Latest News
NetBet Extends Its Danish Reach with Multiple Gaming Partnerships
The famous European gambling brand NetBet attained a Danish Gambling Authority (Spillemyndigheden) license in late February 2024, expanding its global reach in one of Europe’s most developed Internet gaming markets. For its Danish launch, the NetBet platform partnered with top-name provider Pragmatic Play and Push Gaming, bringing titles like Razor Returns, Sweet Bonanza, and Gates of Olympus to Denmark-based game-of-chance aficionados.
While NetBet’s entry into this region got met with a positive reception, the operator headquartered in Malta quickly sought to build on the established momentum by striking multiple gaming partnerships with quality game suppliers with excellent industry standing.
In late March 2024, one of the world’s fastest-growing digital entertainment suppliers, Playson, revealed that it had teamed up with NetBet Denmark to supply the operator’s growth via its varied selection of titles, boasting famed mechanics like Hold and Win.
A week after the Playson agreement, NetBet Denmark’s PR manager, Claudia Georgevici, announced that the company is now in business with 1X2 Network. A day later (April 5th), two new NetBet provider deals became public between Amusnet Gaming and G Games. The first is the former digital arm of brick-and-mortar equipment supplier EGT, which boasts a catalog of over two hundred games, and the latter is the creator of successful slots like El Diablo, Thor’s Egg Hunt, and Cheeky Fruits 6 Deluxe.
The online casino, sports betting, and poker operator closed off an immensely fruitful April, noted by also landing deals with Sweden’s Nolimit City and Malta’s Play’n GO, Stakelogic, and Wazdan.
The Danish Online Gambling Market
In 2012, Denmark chose to regulate interactive gaming and sports betting over the Internet through its Gambling Act, establishing a state-owned monopoly over this sector by the Danish National Lottery – Danske Spil. When that happened, the Danish Gambling Authority, known as Spillemyndigheden, got born.
Post-2012, Denmark quickly became one of the most booming European gaming regions, and the Danish Gambling Authority notes that in the first decade of the existence of this Danish industry, gambling rates have increased by 7%, with much of this rise occurring in the Internet vertical. The country’s remote gambling market gets projected to now produce revenues of $1.16 billion in 2024, displaying a 3.23% yearly rise over the next five years, when it gets projected to hit a market size of $1.36 billion. In 2024, half ($570 million) of the generated revenues should come in from online casinos, with user penetration tallying to 15.5%. Sports betting should bring in $360 million in 2024, and Internet lotteries in Denmark get guessed to rake in $230 million this year.
While these figures are impressive, they represent a slight drop off (per user) compared to this market in 2022 and 2023. Estimates are that the online casino vertical will gradually continue to fall from year to year, but the remote sports betting sphere should hold steady.
Research by the Danish Gaming Authority shows that Danes most participate in lotteries and scratch card gambling, with 13.4% of the population playing these games, compared to 8.6% betting on sports and 4.1% on online casino-style products.
Latest News
Altenar extends partnership with Swish Analytics to upgrade baseball betting offering
Leading sportsbook provider enhances US sports portfolio with expanded markets and micro-betting features
Altenar, a leading sportsbook and iGaming software provider, has extended its partnership with Swish Analytics to significantly upgrade its baseball betting markets, further strengthening its focus on US sports.
The Major League Baseball upgrade builds on Altenar’s existing offering, which includes same-game parlays, player specials, and pitcher lines. Powered by its partnership with Swish Analytics, the supplier is adding fast markets and micro-betting options, allowing players to wager on outcomes such as the next pitch, number of runs or speed of next pitch.
Founded in 2014, Swish Analytics is a leader in the US sports analytics, betting and fantasy sports verticals, renowned for its next generation predictive data products across the core four US sports. The provider has built its top-tier reputation as an Authorized MLB Data Distributor in the States since 2019.
Looking ahead to the 2025 MLB season, Altenar will expand its platform with live same-game parlays and live player specials, giving operators even more tools to engage baseball bettors.
These enhancements will provide Altenar’s operator partners with a broader range of betting options and reinforces the provider’s commitment to delivering tailored and engaging solutions for the US market.
Dinos Doxiadis, Sportsbook Product Development Manager at Altenar, commented: “We have invested heavily to create a great US product. At Altenar we’ve already built a top-tier offering for American football, ice hockey, and basketball, and this baseball upgrade completes the final piece of the puzzle.
