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Blade Announces Partnership With Charter Communications

George Miller

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Blade Announces Partnership With Charter Communications
Reading Time: 3 minutes

Major U.S. Cable Operator Makes Investment In Blade, The Tech Company Behind High-End Cloud-Based Computer Gaming Platform “Shadow”
Investment Will Accelerate Blade’s Growth and Solidify Its Leadership Position
Company Also Recently Announced Partnerships With Ubisoft Nadeo Studio and Esports Group Team Envy

 

Blade, the tech company redefining cloud-based gaming, officially announced a strategic investment from leading U.S. cable provider Charter Communications, Inc. The new funding comes just a year after Shadow’s successful introduction in the United States and Europe.

“Working with this major technology leader is not just exciting for us as a company but it validates Blade’s technological achievements in the field,” said Asher Kagan, co-founder and CEO of Blade. “Our new partner shares the same vision, values and goals when it comes to the future application of cloud computing and how to scale the ecosystem. Charter is the missing communications link in our service delivery cycle and it is inspiring to be working with them.”

Charter’s involvement represents a key milestone in Blade’s international development strategy, enhancing its reach and supporting its expansion in the United States. Having one of America’s largest cable providers as a key partner will enable Blade to enhance its technology on an advanced fiber-based network, as well as create unique experiences for nearly 28 million customers. The partnership is about combining specialized cloud processing with best-in-class networking to deliver a powerful entertainment platform never seen before in the home.

“Blade’s leading Cloud PC technology is at the forefront of enabling the next wave of immersive experiences for the consumer,” said Andrew Ip, SVP of Emerging Technology and Innovation for Charter Communications.  “The Shadow experience is an example of the service set that can be enhanced by Charter’s state-of-the-art, fiber powered network.  This combination will bring a superior experience to Shadow users on Charter’s network and further differentiate Charter from its competitors by extending powerful computing needs to our customers whether they be the most avid gamer or are simply looking for enhanced personal computing experiences.”

This investment helps solidify a new type of partnership which will capitalize on the growth the company has seen since its launch in late 2017. Blade will continue to hire new talent in Europe and the United States to support its rapid pace of growth.

Blade also recently announced the company is partnering with top gaming studios to grant Shadow users unique content from their titles. The first partnership will be with Ubisoft Nadeo Studio and its TrackMania² Stadium. As part of the deal, Blade will give the full game for free to all users on its platform. The initiative also allows players to activate new in-game modes that empower them to create new and exciting ways to challenge their friends.

At the same time, the company announced a groundbreaking deal with Dallas-based esports powerhouse Team Envy to bring the Shadow platform into a level of esport grade competition. For the first time, at-home players have the ability to play on the same style of system as their favorite esports teams without having to overspend.

Built to meet the demands of dedicated gamers, Shadow brings the highest quality frictionless experience — high speed, low latency, data security and up to 4K resolution — to all gamers, without the high upfront cost of an expensive gaming computer.

 

About Blade:
Blade was founded in France in 2015 to design and develop the future of the PC, with a simple vision: free users from the constraints of physical hardware by giving them access to a powerful, cloud-based computer.

Blade’s first product, Shadow, is a high-performance PC based entirely in the cloud. This ground-breaking service provides access to a fully featured high-end Windows 10 computer, via any Internet-enabled device, including a laptop, tablet, and smartphone. Free from hardware failures in Blade’s secure data centers, Shadow puts an end to obsolete devices, thanks to regular, no-cost updates of cutting-edge components.

 

Source: Blade

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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eSports

Huami Becomes McLaren Applied Technologies’ eSports Wearables Partner

George Miller

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Huami Becomes McLaren Applied Technologies' eSports Wearables Partner
Photo Source: yogonet.com
Reading Time: 2 minutes

 

The collaboration will see jointly developed co-branded solutions and wearable technologies

 

McLaren Applied Technologies announced that it has entered into a strategic collaboration with Huami Corporation, a biometric and activity data-driven company with significant expertise in smart wearable technology, to jointly develop co-branded intelligent, data-driven, customized performance optimization solutions and wearable technologies in the future.

These co-developed, co-branded products will work seamlessly with mobile applications to provide users with a comprehensive view of their biometric and activity data, particularly in relation to health and wellness-based activities and competitive esports, a market segment of growing popularity over recent years. The collaboration will explore the application of metrics-driven wearables that contribute to the optimisation of human performance in the field of racing, such as body sensors and AI technology.

