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EveryMatrix Press Releases

EveryMatrix awarded World Lottery Association security standard

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World Lottery Association Security Control Standard 2020
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EveryMatrix has been granted World Lottery Association Security Control Standard 2020 (WLA-SCS:2020) Level 2 certification, one of only a select few B2B technology providers to receive this distinction.

WLA-SCS Level 2 represents the most complete and comprehensive certification standard for lottery and sports betting operators and their suppliers. This achievement follows a rigorous audit carried out by GLI, which EveryMatrix successfully passed.

The standard features 21 controls for lottery technology suppliers, incorporating the use of cloud hosting for lottery gaming systems, as well as controls for privacy and application security.

As part of the certification audit, EveryMatrix’s platforms for both iLottery, sports betting and iGaming were assessed, and no non-conformities found.

Ebbe Groes, CEO, EveryMatrix, said: “Security is a top priority for EveryMatrix and achieving compliance with this rigorous standard is proof of our commitment to our existing and future WLA customers”.

In addition to WLA-SCS Level 2, EveryMatrix is ISO 27001 and ISO 20000 certified. These three certifications are a testament to its capabilities as a technology supplier, as well as its steadfast commitment to security, quality, reliability, and customer service across all facets of its business.

EveryMatrix has won several World Lottery Association (WLA) and European Lotteries (EL) agreements in the last few years including Norsk Tipping (Norway), OPAP (Greece), National Lottery (Malta), Veikkaus (Finland) and most recently with Hungarian gaming and lottery operator Szerencsejáték, one of the largest contracts in its 15-year history.

Eastern Europe

EveryMatrix opens new eco-friendly HQ in Bucharest as it announces 1,000th employee

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EveryMatrix opens new eco-friendly HQ in Bucharest as it announces 1,000th employee
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EveryMatrix has officially inaugurated its new development hub, located at the heart of Bucharest, Romania, while also reaching a milestone of 1,000 employees. 

In collaboration with STRABAG Real Estate, construction on the cutting-edge business hub commenced in 2022 with the building now open, providing the tier-1 iGaming supplier’s Bucharest-based team of 400+ staff and growing with a modern, eco-conscious workspace.

EveryMatrix has also surpassed the 1,000-employee mark, just 16 years after it was founded in 2008. The company’s purely organic growth has sky-rocketed in the last four years, with the number of staff increasing by 90%, up from 525 employees in 2020 to 1,000 today. The business announced record profitability in 2023.

The new office is situated near University Square, the city’s focal point with the central location streamlining commute times, making it easily accessible to employees, clients, and partners.

Equipped with a large in-house gym, spa, pool, garden and state-of-the-art amenities across six dedicated floors, as well as free electric car charging points for all staff to encourage switching from fossil fuelled transport, Arghezi 4 was designed to offer the best working experience and environment, catering to the diverse needs of EveryMatrix’s employees.

Click here for an exclusive glimpse into the office and the benefits and features of the building’s beautifully crafted interiors.

The building meets rigorous LEED V4 Gold green certification using sustainable construction practices to minimise environmental and human health risks. Employing building materials and construction methods that are not harmful to the climate and environment, the new office sets a new standard for corporate and environmental responsibility.

Ebbe Groes, Group CEO, EveryMatrix, said: “Building our own HQ has been very exciting but has equally involved a great deal of work. This is our first purpose-built office here, so its opening, combined with our 1,000th employee represents a special moment in the company’s 16-year history.

“We are continually investing in the development of the business and its culture for both the well-being of our employees and to futureproof EveryMatrix, and I know from speaking to many of the teams here that it ticks all the boxes for our colleagues’ happiness.”

Marius Iancu, Global Head of HR, EveryMatrix, added: “This building is not just a new office; it also serves as an important part of our talent acquisition strategy from 2024 onwards. Every one of its elements has been designed to position EveryMatrix as an employer of choice and provide our teams with a work-life experience that goes beyond expectations.

