteractive’s B2B team as the company expands into the U.S. sector as well as other regulated global markets, delivering retention and reactivation services to drive active players brands for a growing number of leading operator brands around the world.

Andrew Foster, CBO, commented, “In 2022, Enteractive has seen remarkable growth with both new clients coming onboard and entrance to new markets around the world, most notably in North America. With Faye’s extensive experience in the iGaming sector, this is an important appointment for our B2B team, supporting our business growth into 2023 and beyond.”

Faye Williams added, “I’m excited to join Enteractive as the company continues to grow as the leader in the field of reactivation and retention, working with so many of the major operators around the world. It’s a hugely important period at the moment, with the United States upping the ante for everyone in the sector, and I look forward to helping the company drive more active players for iGaming brands worldwide.”

Enteractive’s proprietary (Re)Activation Cloud technology platform brings operators a fast and seamless integration of selected player databases, providing native-language sales agents to offer ‘real-human’ personalised engagement with players in each market.

From the provision of unrivalled infrastructure enabling one-to-one engagement with players, to the development of more specialised technologies, including SMS, email, and webapps, Enteractive’s suite of services drive active players and, in turn, increase bottom line revenues.

As the industry leader in player engagement, reactivation and retention since 2008, Enteractive is recognised as one of the top revenue generators for the global iGaming sector, successfully converting lapsed database segments at scale for a variety of leading operators.

Related Topics:Enteractive Enteractive Head of Account Management Faye Williams

Up Next

BETER Live secures prestigious Malta licence

Don't Miss

CT Interactive Partners with Swiss Casinos

Click to comment

Latest News

OneTouch introduces first Megaways™ slot Wild Coyote  

Published

54 seconds ago

March 23, 2023

George Miller

OneTouch introduces first Megaways™ slot Wild Coyote

Reading Time: < 1 minute

OneTouch has launched Wild Coyote, the studio’s inaugural title featuring the popular Megaways™ mechanic, offering up to 117,649 ways to win coupled with a fun classic cartoon theme.

Wild Coyote Megaways™ is a roadrunner-themed video slot with cascading symbols, a tracker mechanic and breath-taking win multipliers taking the excitement to the next level.

The iconic cartoon duo of Wile E. Coyote and the Road Runner are the title’s main characters and can fast-track the journey towards big rewards.

The classic cascading reels offered by the Megaways™ mechanic provides extra chances to create winning combinations by removing winning symbols from the reels and replacing them with new ones. The game also features an entertaining horizontal top tracker mechanic which dishes out rewarding Stacked Wilds to increase the win potential.

With a host of eye-catching and exciting icons that promise a truly engaging spectacle, Wild Coyote Megaways™ also has mystery stacked TNT symbols, providing explosive rewards.

To elevate the fun, the game features a Free Spins mode where matching symbols on the tracker are converted into Wilds on the reels below.

Wild Coyote Megaways™ is the latest addition to OneTouch’s immersive and premium suite of mobile-first casino titles.

Madis Raus, Head of OneTouch, said: “It’s fantastic for us to deliver our first Megaways™ enhanced title, with Wild Coyote offering fun and quirky game play coupled with incredible win potential.

“With 117,649 ways to win, fantastic features and engaging characters, this is a game we are extremely proud to add to our growing portfolio of mobile first content that offers exciting experiences to players around the globe.”

eSports

Following Acquisition of an eSports Team & Event Venue Leading Digital Gaming Incubator is using Extensive Community to Educate & Nurture Grassroots Players in eSports Career Opportunities

Published

13 mins ago

March 23, 2023

George Miller

Following Acquisition of an eSports Team & Event Venue Leading Digital Gaming Incubator is using Extensive Community to Educate & Nurture Grassroots Players in eSports Career Opportunities

Reading Time: 2 minutes

Ludus, a market-leading digital gaming incubator recently announced a series of acquisitions including eSports team LDN UTD and the first of a series of gaming venues, Ludus Magnus. The rapidly expanding platform is preparing to launch an education programme to educate young people on the opportunities and careers available in eSports as many universities are exploring offering courses in this space.

