Industry News
Gaming Corps to launch with lotteries in the USA via EQL games deal
In-demand content provider extends reach into largest iGaming market in the world with its full suite of games made available via iLottery aggregation platform
Gaming Corps, a publicly-listed game studio based in Sweden renowned for creating industry-leading games, has made its debut in the US market through a breakthrough agreement with leading lottery provider, EQL Games.
The distribution agreement will see Gaming Corps’ full suite of games made available to EQL Games’ powerful iLottery Aggregation Platform, developed to provide lottery operators across America with direct access to a portfolio of proprietary and third-party games.
Following the integration, EQL Games’ lottery operator partners will be offered proven Slots, Table Games, Multiplier Games, Mine Games and Plinko Games, as well as titles under Gaming Corps’ innovative and trademarked Smash4Cash™ series.
The deal and integration come at a time of growing demand among online lottery operators in the US for non-traditional content, a format that Gaming Corps has excelled in, especially with its Smash4Cash™ games, which have been a hit with players in global markets.
EQL’s aggregation platform has been developed to allow online lottery operators to quickly and easily access content from multiple game studios simultaneously through one integration and one commercial agreement.
Its iLottery Aggregation platform simplifies the process of adding new games to an online lottery brand across regulated states. In addition to the third-party content provided via its aggregator platform, EQL Games has a portfolio of in-house titles.
This includes games produced under licence with Team USA which were rolled out by several state lotteries for the Olympic and Paralympic Games in Paris this year, with new titles being planned ahead of the Winter Games in Milan (2026) and the Olympic and Paralympic Games in Los Angeles (2028).
Juha Kauppinen, CEO of Gaming Corps, said: “The USA has always been somewhat of the holy grail for game developers like us, which has been further emphasised as markets in several states have become regulated. The potential in the American market is enormous, and the impact for us is a bit difficult to assess, but we have great hopes for the collaboration with EQL Games, which has an impressive platform towards U.S. lotteries.
“We believe it will have a significantly positive impact on our revenues. I would like to personally take the opportunity to thank EQL Games and Brad Cummings for the collaboration, and we are now working hard to complete the integration so that all our games will be offered to EQL’s customers via their platform.”
Brad Cummings, CEO of EQL Games, added: “Including Gaming Corps as a supplier to the EQL Games iLottery Aggregator is an exciting step forward in our mission to offer unique, high-quality content to state lotteries. Gaming Corps’ expertise in iGaming, along with their unique game portfolio, fits perfectly with our vision of enhancing the lottery experience through dynamic and engaging content.”
Industry News
BetBlocker named Clarion Gaming charity partner for ICE, iGB Affiliate and iGB L!VE
BetBlocker the ground-breaking initiative which provides a free, anonymous, accessible, and robust gambling-blocking tool that empowers users to control their gambling behaviour, has been named Clarion Gaming’s charity partner for 2024/25.
The Award will cover the first editions of ICE and iGB Affiliate to be held in Barcelona as well as the July 2025 edition of iGB L!VE, the first to take place at ExCeL London.
Responding to the news Pedro Romero Chief of SG Partnerships at BetBlocker said: “Being named Clarion Gaming charity partner is a fantastic honour and is recognition of our commitment to promoting safer gambling worldwide. This partnership also underscores the gaming industry’s growing awareness and commitment to social responsibility.”
He added: “ICE, iGB Affiliate and iGB L!VE provide us with a trio of powerful global platforms which will enable us to amplify our message, connect with key stakeholders, and showcase how BetBlocker can make a real difference in minimising gambling harm. This opportunity strengthens our resolve to collaborate with all stakeholders, including the gambling industry, to prioritise the well-being of players.”
Focussing on how BetBlocker plans to activate its presence Pedro Romero explained: “At the three sector-leading events we intend to host engaging sessions on safer gambling to highlight BetBlocker’s role and its impact, demonstrate the functionality and effectiveness of the BetBlocker tool through live demos from our stand and facilitate networking opportunities with stakeholders to explore collaborations and funding opportunities.
“Throughout the year, we’ll leverage the visibility and connections arising from this partnership in order to expand awareness campaigns globally, develop educational materials and initiatives targeting operators, affiliates, and players and enhance our technology to ensure that BetBlocker remains at the forefront of innovation in player protection.”
The 2025 editions of ICE and iGB Affiliate will welcome a projected 55,000 gambling industry professionals from throughout the world. Comprising 120,000 square meters (sqm) of space compared to the 100,000 sqm at ICE 2024 Fira Gran Via Barcelona will be home to the industry’s best ever line-up of exhibitors comprising the world’s biggest and most respected innovator brands from every gambling vertical. The industry’s leading trade associations, strategic bodies, regulators, CEOs of tier-1 operators and games creators will all be at Barcelona in record-breaking numbers underlining the show’s reputation for being the ‘Davos of Gambling’.
For more information on ICE Barcelona and iGB Affiliate Barcelona and to register visit: icegaming.com and barcelona.igbaffiliate.com
Industry News
CT Interactive Named Finalist for “Most Innovative Supplier” at European iGaming Awards
CT Interactive, a global provider of online gaming content, was selected as a finalist in the prestigious “Most Innovative Supplier” category at the European iGaming Awards. This recognition highlights CT Interactive’s commitment to creating immersive contribution for the iGaming industry.
The European iGaming Awards celebrate excellence and innovation within the gaming sector, recognising companies that drive industry evolution. The award ceremony will be held in Barcelona on 21 January 2025. CT Interactive’s nomination reflects its focus on delivering cutting-edge technology, a diverse game portfolio and tailored solutions that enhance player engagement and operator success.
“We are honored to be recognized as a finalist in such a competitive and esteemed category. Innovation has always been at the core of our mission, and this nomination reaffirms our efforts. It is a testament to our talented team’s hard work and our partners’ trust,” Martin Ivanov, COO at CT Interactive, said.
Industry News
Blackstone to List Spain’s Cirsa Shares in Madrid Early 2025
Private equity investor Blackstone plans to list shares of Spanish gambling company Cirsa in the first half of 2025 in an initial public offering.
Blackstone would raise between 700 million euros and 1 billion euros,floating between 20% and 25% of Cirsa.
The investment fund has hired Barclays, Deutsche Bank and Morgan Stanley as global coordinators, according to reports.
Cirsa, Blackstone, Barclays, Deutsche Bank and Morgan Stanley did not immediately respond to requests for comment.
Blackstone acquired Cirsa, which operates casinos and betting shops across Spain and Latin America, in 2018 for an undisclosed sum.
In 2021, a Spanish newspaper reported Blackstone was considering a Cirsa IPO in a deal that would value the company at around $3.4 billion.
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