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Hard Rock International Selects Mi9 Retail for its e-Commerce Platform

George Miller

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Hard Rock International Selects Mi9 Retail for its e-Commerce Platform
Photo Source: cleartrip.com
Reading Time: 3 minutes

 

Mi9 Retail, a leading provider of omni-channel retail solutions, is pleased to announce that Hard Rock International has chosen Mi9 to power its e-Commerce business.

“Hard Rock International selected the Mi9 e-Commerce platform because it supports our strategic plan to accelerate our digital presence and online revenue growth,” said Edward Deutscher, SVP Merchandising & e-Commerce at Hard Rock International. “Our primary objective is to deliver seamless shopping experiences across all of our brand channels and the Mi9 e-Commerce platform does that in a way that highly engages our customers.”

Hard Rock’s collectable merchandise has become as iconic as the brand itself. The merchandise, available through the Rock Shop in Hard Rock Cafe locations and online, has a strong following and is sought after by collectors throughout the world. Hard Rock’s Classic and City T-shirts, featuring an instantly recognizable design that has captured the spirit of the brand for nearly 50 years, are among the most popular selling items, alongside the brand’s commemorative pins.

“Hard Rock is a well-established brand that creates unforgettable experiences through great music, food, memorabilia and merchandise,” said Neil Moses, CEO of Mi9 Retail. “What truly sets them apart is their ongoing commitment to innovation and Mi9 e-Commerce is an ideal fit for their current and future needs. We’re very excited to be a critical part of the Hard Rock brand and their continued success.”

The e-Commerce platform enables Hard Rock to fuel the growth and accessibility of its online Rock Shop and further expands the brand’s current merchandising platform with Mi9 Retail.

Mi9 Retail:

Mi9 Retail is the fastest growing provider of enterprise software for retailers, wholesalers, and brands. Mi9 enables the world’s leading retailers to automate and optimize their entire Plan-to-Sell™ process, from planning to executing, influencing, and selling merchandise in-store, online, and on any device. Mi9 corporate retail systems facilitate better planning, master data management, allocation, and replenishment, and Mi9 customer engagement and point-of-purchase systems boost revenue across digital and brick-and-mortar channels. Our solutions are connected via a common analytics framework that serves as the foundation of the system and speeds time to insight with role-based dashboards, KPIs, and governed self-service data discovery. Mi9 Retail is committed to helping retailers on their path to success, so they can maximize revenue and customer engagement while minimizing costs. Visit www.mi9retail.com to learn more.

Mi9 Retail, the Mi9 Retail logo, JustEnough, and Plan-to-Sell are trademarks of Mi9 Retail, Inc. All other trademarks referenced are the property of their respective owners.

 

Hard Rock International:

With venues in 74 countries, including 183 cafes, 27 hotels and 12 casinos, Hard Rock International (HRI) is one of the most globally recognized companies. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s most valuable collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise and Hard Rock Live performance venues. HRI owns the global trademark for all Hard Rock brands. The company owns, operates and franchises Cafes in iconic cities including LondonNew YorkSan FranciscoSydney and Dubai. HRI also owns, licenses and/or manages hotel/casino properties worldwide. Destinations include the company’s two most successful Hotel and Casino properties in Tampa and Hollywood, FL., both owned and operated by HRI parent entity The Seminole Tribe of Florida, as well as other exciting locations including Atlantic CityBaliCancunDaytona Beach, Ibiza, OrlandoShenzhen and San Diego. Upcoming new Hard Rock Cafe locations include, MaldivesManilaMalagaGeorgetownFortalezaRosario and Chengdu. New Hard Rock Hotel, Casino or Hotel & Casino projects include BerlinBudapest, Desaru Coast, DublinLondonLos CabosMadridMaldivesNew York City, Ottawa, SacramentoDalian and Haikou in China. In 2018, Hard Rock International was recognized as a Forbes Magazine Top Employer for Women and Land Operator of the Year at the Global Gaming Awards. For more information on Hard Rock International visit www.hardrock.com.

 

Source: Mi9 Retail

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Approval of Foundation Level Gambling Industry Tester Specialist Syllabus by ISTQB®

Niji Narayan

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Reading Time: 2 minutes

 

International Software Testing Qualifications Board (ISTQB) is a software testing certification organisation that operates internationally, founded in Edinburgh in November 2002. The company has approved the release of 2019 version of the ISTQB® Gambling Industry Tester Specialist (GT) Syllabus.

The GT Syllabus gives essential understanding and knowledge to anyone involved in testing in the gambling industry and also reflects the current best practices and procedures for testing in the gambling industry.

The ISTQB® provides the new GT Syllabus as follows:

 

  1. To the ISTQB® Member Boards, to translate into their local language and to accredit training providers. Member boards may adapt the syllabus to their particular language needs and modify the references to adapt to their local glossary terms.
  2. To the certification bodies, to derive examination questions in their local language adapted to the learning objectives for this syllabus
  3. To the training providers, to produce courseware and determine appropriate teaching methods
  4. To the certification candidates, to prepare for the certification exam (either as part of a training course or independently)
  5. To the international software and systems engineering community, to advance the profession of software testing, and as a basis for books and articles.

 

ISTQB® President, Olivier Denoo, stated – “the focus of ISTQB® is towards addressing its customers main needs. The Gambling Industry Tester certification, will address a growing market of Gaming of all kinds, including Gambling games, which has a great potential for those developing and testing those games. We have shown with this certification we are not looking only for huge markets, but also on unique trends and customers who needs certifications in today’s growing IT market”.