As one of the fastest-growing industries in the world esports is a complex ecosystem which has proved difficult to navigate for traditional brands, but many see the huge opportunities as leading players in the sector often earn millions each year. However, many organisations have struggled to focus on this particular vertical causing them to lose market share in other areas. The industry is often overlooked and is certainly not seen as a career opportunity in the majority of countries, but many universities and colleges around the world are now considering courses in eSports as the industry becomes more established.

Through continued growth and acquisition, Ludus has consolidated the core verticals within the eSports arena giving the platform the unique opportunity to operate as a single structure. The platform’s primary goal is to bridge the gap between digital and physical gaming and increase accessibility in digital gaming, including extensive education and training courses to develop grassroots talent.

Ludus will continue to invest, operate and deliver gaming solutions from gaming production and development and will also focus on running eSports teams, managing leading gaming venues and educating young players. The team is looking to continue their growth in eSports and is in discussion to acquire other eSports teams. Ludus Magnus is the first of many locations that the incubator plans to launch, and it will offer gamers a safe space to get involved in community gaming.

The firm is built on community and transparency and unlike other gaming platforms, Ludus now offers digital and physical solutions allowing members to maximise their gaming potential and become part of a trusted community of individuals with similar interests.

Daniel Gee, CEO of Ludus, commented, “The team at Ludus are proud to be able to help nurture and educate grassroots players in the opportunities and careers available in eSports. The industry is one of the fastest growing globally and is often overlooked and misunderstood in many countries. It is encouraging to see so many universities are considering launching courses in this space and we are already in discussions with some of them about these courses.

We want to offer gamers digital and physical communities to meet and play for enjoyment whilst making a fair return on their earnings. The social good that platforms are bringing to the gaming world is what is really making them stand out and we want to be at the forefront of this industry.”

Latest News

Players transported to the ancient jungle with Gaming Corps’ Aztec Bonus Pot

Published

20 mins ago

March 23, 2023

George Miller

Players transported to the ancient jungle with Gaming Corps’ Aztec Bonus Pot

Reading Time: 2 minutes

Players can win up to 5,000x total bet in latest new 5-reel slot game

Gaming Corps welcomes players to the ancient jungle with its latest slot game Aztec Bonus Pot, where big wins up to 5,000x total bet are waiting to be found.

Players will be transported to a towering Temple that sets the scene for this vibrant, 5-reel slot set in the depths of the ancient jungle, where riches can be found on every spin.

Aztec Bonus Pot features a classic ‘collect’ mechanic, where players can land sacred instant prize symbols up to 100x total bet on the first 4 reels, which can be collected when players land the special ‘COLLECT’ symbol on reel 5.

The Free Spins feature can be triggered by landing 3 Ancient Temple Scatters, and those Free Spins include a new mechanic: the Bonus Pot! Each sacred instant prize symbol that appears during the Free Spins will be added to the Bonus Pot, and at the end of the Free Spins, the player has the opportunity to win all the prizes in the Bonus Pot; all the way up to 5,000x their total bet.

Aztec Bonus Pot is the latest addition to Gaming Corps’ diverse games portfolio, which consists of premium Plinko, Crash, Mine, Table and Slot games. This includes highly successful games such as Coin Miner, Penalty Champion, 777 Jackpot Diamond Hold and Win, a certified Plinko, and Tikiz N Juice.

Connor Blinman, Head of Games at Gaming Corps, said: “Our goal with Aztec Bonus Pot was, firstly, to ensure the mechanic was more than capable of delivering well on the multiple touchpoints and expectations a player must have to deliver a memorable experience. That’s important to keep them coming back. Then, secondly, it was to take our artwork to a new level. This game has been a passion project and the artwork genuinely sets it apart. It represents what the revamped Gaming Corps team is now not only capable of but is already delivering across our multiple game genres and can be expected on future titles. I’m very proud of the team, the game and the results I believe it will have.