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UK Gambling Commission publishes latest combined Health Survey

George Miller

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UK Gambling Commission publishes latest combined Health Survey
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The Gambling Commission has published the latest combined Health Survey, which outlines participation, at-risk gambling and problem gambling rates across Great Britain. The data, drawn from field research carried out in 2016, shows that the rate of problem gambling across Britain was 0.7%

Tim Miller, Executive Director at the Gambling Commission said: “The Health Survey, along with all of our evidence and data, indicates that the problem gambling rate in Great Britain is stable. However, we want to see a sustained and significant reduction in the levels of problem gambling and will continue to drive the industry to build momentum towards this goal.

“Understanding the level of problem gambling is an important part of making gambling safer, but what this data won’t show is the extent of the harm someone may be experiencing, or the wider impact upon their families and their communities.”

Tim adds: “That is why, together with our expert advisers the Responsible Gambling Strategy Board, we recently published a ground-breaking approach to understanding the full range of harms gambling can have on society.”

This work, alongside the recently published research programme marks an important step in informing the direction of the next National Responsible Gambling Strategy, which will launch in April 2019. Comments on how the social cost of gambling-related harms can be measured and better understood, along with feedback on the research programme are welcomed by email: [email protected]

 

Key figures

  • 1.2% of gamblers were classed as problem gamblers (0.7% of the population) – this is statistically stable, and consistent with both 2012 and 2015 reports
  • 2.4% of people were classed as low risk gamblers, and 1.1% of people as moderate risk gamblers
  • Problem gambling was more prevalent among people who had participated in multiple gambling activities in the past year, than those that had just participated in one
  • 57% of adults (aged 16 and over) in Great Britain had gambled in the past year – this is down by 6% compared to 2015
  • Men (62%) are more likely to participate in gambling than women (52%)
    Most popular gambling activities were: National Lottery draws (41%), scratchcards (21%) and other lotteries (14%)
  • Gambling participation (excluding National Lottery draws only) was highest among 25 – 34 year olds
  • Gambling participation was lowest among non-drinkers (36%), followed by those who drank up to 14 units of alcohol per week (59%) and were highest for those who drank more than 14 units per week (69%)
  • Problem gambling rates were higher among those with probable mental ill health (according to the GHQ-12 score), than those that indicated no evidence of probable mental ill health.

 

Source: Gambling Commission

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Kevin Pietersen extends Betway ambassador role until 2023

George Miller

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Kevin Pietersen extends Betway ambassador role until 2023
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Ashes winning batsman Kevin Pietersen and global betting brand Betway today announce an extension of their partnership until 2023.

Retaining his role as Official Global Cricket and Brand Ambassador for Betway, Pietersen will share his experience, knowledge and opinion on world cricket through bespoke content and behind the scenes access with the bookmaker.

Paul Adkins, Marketing and Operations Director at Betway, said: “Kevin adds real value to our cricket offering and Betway customers across the world have enjoyed his unique and honest insight.

“The cricket pages of our exclusive Betway Insider blog will continue to be full to the brim with great content from one of the most talented players in the game’s history, as we look to capture the thrill that comes with every ball.”

The initial focus for the partnership will be the start of the Indian Premier League on Saturday 19th September, with Pietersen giving weekly updates and his views on the action, including ones to watch and predictions for the week ahead.

The former England international will also support Betway across its partnerships with Cricket West Indies, recently extended to 2022, and Cricket South Africa.

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Gambling in the USA

NetEnt expands in the US with BetMGM deal for the newly regulated market in West Virginia

George Miller

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NetEnt expands in the US with BetMGM deal for the newly regulated market in West Virginia
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NetEnt is set to launch its award-winning games in West Virginia with iGaming operator BetMGM. This marks NetEnt’s first entry into the Mountain State.

NetEnt has teamed up with fast-growing iGaming group BetMGM in a partnership that is set to further increase the supplier’s reach in key US markets. Backed by GVC Group and MGM Resorts, BetMGM is soon to launch NetEnt content in West Virginia, which opened the doors to online casinos on July 15, marking the first time NetEnt’s internationally renowned content will be available in the market. NetEnt recently received a temporary license from the regulating authorities in West Virginia.