Alon Linetzki, ISTQB® Marketing working group chair added: “as ISTQB® is trying to address evolving and new areas of testing and target Software Testers, came out this unique syllabus. It addresses the needs of a growing industry – Gaming and Gambling Testing – which this is the first syllabus in that domain”.

 

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iovation Research: Fraudsters Increasingly Leveraging Mobile Devices for Schemes

George Miller

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iovation Research: Fraudsters Increasingly Leveraging Mobile Devices for Schemes
Reading Time: 3 minutes

 

TransUnion company explores top continents and countries for risky mobile transactions, and types of behavior businesses to need to look for to catch mobile fraud

iovation, a TransUnion company, today released its recent research that about half of all risky online transactions appear to be coming from a mobile device. Specifically, in the first half of 2019 iovation saw 49% of all risky transactions come from mobile devices, up from 30% in 2018, 33% in 2017 and 25% in 2016.

“Fraudsters are like chameleons. They are always adapting their tactics to make it look like they’re legitimate customers,” said iovation’s Senior Director of Customer Success, Melissa Gaddis. “With well over half of all transactions now coming from mobile devices, our analysts increasingly see fraudsters either using mobile devices or making it look like their transactions are coming from mobile when in fact they are using a traditional desktop.”

Among its research, iovation found:

  • The top continents for mobile fraud: So far in 2019 it is North America with 59% of all risky transactions coming from mobile devices. In 2018, it was Asia at 53%. In 2017, it was North America with 55%. In 2016, it was North America again with 36%.

  • The top countries for mobile fraud: Gabon leads so far in 2019 with 85% of all risky transactions coming from mobile devices. It 2018, it was Japan with 79%. Papua New Guinea led in 2017 with 86%. In 2016, it was Bangladesh with 59%.

  • The top industries for mobile fraud: So far in 2019 it is telecommunications with 75% of all risky transactions coming from mobile devices. In 2018, it was gambling with 60%. Communities (for example social networks or online dating sites) led in 2017 at 59%. In 2016, it was healthcare with 58%.

To find fraudulent transactions from mobile devices, iovation suggests businesses closely analyze specific indicators including:

  • Mobile emulators: Fraudsters like to hide information by using emulators to make it look like their desktop device is a mobile device.

  • Orientation: Is a device staying in the same position or is it face down? These could be tell-tale signs of a bot or a fraudster emulating a mobile device.

  • SIM card country: Since fraudsters often try to mask their location, the SIM card country provides yet another method for identifying the true location of the end-user. Fraud analysts may find fraudsters that target their businesses tend to have devices from particular countries.

  • SIM card carrier name: Certain mobile carriers can have a higher percentage of fraudulent activity originating from them.

  • Currency: The type of currency tied to a device provides additional context to the region associated with the device. This can be another way to determine if the device is coming from a risky location.

  • Language: Much like countries, carriers and currency, the language used on a device provides additional context on the transaction which can help crack a fraud case when a fraudster is attempting to mask other aspects of their device.

  • Mobile OS version: Certain mobile operating system versions may correlate with fraud or abuse.

 

Mobile Transaction Jump

iovation found 61% of all online transactions came from mobile devices so far this year, up from 56% in 2018, 51% in 2017 and 45% in 2016. Europe and North America are consistently among the top continents for mobile transactions with 67% and 60% respectively so far this year. The top industry for mobile transactions so far in 2019 is communities with 73%.

For more insights into iovation’s findings along with new iovation features to catch mobile fraud, go to this blog post that includes an infographic.

Methodology

iovation came to its findings by analyzing the 30 billion online transactions it evaluated for fraud from January 2016 to June 30, 2019. To find the risky mobile transactions, it calculated the percent of risky transactions from mobile devices compared to overall risky transactions. For overall mobile transactions, it calculated the percent of mobile transactions compared to all online transactions. iovation defines risky transactions as those that typically result in fraud.

 

About iovation:

iovation, a TransUnion company, was founded with a simple guiding mission: to make the Internet a safer place for people to conduct business. Since 2004, the company has been delivering against that goal, helping brands protect and engage their customers, and keeping them secure in the complex digital world. Armed with the world’s largest and most precise database of reputation insights and cryptographically secure multifactor authentication methods, iovation safeguards tens of millions of digital transactions each day.

 

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Industry News

Zitro’s LINK ME Arrives in Spain

Niji Narayan

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Zitro’s LINK ME Arrives in Spain
Photo Source: zitrogames.com
Reading Time: 1 minute

 

The casinos of the Grup Peralada, Casino Barcelona and Casino Peralada, have installed the Zitro’s LINK ME. Link Me is a new progressive bank, that along with Link King, are delighting the players of the establishments of this important Group of Casinos.

“At Grup Peralada we always try to be pioneers and offer the latest products on the market. Our priority is to provide our customers with a game offer of absolute technological vanguard, and that is why we have relied again on Zitro for our group of casinos,” Josep Maria Roig, general director of Casinos at Grup Peralada said.

“The bet that Grup Peralada has made for Zitro products, once again, fills us with pride. We are convinced that the results of Link Me in both casinos will be formidable, just as they are in casinos in all parts of the world. Link King, Link Me and Link Shock are consolidating as the most profitable video slots banks in the global market,” Nadège Teyssedre, Commercial Director of ZITRO for EMEA said.

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