British Esports teams up with PC Specialist and Fierce PC to offer inclusive esports tournament exclusively for Alternative Provision Schools
- Eight institutions will take part from across the UK
- PC Specialist and Fierce PC to lend systems to participating schools
- Each school will receive free Rocket League game licenses, courtesy of Green Man Gaming
The British Esports Association, the not-for-profit body set up to promote grassroots esports, has announced new Rocket League Championships for Alternative Provision (AP) Schools.
This standalone esports tournament will get underway in the New Year and focus on Rocket League, with matches taking place weekly.
AP Schools provide a specialist education for young people who are unable to attend mainstream schools. The eight institutions taking part in the British Esports Championships for AP Schools represent a full range of provision for young people with additional needs. These include:
- Social Emotional Mental Health (SEMH)
- Special Education Need (SEND)
- Speech Language Communication Needs (SLCN)
- Autistic Spectrum (ASC)
- Moderate Learning Difficulties (MLD)
- Complex & Severe Needs
- Emotional & Behavioural Needs (EBD)
The AP Schools Championships will run alongside Season 2 of the separate British Esports Championships, which is for secondary schools and further education colleges, and also includes Overwatch and League of Legends as well as Rocket League.
System builders PC Specialist and Fierce PC have kindly agreed to loan 12 PCs each, and digital download platform Green Man Gaming is supplying game keys, meaning the eight AP Schools taking part will each receive three systems and three Rocket League licenses at no cost. It is free for the AP Schools to take part.
Matches will take place during Wednesday lunchtimes and get underway on January 30th, concluding with the finals on March 27th. The tournament will have a break during the week beginning February 18th for half-term.
The AP schools finals will take place online and will be separate to the grand finals for secondary schools and further education colleges, which will take place at Insomnia Gaming Festival in April.
Participating AP Schools will receive a logistics and operations handbook and have the opportunity to receive custom esports jerseys for a discounted fee, courtesy of British Esports’ partnership with apparel company Raven.
The eight institutions taking part in the British Esports Championships for AP Schools are as follows:
- Notton House School, Chippenham, Wiltshire
- The Green Room, Windsor, Berkshire
- The Gateway, Slough, Berkshire
- Millside School, Slough, Berkshire
- Glebe School, Bromley, Kent
- Sheffield Inclusion Centre (SIC), Sheffield, Yorkshire
- Nightingale Community Academy, Wandsworth, London
- Orchard Hill College, Sutton, Surrey
Earlier this year, the British Esports Association held a pilot tournament in Pupil Referral Units (PRUs) across the UK. There were several positives including an improvement in the attendance and behaviour of pupils.
British Esports Association Head of Education, Tom Dore, commented: “I’m pleased to report we have some very excited AP schools and students on board. I am proud to say we are working with a wide range of AP schools who support a full spectrum of students with additional needs and look forward to bringing this esports tournament to them.”
Tim Brown, PC Specialist B2B Business Development Manager, commented: “PC Specialist is excited to be given the opportunity to work alongside the British Esports Association in its project to extend the esports Championships into Alternative Provision schools.
“It is encouraging to learn how participating in esports can be used to help improve both attendance and motivation of students when used as the reward for hitting specific targets as part of individual, personalised learning contracts. Hopefully projects such as this can be used to identify further links between esports and improved academic work, leading to increased participation from AP schools, and ultimately help them to further support students with additional needs.”
Morgan Ashurst, Fierce PC Senior Marketing Executive, added: “At Fierce PC we’re extremely passionate about esports. Every day esports becomes bigger and more influential, especially with young people, and the British Esport Championships is a great way to get young people with additional needs involved.
“We are proud to be a part of this venture and hope to provide the support that Alternative Provision schools deserve. They do a great job and we’re glad to help out giving those with additional needs the start in life they require to get them on the path to success.”
In its continued efforts to promote, improve and inspire, the British Esports Association has met with the Department for Education around this initiative, and will be providing it with evidence of impact after the project.
About the British Esports Association:
The is a not-for-profit organisation established in 2016 to support and promote esports in the UK.