“These new features will secure a competitive edge for our partners in the US sports betting market, providing them with more dynamic and engaging options.”
Aquisitions/Mergers
FDJ’s tender offer for Kindred succeeds, creating a European gaming champion
La Française des Jeux (FDJ) announces the success of its tender offer for Kindred Group plc, a leading player in the online betting and gaming sector in Europe.
At the end of the offer period ending on 2 October, 195,659,291 Kindred Swedish Depository Receipts (SDRs), representing 90.66% of the Group’s capital, were tendered. FDJ had also acquired 2,400,000 Kindred SDRs directly from Veralda, representing 1.11% of the Group’s share capital.
With the condition precedent of controlling more than 90% of Kindred’s share capital1 fulfilled, FDJ decided to complete the acquisition of Kindred Group plc. Settlement-delivery for Kindred shareholders who have tendered their SDRs to the offer will take place from 11 October and FDJ will implement a squeeze-out procedure on Nasdaq Stockholm.
In addition, FDJ announces that it is extending its offer until 18 October 2024 at 5 p.m. CEST to enable Kindred shareholders who have not tendered their shares to do so on unchanged terms, i.e. SEK 130 per SDR. Settlement and delivery will take place from 29 October.
Kindred is one of the top five online betting and gaming players in Western Europe, present in seven of the top ten European markets, chief among them the Netherlands, the UK, France, Sweden and Belgium. It offers a comprehensive online offering (sports and horse betting, poker and casino), operating brands such as Unibet and 32Red.
This transaction of nearly €2.5 billion creates a European champion with a diversified and balanced profile, based on monopoly activities, primarily lotteries, in France and Ireland, and on online sports betting and gaming activities open to competition in Europe.
The new combined group resulting from this offer will generate around 26% of its revenue internationally, and its online gaming range open to competition will account for around 27% of its business.
Stéphane Pallez, Chairwoman and CEO of the FDJ Group, said: “I am delighted to announce today the acquisition of Kindred, a leading European player in the competitive online betting and gaming sector. Kindred has strong brands, recognised technological excellence and an attractive growth and profitability profile, all of which will bolster FDJ’s strengths. The two groups also share high standards for responsible gaming and a business model that combines performance and responsibility. This acquisition creates a new European champion that intends to pursue its strategy of sustainable and profitable growth for the benefit of all its stakeholders.”
Latest News
Amusnet Releases 10 Vampire Bites
Amusnet has released its new online slot game, 10 Vampire Bites.
The game has 11 symbols scattered across 5 reels and 10 paylines. The video slot game also showcases a hauntingly beautiful gothic design that immerses players in a world of mystery, while the atmospheric soundtrack further enhances the eerie experience, drawing players deeper into the chilling narrative.
Expanding Wild
Watch out for the Dracula symbol, which is the Wild and appears only on the second, third, fourth and fifth reels to substitute for all symbols on the same reel.
Win Multiplier
Landing 9 of a kind from A or K, or Q, or J on the first, second and third reels multiply the player’s total game win by x3.
Landing 12 of a kind from A or K, or Q, or J on the first, second and third reels multiply the player’s total game win by x4.
Landing 15 of a kind from A or K, or Q, or J on all reels multiply the player’s total game win by x5.
Only the highest multiplier win is paid.
Bonus Spin Mode
During the base game, the player can be granted some free bonus spins.
Gamble
Play the game and multiply the winnings through the Gamble Feature.
Jackpot Cards
The Jackpot Cards bonus game is triggered at random during the gameplay to allow players to win impressive jackpots.
-
Latest News7 days ago
Week 39/2024 slot games releases
-
Latest News7 days ago
QTech Games partners with SmartSoft Gaming to strengthen its varied offering
-
eSports4 days ago
European Gaming talks to Joseph Noone Senior Sales Manager at PandaScore
-
Latest News7 days ago
Freebies and Match Bonuses on Jackpot Capital Casino’s ‘God’s Festival’ Singapore Bonus Wheel This Month on three Oriental-themed slots
-
Latest News7 days ago
Leadership transition within the Merkur Group
-
Conferences in Europe4 days ago
Can Fun Be Safe? The Role of Social Responsibility in Slot Game Design
-
Industry News4 days ago
CT Interactive’s Successful Participation at SBC Summit Lisbon 2024
-
Latest News7 days ago
Bacta encouraged by Gambling Minister support for White Paper