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BetInvest releases new product, CRM system Octopus

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BetInvest unleashes Octopus
Photo credits: BetInvest
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BetInvest released a new product – CRM system Octopus. The unique proprietary instrument will assist B2B clients in building and manage closer relationships with their clients and also finding hidden value for them.

CRM system Octopus, provides highly customisable automation of ordinary business processes applied to specific iGaming requirements. It allows the end user to benefit from targeted promotions and a personalised approach, and for gaming operators to gain a powerful marketing tool for interaction with players, for running campaigns, evaluating their successes and so much more.

During the product launch Valentyn Kyrylenko, VP of business development, said: “For over 18 years, Betinvest has provided sports betting solutions for the largest online and land-based operators worldwide.

For a good while, we have been hunting for a CRM product to both cover our internal needs and to match discrete industry requirements. After reviewing a range of software, we came to the conclusion that there is no satisfactory, universal CRM solution.

No solution that would combine all the necessary services for the gaming industry – player behaviour management and analysis, risk-management, bonus system, call-centre, and so on.  So we determined to dedicate our effort into developing an exclusive, practical and powerful product both for ourselves and for our partners.

Octopus can be applied as an integral part of a betting system or as a standalone solution, distributed as a full package product.

Special internal and external interfaces make it easily to integrate, helping maintain horizontal and vertical scaling capabilities within your business.

Vadym Plavko, Octopus product owner, said: “This was a real challenge for us. We have put all our experience and expertise into this product, putting in countless hours in discussions across all our departments and our marketing team.

“Now, we take great pride in presenting this dedicated solution featuring a universal dashboard. Complete customer gaming and financial histories, with a customizable analysis and reporting system, tools for aggregation, segmentation and filtering customer data, and all in a user-friendly interface. Most important, it can be tweaked to meet the requirements of a particular client operating in a particular jurisdiction.”

Key features of the Octopus CRM include:
– Focus on gambling industry, B2B and B2C orientation
– Simple integration and updating
– Horizontal and vertical scaling
– Innovative bonus system, affiliates ready
– Big data processing, billing and reporting modules
– Flexible customer behaviour management via universal dashboard, analysis and reporting tools and a range of data sources
– Omnichannel approach to marketing that includes marketing campaigns creation, targeting, running and evaluation
– All-in-one, full-service 24/7customer service provider

Octopus is an indispensable marketing tool, developed specifically with the gambling industry in mind.

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Fast Track welcomes PolarLotto: taking online lotto in Sweden to new heights

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Malta, 28th March 2024 – PolarLotto, a leading provider of lotto betting services in Sweden, has just announced a strategic partnership with Fast Track, a leading provider of CRM solutions designed specifically for the iGaming industry. This collaboration aims to propel PolarLotto’s expansion from offline to online offerings, bringing the excitement of the world’s biggest lotteries to Swedish players in a safe and responsible manner.

PolarLotto prides itself on its commitment to transparent and ethical gaming practices, with a focus on player safety and responsible gaming. By teaming up with Fast Track, PolarLotto aims to leverage cutting-edge technology to expand its business model from traditional to online, ensuring a seamless and engaging experience for its customers.

Commenting on the partnership, Benjamin Burstein, CEO of PolarLotto, expressed enthusiasm about the possibilities ahead, stating, “We are excited to embark on this journey of transforming our business with the latest technology and automation tools provided by Fast Track. As we transition to the online space, we are confident that Fast Track’s expertise in custom segmentation, real-time data capabilities, and personalised experiences will enable us to better serve our players and achieve our business objectives.”

Fast Track also expressed confidence in the partnership, highlighting the potential for exceptional results through its Singularity model, which uses AI and machine learning to deliver tailored content to players, at the right time and through the most effective channel. “We are thrilled to partner with PolarLotto and support their online expansion,” said Simon Lidzén, CEO and co-founder of Fast Track. Our tools are designed to empower lean teams to achieve remarkable results, and we look forward to helping PolarLotto maximise their online presence and engagement.”

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Red Bull Gaming premieres ‘Memories of CS:GO’ documentary highlighting the game’s early years

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As the CS2 PGL Major in Copenhagen is set to kick off, Red Bull Media House will unveil a captivating feature-length documentary, “Memories of CS:GO – The Early Years,” an ode to one of the most influential games ever made.

This film takes viewers on an immersive journey through the origins and evolution of Counter-Strike: Global Offensive (CS:GO), featuring personal accounts and defining moments from several of the most legendary figures of the game.

The 90-minute documentary, narrated by Counter-Strike commentator Henry “HenryG” Greer, chronicles the remarkable trajectory of CS:GO, from its grassroots beginnings to becoming a global esports phenomenon.

Produced by Red Bull Media House, the film captures the essence of the game through the eyes of its most well known players, including Olof “olofmeister” Kajbjer Gustafsson, Patrik “f0rest” Lindberg, Richard “shox” Papillon, Gabriel “FalleN” Toledo, and Jarosław “pashaBiceps” Jarząbkowski, among others.

The documentary’s release is timed to precede the playoff stage of the PGL Major Copenhagen, scheduled for March 26, 2024. It will premiere on Red Bull Gaming’s YouTube channel at 21:00 CEST, offering viewers worldwide an insider’s perspective on the beloved game.

Event Details:

  • What: Premiere of “Memories of CS:GO – The Early Years”
  • When: March 26th, 2024, at 21:00 CEST
  • Where to watch: Red Bull Gaming’s Youtube Channel
  • The “CS:GO Memories” documentary can be viewed shareit.redbull.com

 

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Ten Square Games ready for a new development opportunities in 2024

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2023 ESPI package

The following documents in pdf format are equivalents of the official Consolidated Financial Statement which were reported in ESPI (download in the zip file above)

2023 Consolidated Financial Statement

2023  Management Board Report on Activities

Independent Auditor’s Report on the Audit of Annual Consolidated Financial Statements

Link to the stream

Link to the chat with individual investors

Presentation

Factsheet

Financial data

Transcription of the conference and Q&A session

For complete press release visit tensquaregames.com

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