As a national body, its aims are to foster future British talent, increase the awareness of esports and provide expertise and advice. It’s focused on the grassroots level of esports and runs a national Championships in schools and colleges.
British Esports hopes to help educate the masses – including parents, teachers, media and government – around what esports is and its benefits. www.britishesports.org
Cybeart signs a multi-year deal with Warner Bros. Discovery Global Consumer Products as their official home and consumer electronics partner in India
Cybeart, a leading manufacturer of comfortable and premium high-quality products across Canada, India and the Middle East, has signed a multi-year licensing deal with Warner Bros. Discovery Global Consumer Products as their official Home & Consumer Electronics partner in India. This strategic partnership aims to bring the strength of Warner Bros. Discovery’s brands to Indian consumers through a range of cutting-edge technology products including but not limited to Gaming chairs, keyboards and Mouse Pads.
Cybeart will utilize its expertise in design to manufacture state-of-the-art home and consumer electronics products that feature iconic Warner Bros. Discovery IPs. By integrating IPs such as DC, Harry Potter, Game of Thrones, House of the Dragon, Mortal Kombat, Lord of the Rings, and Rick and Morty in the products, Cybeart aims to deliver a comfortable, premium experience to its fans and users.
Krutik Patel, Founder and CEO of Cybeart said, “After recently renewing a three-year agreement with Warner Bros. Discovery Global Consumer Products as the official Home & Consumer Electronics partner in Canada and the Middle East, Cybeart will leverage this partnership to strengthen our presence in the India market with a range of licensed products in the category. At Cybeart, we have always been driven by our passion for innovation and creativity, and through this partnership, we would like to bring these iconic franchises closer to their fans.”
Having established a strong presence in India with high-profile associations with Revenant Esports, Orangutan Esports, Mumbai Indians, and Gujarat Titans recently, Cybeart is aiming to transcend the Esports and sporting landscapes to become a household name in the country through this partnership with Warner Bros. Discovery Global Consumer Products.
With new momentum into the second esport season: Ski Challenge plans Nations Cup
Ski Challenge, the fast-paced esports game by Greentube, has become one of the most popular sports games just a few months after its official launch. For the second season, the developers of NOVOMATIC Digital Gaming and Entertainment Division, in close cooperation with ski associations and co-shareholders from Austria (ÖSV), Switzerland (Swiss-Ski), and Germany (DSV), are planning an attractive innovation for all ski and game enthusiasts: the Nations Cup, starting in autumn 2023.
Developed as a tribute to Greentube’s first published game, Ski Challenge has had an extremely successful first season with over half a million downloads on iOS and Android since its release in October 2022. The game is not only popular among players but has also established itself as an attractive platform for high-profile global brand partnerships.
Thanks to continuous and extensive updates that enhance the competitive nature of Ski Challenge, Greentube and the three successful ski associations, ÖSV, Swiss-Ski, and DSV, have now joined forces as shareholders to create an exciting new tournament series: the Ski Challenge Nations Cup.
This thrilling competition invites players to represent their countries and compete for honor, glory, and attractive prizes in multiple qualifying rounds and the tournament phase. But that’s not all. Ski Challenge players who qualify for Germany, Austria, and Switzerland will now compete as official national teams for their respective ski associations.
The tournament events will take place parallel to the actual Ski World Cup events. With this expansion, Ski Challenge aims to further strengthen its esports concept and transfer the enthusiasm of skiing into the virtual world.
Michael Bauer, Greentube’s CFO/CGO, said: “We are thrilled to be able to add a number of new teams to the game as part of our Ski Challenge Nations Cup update. These federations are staples of the sport and give the game another level of legitimacy. We firmly believe our highly dedicated and loyal player base will be delighted with these upcoming additions as Ski Challenge continues to grow as a premier esports title.”
Diego Züger, CEO Commercial Swiss-Ski: “This is a great opportunity for skiing. With the establishment of the Nations Cup and the entry into esports, we will inspire new target groups and further develop skiing as a whole. The successful cooperation with Ski Austria and the German Ski Association, as well as Greentube, shows that a lot is possible with good collaboration.”