The first stage of the collaboration will see Huami Partner with the McLaren Shadow Project esports competition. Huami technology will be used to help select the winner of the competition, held at the McLaren Technology Centre between January 16 – 17, 2019. The winner will be chosen from seven finalists after four days of virtual and real-world racing as well as rigorous human performance testing by McLaren Applied Technologies. Throughout the finals week, assessment sessions will include stimulus detection, central processing, physical capabilities and driving skill that will utilise biometric data collected from Huami’s high-quality wearable products to evaluate human performance characteristics exhibited during the event.

Duncan Bradley, Health Unit Business Director at McLaren Applied Technologies, commented:
“This is a hugely exciting announcement for McLaren Applied Technologies. Huami is a global leader in the wearables technology space and we’re looking forward to the opportunity to co-develop products as part of this long-term technical partnership. The involvement of McLaren Applied Technologies in McLaren Shadow Project is a key differentiator between our competition and others in the racing e-sports space. This offering has only been strengthened by this partnership with Huami and we’re pleased to have such a trusted partner on-board to help crown our winner.”

Tommy Tang, Vice President of Huami, said:
“We are excited to be working with world-leading performance design and technology solutions provider McLaren Applied Technologies and official partner to McLaren Shadow Project. We believe that this strategic partnership validates the growth potential of our high-quality wearable technology products and will help broaden our global reach. As part of our strategic collaboration, we will integrate our mutually compatible technologies to develop an innovative wearable design and create a comprehensive user experience. As a partner to McLaren Shadow Project this programme will enable Huami’s devices to be used as an invaluable data source to detail compelling insights about human physical performance that works across different sectors, including wellness and e-sports.”

“As part of our partnership we are honored to help determine the champion of McLaren Shadow Project, based on analysis of the biometric data collected from our premium wearable products,” Mr. Tang continued. “Importantly, we look forward to jointly developing smart technology wearable products that work with mobile applications to provide users with a comprehensive view of their biometric and activity data. Jointly, we can set a new standard in delivering quantifiable and actionable human performance insights.”

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Mercedes-Benz and FC Köln buy stakes in SK Gaming

Niji Ng

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Mercedes-Benz and FC Köln buy stakes in SK Gaming
Photo Source: sk-gaming.com
Reading Time: 1 minute

 

FC Köln and Daimler AG (parent company of Mercedes-Benz) have bought substantial stakes in the German multigaming organisation SK Gaming. The companies reached an agreement with ESforce, who will sell 67 per cent of its stake in SK Gaming.. According to the deal, Mercedes-Benz will appear on the front of SK Gaming’s jerseys and FC Köln will have its #effzeh branding present on the sleeves.

ESforce acquired the stake in SK Gaming in September 2016, the team has recently stepped up its involvement in League of Legends as it became one of the new teams to join the franchised League of Legends European Championship (LEC). A move which undoubtedly made the organisation more attractive to investors. ESforce stated that this sale will allow them to focus on its other organisation Virtus.pro.

In a statement, ESforce said: “We are glad to have reached a deal with Daimler AG and FC Koeln. Such a major acquisition deal on the esports market is a showcase of not only our partners’ sincere motivation to contribute to the development of global esports but also SK Gaming’s remarkable performance throughout the years, which has made this brand one of the most well-recognised and beloved by esports fans around the world.

FC Köln has an existing partnership with SK Gaming which began in early 2018.

ESforce went on to add: “As the leading esports holding and one of the key market players worldwide, we strive to keep pace with the development of the global esports industry and act in accordance with all international regulations, among which the World Esports Association’s multiple team ownership rules. Together with other global esports organisations, we will continue to support and bolster esports as well as adhere to highest international standards.”

 

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Chris Park joins eSports organisation Gen.G

Niji Ng

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Chris Park joins eSports organisation Gen.G
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MLB executive vice president Chris Park has joined the South Korea-based eSports organisation Gen.G its new chief executive officer.

Park has been serving as EVP of products and marketing, managing digital product development, marketing, and international business development at MLB.

His main responsibilities at Gen.G are will be crafting and leading the day-to-day execution of Gen.G’s strategy alongside Gen.G co-founder Kevin Chou. As part of the c-suite mixup, Chou will assume the role as executive chairman.

“I can’t express how thrilled I am about this new journey into the esports world with Gen.G,” said Park, in a statement. “Having spent years with a traditional sports league, it was evident that competitive gaming was booming—well now it’s here and here to stay. I look forward to continuing to build an esports powerhouse in Gen.G, especially here in the US and specifically LA.”

Park will relocate from New York City to Gen.G’s U.S. headquarters in Los Angeles. But his onboarding will be in Seoul, South Korea at the team’s Asian headquarters as part of his onboarding.

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