The agreement follows a strong period of growth for NetEnt in the US, after recently reporting triple-digit increases in quarterly gross gaming revenue in both Pennsylvania and New Jersey.

“BetMGM’s rapid success in the US has been impressive and shows no signs of slowing down, making this a significant deal for our company as we continue to expand across the country,” says Brian Kraft, NetEnt Vice President Commercial, Americas. “Thanks to the strong performance of our games locally, the US is now a major revenue driver for NetEnt and we look forward to working with BetMGM to accelerate growth of both our businesses.”

Matthew Sunderland, VP Gaming at BetMGM, said: “We have already seen great success with NetEnt content in New Jersey. Their team really understand what appeals to gaming customers and I am positive this will serve as a major advantage as we strengthen our existing casino offering in West Virginia.”

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WhichBingo Announces 2020 Award Winners at Star-Studded Online Event Marking 20 Years

George Miller

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WhichBingo Announces 2020 Award Winners at Star-Studded Online Event Marking 20 Years
Reading Time: 2 minutes

 

WhichBingo, the UK’s number one, independent online bingo reviews and affiliate site, owned and operated by XLMedia, announced its 2020 WhichBingo Awards winners at an unprecedented pre-recorded video ceremony. The highly anticipated event featured UK television personality and chef Rustie Lee, actress and presenter Linda Lusardi, and actor and presenter Christopher Biggins as its co-hosts, while taking a virtual trip to destinations around the globe to announce the winners.

The WhichBingo Awards is one of the annual highlights for the UK online bingo industry and a collective celebration of the best brands in the gaming business. This year was particularly memorable as WhichBingo marked its 20th year of operation. With almost 200,000 votes cast across 18 categories and brand submissions for the judging panel categories, the WhichBingo Awards continue to grow in prominence and has sealed its place as a major event on the online bingo calendar.

Buzz Bingo led the event, capturing four of the bingo industry’s esteemed awards and claiming the coveted prize of the ‘Best Bingo Site’. Buzz Bingo remains a relatively new player to the online bingo space, winning the ‘Best New Bingo Site’ category only last year. Dream Bingo was awarded ‘Best Microgaming Bingo Site’ for the fourth consecutive year, while Wink Bingo picked up ‘Best Dragonfish Bingo Site’ for the fourth year running.

“I want to extend my congratulations to all of the deserving winners and nominees,” said Stuart Simms, CEO of XLMedia PLC Group. “The WhichBingo Awards looked very different this year as it was impossible for us all to come together and celebrate the many bingo accomplishments of the past year. Online bingo’s future looks very promising as we head into the second half of 2020. As the industry continues to welcome new players to the online space while simultaneously embracing the latest regulations, we are confident that online bingo will continue to flourish and rise in popularity.”

The winners in full:

  • Best Slot Game: Slingo Rainbow Riches (Gaming Realms)
  • Best New Bingo Game: The Voice™ UK Bingo
  • Best Jumpman Bingo Site: Zeus Bingo
  • Best Dragonfish Bingo Site: Wink Bingo
  • Best Microgaming Bingo Site: Dream Bingo
  • Best Playtech Bingo Site: Buzz Bingo
  • Best Bingo Chat Team: Buzz Bingo
  • Best New Slots Site: Rainbow Riches Casino
  • Best New Bingo Site: Smooth Bingo
  • Best Slots Site: Gala Spins
  • Best Bingo Site: Buzz Bingo
  • Most Socially Responsible Operator: Gala Bingo
  • Best Customer Service: mFortune
  • Best Marketing Campaign: Mecca Bingo
  • Best Social Media: Gala Bingo
  • Best Mobile Bingo Site: Mecca Bingo
  • Best Bingo Software: Pragmatic Play
  • Best Slots Provider: Pragmatic Play

 

The full ceremony can be found here, along with the list of winners.

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