Stefan Schwarzbach, Board of Communication, German Ski Association: “With the Nations Cup, we as associations want to establish a direct connection to real skiing and our top athletes. Ski Challenge is increasingly becoming an attractive communication platform to inspire children and young people for skiing. In the medium term, our clubs and ski clubs should also benefit from this.”
Christian Scherer, Secretary General, Austrian Ski Association: “We are incredibly excited to launch a virtual tournament series that will revolutionize the world of skiing and bring nations together. This initiative expands the reach and ignites the competitive spirit of skiers worldwide. It is undoubtedly one of the most exciting announcements of 2023 as we embark on this exciting journey to shape the future of skiing and create an unforgettable experience for all involved.”
DMCC Publishes Latest “Future of Trade” Report on Gaming and Esports
Gaming revenues are expected to almost double by 2027 from 2021 in the Middle East and North Africa (MENA) region, reaching USD 6 billion, according to DMCC’s latest Future of Trade 2023 report titled “Gaming in the Middle East and North Africa (MENA): Geared for growth”. A young and digital-savvy population, high levels of digital connectivity, and government support are driving the region’s emergence as a consumer and creator hub.
Gaming and esports are both fast growing consumer segments, benefiting from rapid advancements in technology as well as broader and more inclusive audiences. The UAE and Saudi Arabia lead the region, supported by high income levels, strong digital engagement, and public investment initiatives. Globally, Asia Pacific constitutes the largest market share and China, the US and Japan are the largest individual markets.
The report gathers contributions from key industry leaders to establish the critical drivers of the industry’s accelerated growth in the MENA region and beyond. It also examines the impact on gaming and esports from a technology, culture and business perspective, covering global consumer trends, the emergence of MENA as a gaming and esports hub, and the key challenges that the industry needs to address to increase revenues further.
Guiding the global industry’s accelerated growth from nearly USD 200 billion in revenues in 2021 to USD 340 billion in 2027, the report outlines a set of key recommendations for governments and businesses, namely:
- Diversify esports revenue streams from sponsorship to new direct-to-fan monetisation models – including digital merchandising, loyalty programmes and training platforms for amateur gamers – to boost revenues.
- Develop appropriate regulatory safeguards to ensure privacy, security and safety online in the digital gaming ecosystem and provide a business-friendly environment – including smoother visa systems to allow esports professionals and audiences to attend live events – to attract talent into the region and elevate it into a global industry leader.
Ahmed Bin Sulayem, Executive Chairman and Chief Executive Officer, DMCC, said: “Gaming has come to the fore of entertainment globally, driving rapid growth especially in the MENA region, which now constitutes 15% of the global player base. The rise of gamification in areas such as education, healthcare, and other sectors has demonstrated gaming’s role in facilitating economic activity more broadly. Ensuring the accelerated growth of the gaming sector will have a measurable impact on the future of markets around the world, as well as the future of trade. As DMCC seeks to solidify Dubai’s reputation as a global trade and economic hub, efficiently activating opportunities within the gaming sector will prove essential.”
Among the most closely watched segments is esports, which is expected to post revenue growth of 23.3% between 2019 and 2024 in MENA. Fuelling this is the region’s young demographic, engagement from international broadcasters and sponsors, and government support. Tapping into this economic potential, DMCC partnered with YaLLa Esports, the Dubai-based professional esports organisation, to launch the DMCC Gaming Centre in December 2022. The Centre supports the growth of the industry in Dubai by providing gaming businesses with access to global capital, leading industry talent, and an ecosystem that allows them to operate efficiently and with confidence.
Due to the UAE’s strong business environment and infrastructure, as well as its status as a gateway to the Middle East and Asia Pacific regions, various international gaming developers have set up their regional headquarters in the country. Ubisoft is based in Abu Dhabi, while the gaming giant Tencent set up its MENA HQ in Dubai along with Riot Games. In Saudi Arabia, the kingdom has included gaming as a core element of its Neom project and has already made investments worth over $1.7 billion on the gaming industry.
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