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Enteractive signs partnership with Kindred Group

George Miller

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Enteractive signs partnership with Kindred Group
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Malta, Tuesday 28th August 2018: Leading player retention solutions provider Enteractive has partnered with Kindred Group in a deal which will significantly improve the reactivation of the operator’s churned players.

Enteractive’s (Re)activation service has now been fully integrated with Unibet following a successful trial period.

The supplier’s solution helps turn churned players into active users through its unique one-to-one personal phone calls, where trained agents interview individuals to understand exactly what they want from their gaming experience.

Enteractive’s (Re)activation solution also improves operators’ ability to act socially responsible and is compliant with the Global Gaming Guidance Group. By performing personal one-on-one calls the service will alert operators to potentially vulnerable players.

Michail Koutsoukos, Head of Customer Communication at Kindred Group, said: “We’ve been hugely impressed with the initial success of Enteractive’s reactivation service and had no hesitation in entering a long-term partnership with them.

“Making churned players active again is having a really positive impact on our business, especially with acquisition costs continuing to rise.

“As well as reactivating lost players, we’ve also found the service to be highly effective in identifying problem gamblers and helping us maintain the highest responsible gaming standards as possible.”

Enteractive CEO Mikael Hansson added: “Operators are now discovering the true value in how reactivating churned players can benefit their business.

“Through our unique service, we’re providing companies with the perfect opportunity to access these lost players in a responsible way, offering them a tailored gaming experience based on their preferences.

“Working alongside Kindred Group and their flagship brand Unibet is a major milestone for us, and we’re excited to provide them even greater results over the coming months.”

 

 

About Enteractive:

Enteractive is a leading provider of player retention solutions for the iGaming industry. Co-founded in 2008 by CEO Mikael Hansson, the company’s Player Reactivation Services help operators return churned players back to action, while its Player Support Offering makes sure active players stay on board. Enteractive received its Responsible Gaming accreditation from the Global Gaming Guidance Group and is committed to supporting and augmenting the responsible gaming policies of its operator clients. This includes promoting the awareness of problem gambling, as well as improving prevention, intervention, and treatment. Their clients within betting and gaming include leading names such as Betsson Group and Gaming Innovation Group.

Gambling in the USA

Intralot Appoints New Chief Financial Officer At Its USA Subsidiary

George Miller

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Intralot Appoints New Chief Financial Officer At Its USA Subsidiary
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The INTRALOT Group announces the appointment of Mr. Lampros Klironomos (to date Chief Internal Audit Officer) as Chief Financial Officer of its 100% subsidiary INTRALOT Inc. in the USA. The Board of Directors of INTRALOT during its meeting that held on December 3rd, 2019, following a recommendation by the Audit and Compliance Committee, elected Mrs. Alexandra Moulavasilis for the position of Director (Head) of Internal Audit.

The appointment of Mr. Klironomos at INTRALOT Inc. is part of the overall policy and actions to enhance the subsidiary’s Management Team that plays a pivotal role in achieving our strategic objectives and improving the Group’s financial performance. Mr. Klironomos will undertake his responsibilities in the USA upon the completion of the procedures required by law.

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Industry News

Soft2Bet brings the festive cheer with promotions on seven brands

George Miller

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Soft2Bet brings the festive cheer with promotions on seven brands
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Casino and sportsbook group Soft2Bet is getting into the Christmas spirit by offering exciting promotions across its seven brands between 1-31 December.

Popular casino Nomini offers players an opportunity to test their logic with its Christmas Puzzle where punters arrange numbers in ascending order to unlock a daily surprise.

Players on Soft2Bet newest mobile-friendly online casino Wazamba will have access to the Memory Card Games where they must match pairs with holiday symbols, while those who venture over to LibraBet have to pair football players with their corresponding teams. Gifts of bonuses, free spins and cashback are also available on the completion of a successful daily trial.

Players at Malina Casino, BuranCasino, BoaBoa, and CampoBet are also in for a seasonal treat as the brands have a Christmas Road hiding a different promotion every day.

These festive promotions top off an exciting year for the casino group, which saw an engaging range of high-performing slots added to its portfolio, including Larry the Leprechaun, Rise of Dead, Pirates Plenty and many more.

Teodora Breskovska-Hall, Head of Casino and Games at Soft2Bet, said: “It’s been a fantastic year for everyone here at Soft2Bet and it’s important to give something back to the fans of all our brands.

“We know our Christmas promotions are going to be a big hit with players and we wish them the best of luck while on the lookout for fantastic yuletide prizes.”

Soft2Bet currently operates with SGA, MGA, and Curacao licences, with further certification within the EU set to follow.

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Industry News

Christmas comes early with Playson’s massive €100k cash giveaway

George Miller

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Christmas comes early with Playson’s massive €100k cash giveaway
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Slot provider hosts three big money competitions over the festive period

Deck the halls with boughs of holly as software developer Playson brings yuletide cheer to slot fans with three whopping cash prize tournaments.

The company’s €100,000 big network promotion, Christmas Story, will see the prize split over the trio of tournaments. Christmas March which takes place between 13 – 16 December with a prize fund of €20k, is followed shortly between 20 – 27 December by Christmas Gift with a €50k prize.

Lastly, from 30th December to 7th of January, New Year Party takes players through to 2020 with the chance of scooping a piece of the €30k prize pool.

While the tournaments are united in festive cheer, anyone can participate at any given time through many of the provider’s popular slots including Solar Queen and Book of Gold: Symbol Choice. For a full list of participating games visit Playson’s website.

The game developer is currently testing the new promotional offer which means lucky players get to reap the rewards over the holiday season with the chance of taking home cash sums from the huge prize pool.

Michael Tadross, Head of Account Management, said: “Our tournaments have been incredibly popular with seasoned Playson fans and attracting new players each time we’ve held one.

“This year has been a fantastic one for the company, and what better way to say thank to our loyal players than ending the year with a bang by testing out our new big money promotion. We wish everyone the best of luck on the quest to win those huge festive prizes!”

 

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