Octoplay continues European expansion with Casino777.be Launch in Belgium

Octoplay continues its expansion in Europe by going live with Casino777 in Belgium. This strategic partnership marks the company’s entry into the Belgian regulated market, bringing its innovative game portfolio to Casino777’s extensive player base.

Through Casino777, Belgian players will gain access for the first time to Octoplay’s hit games including Cash Link Express: Hold and Win, 5 Star Coins: Hold & Win, and Lightning Blitz: Supercharged. The launch also brings JackpotHunt, the company’s premium opt-in jackpot solution, to the Belgian market. Having achieved a remarkable 70% opt in rate with players across existing markets, JackpotHunt demonstrates Octoplay’s ability to develop products that consistently resonate with players.

Octoplay’s entry into the Belgian market builds on its rapid growth across regulated jurisdictions. With active licenses in the UK, Sweden, Malta, Ontario, Greece, Romania, Slovakia, Denmark, and Italy, the company’s focus on expanding its European presence has resulted in successful partnerships with market regulated leaders in key regions, demonstrating the increasing appeal of Octoplay’s premium gaming content.

“Our entry into Belgium with Casino777 represents another significant milestone in our expansion strategy,” says Nick Vuchev, Commercial Director at Octoplay. “By partnering with established operators in regulated markets, we continue to bring our innovative gaming experiences to new audiences across Europe.”

David Carrion, COO Interactive at Gaming1, comments: “Adding Octoplay’s innovative portfolio to our platform enhances our next-level entertainment offering with fresh, engaging, and high-quality content that meets the evolving expectations of our players. Their forward-thinking approach and commitment to excellence align seamlessly with Casino777’s mission to deliver premium and responsible gaming experiences. This partnership underscores our dedication to innovation and to maintaining our leadership in the Belgian market.”

The partnership with Casino777 underscores the growing demand for Octoplay’s gaming portfolio. The company’s innovative approach and focus on regulated markets continue to drive its expansion across Europe, attracting attention from established operators seeking to enhance their gaming offerings.