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Cherry’s first quarter 2018: Revenues and EBITDA better than anticipated

George Miller

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Cherry AB’s first quarter 2018
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Cherry AB (publ) – STO: CHER-B.ST – has made a preliminary assessment of the Group’s development in the first quarter of 2018. Revenues, as well as EBITDA, show a strong expansion and are expected to amount to approximately MSEK 675 and MSEK 188, respectively, to be compared with MSEK 541 and MSEK 83, respectively, in the corresponding period in the preceding year. EBITDA margin for the quarter is expected to amount to 28 percent (15).

The reason for the better than anticipated development is primarily attributed to a continued improvement within the business area Online Gaming. During the quarter, several brands in the business area enjoyed favorable market growth, which in combination with the ongoing focus on a more efficient organization of ComeOn operations, resulted in a better development than anticipated by the Cherry Management.

Further, the other business areas, mainly Game Development and Online Marketing, reported a good development, well in line with the anticipation for the first quarter of 2018.

The financial data is preliminary. Cherry will present its interim report for January–March 2018 on 3 May 2018.

For further information, please contact:

Anders Holmgren, CEO: +46 708 607 534, anders.holmgren@cherry.se
Christine Rankin, CFO: +46 76 539 94 92, christine.rankin@cherry.se
Anders Antonsson, IR & Communications, tel. +46 709 994 970, anders.antonsson@cherry.se

This information is information that Cherry AB (publ) is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication, through the agency of the contact persons set out above on 13 April 2018, at 7.35 p.m. CET.

CHERRY IN BRIEF:

Cherry is a Swedish innovating and fast-growing gaming company established in 1963. The business strategy is to create shareholder value by owning and developing fast growing and profitable businesses within the gaming and casino industry. Today, Cherry operates through five diversified business areas: Online Gaming, Game Development, Online Marketing, Gaming Technology, and Restaurant Casino. The objective is to grow organically in combination with strategic acquisitions of fast-growing companies. Cherry employs some 1,400 people and has about 6,700 shareholders. The company’s class B share is listed on the Nasdaq Stockholm exchange, Mid Cap segment. More information is available at www.cherry.se.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Baltics

Tom Horn strengthens its position in Lithuania with Betsafe.lt

George Miller

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Tom Horn strengthens its position in Lithuania with Betsafe.lt
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Tom Horn Gaming, a Malta-based igaming software supplier, has announced its content is now available to players in Lithuania on Betsafe.lt, one of many brands owned by the leading Swedish online gaming company Betsson Group.

Betsafe.lt belongs among the most trusted online casinos, offering the best-in-class gaming content to players in Lithuania. The operator will gradually gain access to Tom Horn’s award-winning content, including its blockbusters such as Hot Blizzard, 243 Crystal Fruits, and Book of Spells.

Tom Horn Gaming was the first online casino supplier to enter the Lithuanian market. The partnership is in line with the supplier’s long-term strategy to further expand its footprint in the Baltic regulated markets, building on the popularity of its titles among players and trust and recognition it has earned among the operators and regulators in the region.

Ondrej LapidesCEO at Tom Horn Gaming said: ‘This is further evidence that our content is in high demand among players in Lithuania and we’re delighted to have joined forces with such an acclaimed brand like Betsafe.lt. I believe that with this latest partnership we will further grow our presence in the Baltics.’

Kaido UlejevManaging Director Baltics at Betsson Group added: ‘Tom Horn Gaming is a modern-thinking company that has built a reputation for developing beautifully designed games, that are packed full of intriguing features, complex math and mechanics that players love. The company has a well-established presence in Lithuania and we know that our casino offering, featuring Tom Horn games, is strongly positioned among players in the market.’

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Latin America

Betcris signs sponsorship deal with Mexican national soccer team

Niji Narayan

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Betcris signs sponsorship deal with Mexican national soccer team
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Costa Rica-based gambling company Betcris has signed a sponsorship deal with the Mexican Football Federation (FMF). As per the deal, Betcris.mx will be the official betting site of the Mexican National Soccer Team.

The agreement includes the official sponsorship of the National Team for the following four years.

“We thank the FMF for allowing us to be part of a select group of sponsors. With this sponsorship, Betcris.mx has established itself as one of the leaders of the sports betting and casino industry in Mexico. We are very proud to be able to support the National Team and, especially, the most passionate and unconditional fans in the world”, said JD Duarte, Betcris CEO.

“We welcome and thank Betcris to join the family of sponsors of the Mexican National Soccer Team. Each one of our commercial partners is an important part of our daily effort to prepare and compete with the passion and dedication that the best fans in the world deserve. Welcome Betcris!” added Diego Suinaga, FMF Marketing Director.

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Industry News

Fire & Ice Rocks Highlights Video Released

George Miller

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Fire & Ice Rocks Highlights Video Released
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Feel the Noise in the 2019 highlights video

 

Fire & Ice, thanks the top companies in iGaming for their sponsorship, which resulted in 2,000 executives and iGaming elite being hosted to the unique mix of theatre, music and networking that is Fire & Ice.

Produced by Lyceum Media, The 18th annual of Fire & Ice brought the L.A. rock music scene to London during one of the busiest conference weeks on the iGaming calendar where surprise guests The Quireboys rocked out following Guns2Roses and rock-themed theatrical sets across two stages.

The official video playlist is now live at: https://www.youtube.com/playlist?list=PLFwuUOilR_3MxWxPZ4zKz8f8u5sSIAbpU

 

Official Photos can be viewed/shared here:  https://www.flickr.com/photos/lyceummedia/albums or https://www.facebook.com/media/set/?set=a.10156931953771203&type=1&l=2cb282f9d6

Fire & Ice would like to make a special mention to Motorhead Beer and Reading Harley Davidson for working with us on a most successful event.

We would also like to thank Metal Casino’s Marielle & Vixen who took over the DJ booth and spun cool metal tunes for the crowd.

A big thank you goes out to rock legend Krusher Joule who designed the T-shirts and merch for the event. This brought an authentic rock experience to the legends of the iGaming community.

“We would especially like to thank all our sponsors for supporting our 18th Fire & Ice event.  And to all our friends – YOU ROCK – huge thanks for always making an outstanding effort year after year and celebrating with us.” – Jodie Thind & Michael Caselli.

Lyubomira Petrova, CMO at UltraPlay, F&I Sponsor commented: “Fire & Ice is definitely a spectacular party! It perfectly matches with the UltraPlay’s idea of pure entertainment and networking combined in one place. We enjoyed the glamorous rock-themed party with our partners and new friends. Looking forward to the next amazing event!”

 

Thank you to all Fire & Ice Rocks sponsors and partners:

5Star Media, AliQuantum Gaming, BETCRIS, BD Gamble, Bluff Europe, CalvinAyre, eMerchant Pay, EPIC Industries, Gaming Realms, Gamesys, Ganapati PLC, Golden Race, GPWA, Groove Gaming, Habanero, iGamingCalendar, Income Access, HiPay, Metal Casino, Red Tiger Gaming, River iGaming, RPNpay, SA Gaming, Traffic & Conversion Summit, SiGMA, UltraPlay, Vegas Kings.

Fire & Ice, produced by Lyceum Media, is a bespoke one-time production for iGaming executives. It brings together the elite of the industry and is the longest standing iGaming networking party.

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