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EveryMatrix Press Releases

EveryMatrix exceeds 2023 expectations with record annual results

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EveryMatrix exceeds 2023 expectations with record annual results
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EveryMatrix has registered the strongest financial results in its 16-year history setting record growth and profitability including 56% quarterly profit margin for Q4 2023 – its third consecutive quarter above 50%.

Announcing its combined Q4/full year 2023 financial results, the industry’s fastest growing iGaming technology provider set record annual net revenue of €114m across all products, up 75% from 2022 (€65m) and more than four times higher than in 2019 (€28m).

The business recorded significant growth in all business segments in Q4 with record quarterly net revenue of €36m, up 87% Year-on-Year (YoY). ​

Annual EBITDA surged to €60m for the full year, up 155% compared to 2022 and €20m for the quarter, up 194% YoY driven by strong sports trading margins and significant growth across its casino segment.

2023 – YEAR OF TIER-1 DELIVERY

EveryMatrix’s record-breaking 2023 financial performance was driven by continued excellence in technology and service delivery to a rapidly growing roster of 300+ global customers including its two largest turnkey platform launches to date: the Hungarian state lottery, Szerencsejáték Zrt and Bet-at-home in Germany. Both brands went live with the supplier’s turnkey platform and sportsbook solutions at the end of 2023 and are delivering impressive results. ​

The business also amplified its affiliate division with the acquisition of DeepCI, a leading iGaming intelligence platform offering game-changing data tracking across millions of affiliate publisher pages. PartnerMatrix integrated DeepCI in Q4 2023 enabling its customers to source untapped opportunities, enhance their brand’s footprint and maximise efficiencies and earnings.

PLAYMATRIX – NEW PRODUCT VERTICAL LAUNCH

On December 27th, 2023, the Group launched a new live casino product and business unit entitled PlayMatrix. Its first live Roulette product offers a cutting-edge platform and user interface built from scratch using the most modern technology available, offering 4K digital video signal processing technology with low latency enabling operators to offer next generation gaming to next generation players. The business will announce more details on PlayMatrix in the months to come.

CORE PRODUCTS CONTINUE TO SMASH RECORDS

EveryMatrix quarterly Gross Gaming Revenue (GGR) performance for operator partners within the Casino business unit generated €588m in Q4 2023, an increase of 89% YoY compared to the same period in 2022. Full year GGR stood at €1.9bn, up 83% YoY.

Quarterly casino net revenue rose to €17.9m, up 101% YoY while EBITDA reached €11.4m reflecting a 212% YoY increase. Full year net revenue reached €54.7m, up 86%, with EBITDA soaring 162% to €32.3m.

The OddsMatrix sports division had its best ever year setting record growth, profitability, and a record number of bets for tier-1 customers. Q4 net revenue was up 69% YoY to €9.1m, while EBITDA reached €4.9m, up 178% YoY. Q4 sports GGR climbed to €74m, up 210% YoY, while annual GGR rose 85% to €190m YoY.

Thanks to a series of major tier-1 launches OddsMatrix saw a 75% YoY rise in total bets from 109 million to 183m from 2022 to 2023, and a 95% QoQ increase in bets in Q4 2023 compared to the same period a year ago.

The business unit set its second highest ever month in GGR for customers in December 2023 at €44.4 million following a record month just four weeks earlier in November 2023 (€48.5m).

Platform saw Q4 2023 net revenue reach €7.9m, up 91% YoY, while EBITDA reached €4.0m, up 283% YoY.

The Affiliate Platform division, including PartnerMatrix and DeepCI, saw net revenue grow to €1.3m, up 39% YoY with EBITDA down 21% YoY due to accelerated product investment.

Ebbe Groes, Group CEO of EveryMatrix, said: “2022 was phenomenal but this year’s numbers are mind blowing. Every business unit and every one of our employees has contributed to a stellar set of financials proving we really are among, if not, the industry’s fastest growing iGaming technology supplier.

