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Tom Horn enhances Czech presence via Sazka link-up

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Tom Horn enhances Czech presence via Sazka link-up
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Tom Horn Gaming, an iGaming software and solutions supplier, has further solidified its position in the Czech market with its content now available to players via an online casino brand, Sazka Hry.

The supplier has carefully selected an initial package of market-tailored games which will be gradually rolled out by the operator in the coming weeks.

“The standards of Czech players are high and the market is very specific. Thanks to our expertise and profound knowledge of the particularities of this jurisdiction, we are confident that we will provide the content that will definitely strike a chord with Sazka’s players, “ said Ondrej Lapides, CEO at Tom Horn Gaming about the supplier’s latest push into the Czech market.

Sazka, one of the leading lottery and iGaming operators in the country, has gained access to games such as Flaming Fruit, Fire’n’Hot or Hot Blizzard, which have already proved to be huge hits among local players.

Commenting on the latest addition to its portfolio, Jan Horyna, iGaming Director at Sazka added: “Tom Horn Gaming is a supplier that brings together deep skill in game development for specific markets – as is the case of the Czech Republic. We believe this is a special partnership and it will allow us to drive far more entertainment and fantastic igaming content for our players.”

“Together, working as one team, we will unlock the full potential of expertise of both of our companies in the Czech market to facilitate growth and deliver second-to-none gaming experiences, “ Ondrej Lapides concluded.

Tom Horn Gaming entered the Czech market in February 2022. Following up on its long history of content provision in the central and easter European markets, Tom Horn was well positioned to deliver gaming products that appeal to the Czech players from the outset. Highly localised content, informed by the preferences and demands of the domestic gambling community, brings to the fore features and themes Czech players are familiar with and which they love to play.

Central Europe

FeedConstruct Extends Partnership with Czech Handball and Expands Content Portfolio

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FeedConstruct Extends Partnership with Czech Handball and Expands Content Portfolio
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FeedConstruct, a noted real-time data and digital content provider, is excited to announce the extension of its partnership with the Czech Handball Men’s Extraleague. This updated partnership comes with a significant expansion of content offerings, enriching the handball experience for fans worldwide.

According to the partnership, besides Czech Handball Men’s Extraleague, FeedConstruct will now also cover Czech Handball Men’s Cup and Women’s Cup matches, starting from the quarter-final stage of these prestigious tournaments. This promises to bring more thrilling handball action and insights.

Here’s a quick overview of the key details:

  • Tournament Schedule: The Czech Handball Men’s Extraleague runs from August 31 to May, while the Czech Handball Men’s Cup and Women’s Cup take place from September to March.
  • Exclusive Coverage: FeedConstruct will hold the exclusive data coverage rights for the Czech Handball Men’s Extraleague and both video and data rights for the Czech Handball Men’s Cup and Women’s Cup.
  • Number of Teams: The Men’s Extraleague features 13 teams, while the Men’s and Women’s Cups include 8 teams each from the quarter-final round.
  • Extensive Match Coverage: The upcoming season will witness an impressive lineup of over 200 matches for the Men’s Extraleague and a total of 14 exciting matches for the Men’s and Women’s Cups.

Czech Handball is getting ready for the 2023/24 season, which promises some intense competitions. Teams are not only trying to win local championships but also looking to qualify for international tournaments like the EHF Europa League and European Cup. In the men’s competitions, watch out for Talent Plzen, the current champion, and HCB Karviná, who have won 12 times. In the women’s matches, Slavia Prague is ready to challenge Banik Most, the three-time CZ Handball Women’s Cup winner. It’s going to be an exciting season with lots of competition!

With this partnership prolongation and expanded content, FeedConstruct looks forward to delivering an enhanced and immersive handball experience.

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Central Europe

STS Gains Advertising Rights for UEFA Europa League

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STS, the Polish sports betting company that was acquired by Entain in August, will be able to activate advertising rights for the UEFA Europa League and the UEFA Europa Conference League in Poland.

The acquisition was announced on 13 June, with a £750m ($946.3m) proposed fee to purchase the sportsbook operator.

As Entain is already partnered with UEFA Europa League and the UEFA Europa Conference League, the rights can subsequently be activated by STS.

These will include localised marketing activities and services that can be used from the first round of matches.

Paweł Rabantek, CMO of STS, said: “STS has for years been the best-known and most recognisable brand among bookmaker companies in Poland.

“The possibility of synergy in marketing activities after the takeover by Entain brings a number of benefits for us, which will allow, among other things, to strengthen this position.

“I am glad that we have been able to implement all the advertising benefits possible for both the UEFA Europa League and the UEFA Europa Conference League from the first match day.”

STS is also the largest private entity in the domestic sponsorship market, being the official sponsor of the Polish national football team, Raków Częstochowa, Korona Kielce, GKS Katowice, Jagiellonia Białystok, Zagłębie Lubin, Podbeskidzie Bielsko-Biała and Widzew Łódź, as well as the Grupa Azoty ZAKSA Kędzierzyn-Koźle volleyball team.

Rabantek added: “At the same time, I can already announce that the benefits of the partnership will also be perceivable to fans and our customers, including through the opportunity to win tickets through attractive promotional campaigns we plan.”

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Central Europe

Edict eGaming Celebrates 25th Anniversary

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The Hamburg-based company edict egaming GmbH (edict) has celebrated its 25th anniversary.

Founded in 1998 and thus launched as one of the pioneers in online gaming, the developer of casino solutions is today one of the world’s leading industry aggregators. On 7 September, around 100 guests gathered in Hamburg’s Altona district to celebrate the 25th anniversary together. During a harbour tour and dinner, employees, friends and long-standing partners looked back on the company’s history.

Edict egaming GmbH’s CEO Dominic-Daniel Liénard said: “To celebrate this anniversary with so many of you who have been part of this journey is a very special moment for me. Our 25th anniversary is not only a special opportunity to acknowledge our enduring presence in the market and our extensive network of reliable partners, but also to thank our employees who have made this success possible in the first place.”

Since its foundation, edict egaming GmbH has set a number of milestones, starting in 2002 with the development of the first online casino systems in Germany for the casinos in Wiesbaden and Hamburg, edict became the first licensed provider worldwide to stream roulette from a landbased casino on the internet. 2014 saw the introduction of the Game Solution, which enables customers worldwide to integrate the broad games portfolio. In addition, edict has been part of the Gauselmann Group since 2008. Since then, the company has licensed the popular Merkur games in the individual jurisdictions and delivered them via its proprietary Aggregator Solutions to a variety of casino and sports betting platforms.

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