Connect with us
SIS

Gambling in the USA

888 signs first online operator sponsorship deal with the New York Jets of the National Football League

George Miller

Published

on

888 signs first online operator sponsorship deal with the New York Jets of the National Football League
Photo Source: cardschat.com
Reading Time: 2 minutes

 

888 Holdings Plc, one of the world’s most popular online gaming companies and solutions providers, is delighted to announce it has signed a sponsorship deal with the New York Jets of the National Football League (NFL).

The sponsorship deal is a first for an online operator with an NFL team following recent permission to allow casino and poker operators to sponsor American football teams. As part of the deal, 888.com branding will be seen during the Jets games at the MetLife Stadium, including within ‘red-zone’

highlights shown on the stadium’s videoboards. 888.com’s sponsorship includes the use of New York

Jets branding and logos in marketing materials as well as adverts distributed during New York Jets game day radio coverage and across the New York Jets digital platforms.The sponsorship launched in October and will run through the entire 2018-19 New York Jets season.

The deal is the latest exciting development for 888 in the US market, following the launch of the 888sport brand in New Jersey in September, complementing the 888casino and 888poker brands already established in the state. 888’s customers in New Jersey are now able to enjoy a wide range of 888 products from a single login.

Yaniv Sherman, Head of Group Commercial Development at 888, commented:”This exciting deal between the New York Jets and 888.com is a significant moment for both 888 and our industry as it marks the first ever sponsorship agreement between an NFL team and a global online operator.

888 has a unique position across the three regulated states for full online gaming and we are confident that this deal will further strengthen the 888 brand in the US market. This will support the successful delivery of our growth strategy to be a leading operator in the developing and potentially significant US online gaming market.”

 

About 888 Holdings Plc:

  • • 888 Holdings Public Limited Company (888) is one of the world’s most popular online gaming entertainment and solutions providers. 888’s mission is to supply its customers with innovative and market-leading online gaming products, above all in a safe and secure environment.
  • • 888 has been at the forefront of the online gaming industry since foundation in 1997, providing to players and B2B partners an always innovative and world-class online gaming experience. At the heart of 888’s business is its proprietary gaming technology and associated platforms.
  • • The Group is structured into two lines of business: B2C, under the 888 brands, and B2B, conducted through Dragonfish, which provides partners a leading platform through which to establish an online gaming presence and monetise their own brands.
  • • 888’s consumer facing websites offer more than just online gaming. They are entertainment destinations: places where people can enjoy a truly interactive experience and be part of an online community that shares common interests. 888’s strong and trusted brands are all accessible through 888.com.
  • • Find out more about 888 at http://corporate.888.com/.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Continue Reading
Advertisement
Comments

Gambling in the USA

Legislators discuss bill to legalise sports betting in Montana

Niji Narayan

Published

on

Legislators discuss bill to legalise sports betting in Montana
Reading Time: 1 minute

 

Members of a legislative committee discussed a bill to legalise betting on college and professional sporting events in Montana. The bill proposes to allow betting in bars with full liquor licenses.

The bill is proposed by Republican Sen. Mark Blasdel of Kalispell after the 2018 U.S. Supreme Court ruling that allows states to legalise sports gambling.

Supporters told the Montana Senate Business, Labour and Economic Affairs committee that passing the bill would allow the state to legalise, regulate, and tax activity that is already happening.

The computerised wagering would be run by sportsbook companies that install equipment in bars. The bill calls for bars to receive 5 per cent of the net sportsbook income derived from the premises while operators would pay an 8.5 per cent state tax on adjusted gross betting receipts.

The committee did not vote on the bill which was drafted in consultation with the state Department of Justice, companies that provide gambling machines to casinos, and the Montana Tavern Association.

If passed, it would not take effect until June 2020, giving the state time to write rules and taverns time to install and test machines, Blaisdel said.

If problems arise, Blaisdel said, the Legislature would be back in session in six months and could address them.

Continue Reading

Gambling in the USA

William Hill US contributes $50,000 in New Jersey

Niji Narayan

Published

on

William Hill US contributes $50,000 in New Jersey
Reading Time: 1 minute

 

William Hill, America’s premier sportsbook operator, has donated $50,000 to the Council on Compulsive Gambling of NJ. This fund helps conduct a campaign that supports people with gambling problems.

The campaign will produce an educational video that shows the family of a problem gambler and directs them to helpful resources. The video will be distributed online and via social media and promoted through ads on TV, on the radio, online and in movie theatres.

“We are proud to partner with the Council on Compulsive Gambling of New Jersey on bringing attention to this extremely important issue,” said Joe Asher, CEO of William Hill U.S. “When we settled a lawsuit recently, we said a portion of the proceeds would go to an organization that supports people with gambling problems. The Council on Compulsive Gambling of New Jersey saw the article about our intentions and reached out to us. We spent a lot of time working on best use and we decided to focus on reaching out to family members of those with a gambling problem. I know from personal experience that family members of problem gamblers can help push those that need help to seeking it.”

Continue Reading

Gambling in the USA

NY Governor declares himself “not a fan” of online sports betting

Niji Narayan

Published

on

NY Governor declares himself “not a fan” of online sports betting
Photo Source: newsday.com
Reading Time: 1 minute

 

New York governor Andrew M. Cuomo has categorically stated during WAMC News that he is “not a fan” online sports betting. He also downplayed the economic gains that could come with mobile wagering in New York.

The state regulators have already approved legislation for allowing sports gambling at Native American-owned casinos and the four private gaming halls upstate, including Rivers Casino & Resort in Schenectady.

Cuomo described the plan as an attempt to “fortify” the upstate casinos.

The limited blueprint, which will soon be subject to a 60-day public comment period, is based on the restrictive gambling language in the state constitution.

“If we want to expand it beyond the land-based casinos … we need a constitutional amendment,” state Budget Director Robert Mujica told reporters when the state budget was revealed in January.

Despite this interpretation, industry stakeholders and some state legislators are still pushing for online sports wagering.

The budget resolution approved by Senate Democrats last week would allow the full-scale upstate casinos to offer sports gambling online. Other gambling operators — including off-track betting corporations, the New York Racing Association and the video lottery terminal parlors known as racinos — would still be excluded from participating.

Continue Reading
Advertisement
NSoft

Global Gaming Industry Newsletter – Weekly Digest (sent every Wednesday)

Please select all the ways you would like to hear from European Gaming Media and Events:

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here. Read more about European Gaming Media and Event's Privacy Policy and Terms of Service.

Subscribe to our News via Email

Enter your email address to subscribe to our news and receive notifications of new posts by email.

Latest by author

Trending

Notice for AdBlock users

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.