“Our growth acceleration from 2019 to today is staggering, while crucially we continue to deliver huge returns for our customers. Particularly pleasing has been the development of our OddsMatrix technology where the team’s hard work has paid off in both winning and delivering to some of the largest operators in Europe. The last 12 months have propelled OddsMatrix to joining the ranks of the industry’s largest sportsbook providers.

“Our progress shows no signs of slowing with investment in PlayMatrix; an exciting new live casino product, new technologies, innovations, and new tier-1 customers in the pipeline, while we are closing in on our 1,000th employee at the same time as opening a state-of-the art, purpose-built headquarters in Bucharest. The future is very bright for EveryMatrix in 2024 and beyond.”

 

KEY Q4 & END OF YEAR HIGHLIGHTS

  • Casino – First to launch casino content and aggregation services with WLA-member Veikkaus with more to come across 2024
  • Sports – Live with bet-at-home and Hungarian lottery, two largest and most complex projects company has ever undertaken
  • Platform – developed next generation Player Account Management: GamMatrix v2 using new microservices, can horizontally scale indefinitely and be customised for multiple markets, lowering time to market​
  • Affiliate – PartnerMatrix integrated DeepCI proving end-to-end insights for operators and affiliates sites
  • Gained regulatory approval in Pennsylvania completing licencing process in all regulated US iGaming states
  • Increased headcount to 900+ while growing profitability to record high EBITDA margin
  • Three new senior hires in Q4 including CEO Games, CCO and Head of Lottery
  • Opened purpose-built, eco-friendly HQ in Bucharest; opened new office in Batumi, Georgia to facilitate new product expansion

 

Read the full Q4 and End of Year 2024 Update on EveryMatrix.com

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Affiliate Industry

PartnerMatrix revolutionises affiliate marketing data analysis with DeepCI integration

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PartnerMatrix revolutionises affiliate marketing data analysis with DeepCI integration
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PartnerMatrix has integrated DeepCI’s game-changing analytical tools within its interface enabling customers to instantly optimise and boost campaigns, operations and revenues. 

DeepCI technology will enable PartnerMatrix customers to source untapped opportunities by discovering new affiliates in any global target market, enhance their brand’s footprint by pinpointing key publisher traffic, maximise efficiencies and earnings by identifying high-value pages on existing affiliate sites, and gain crucial insights into site ownership.

Affiliate managers who use PartnerMatrix will be able to significantly speed up their processes, saving time and resources when looking at which affiliates and sites perform best, what new affiliates to target based on performance, and action real-time optimisation based on traffic analysis at page and link level across millions of websites worldwide.

For the first time, affiliate website traffic analytics can be viewed in parallel with player data such as First Time Depositors and Net Gaming Revenue.

The integration with DeepCI, part of the EveryMatrix group, marks a pivotal moment in affiliate marketing and underlines PartnerMatrix’s commitment to providing unrivalled solutions for affiliate marketing analysis and control.

Vahe Khalatyan, CEO, PartnerMatrix, said: “Through this alliance PartnerMatrix is introducing an entirely new and exclusive level of affiliate marketing solutions, providing our customers with complete control over every element of affiliate operations. 

“Starting with adaptable commission models, access to real-time data, and now allowing comprehensive control over ad placements, we ensure absolute transparency in affiliate collaborations.

“DeepCI has access to a unique set of data, and data products, and has already established itself as a must-have resource for affiliate managers. This synergy will further bolster PartnerMatrix and equip our operators with even more enhanced competitive tools.” 

Lewis Civin, CEO, DeepCI, said: “PartnerMatrix has undeniably solidified its position as the premier provider of affiliate marketing solutions in the iGaming industry. I am confident that this integration will merge the strengths of two industry leaders to forge the most groundbreaking affiliate toolkit, heralding a revolution in the affiliate marketing landscape.

“This collaboration will empower operators globally, equipping them with the foremost analytical solutions, supercharging their affiliate efficiencies to unprecedented heights.” 

DeepCI interface and functionality is available within the PartnerMatrix system, enabling PartnerMatrix clients access to the largest and most advanced data products in the industry. Similarly, PartnerMatrix financial data is available to its clients within the DeepCI platform.

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