Press Releases
PlayUp Ltd. & The Betmakers Holdings Ltd. Deal to be Completed in January 2019
PlayUp Ltd. has announced a further $750,000 has been paid towards its acquisition of The Betmakers Holdings Ltd. , and their leading wagering platforms, TopBetta and MadBookie.
“PlayUp is a strong, growing brand that has made several key acquisitions in 2018, including TopBetta and MadBookie,” said PlayUp CEO Daniel Simic.
“The decision was made to delay payment until all terms were fully satisfied and we look forward to completing the transaction and closing the deal within the coming days.”
As announced by Betmakers on January 17th, a further payment of $750,000 had been received from PlayUp, with the final $1 million payment to be processed on January 29th pending performance of final tasks by both parties.
About PlayUp:
PlayUp Limited is a Universal Gaming Platform offering Daily Fantasy Sports, sports and race betting, fantasy stables, eSports, and casino table games. PlayUp makes up the team behind the PlayChip and operates PlayUp.com, ClassicBet, Draftstars, Betting.Club, TopBetta, and MadBookie. PlayUp Limited will deliver the world’s first fully-integrated, blockchain enabled global fantasy sports, online sports betting and gaming ecosystem.
Balkans
Wazdan marks Croatian market entry with PSK partnership
Wazdan, the gain-focused developer behind some of the world’s most rewarding casino game experiences, has entered the Croatian market after signing with PSK, a leading operator in the country.
The provider is taking some of its most acclaimed slots live with the operator, including player-favourites such as 9 Coins™ 1000 Edition, Hot Slot™: Magic Bombs, Burning Stars 3™, which will become available to Croatian players for the very first time.
A prominent operator in the country since 1998, PSK is part of the internationally-known Fortuna Entertainment Group. With over 900 employees and a constantly growing player base, the brand is set to enrich its content offering with Wazdan’s titles.
Croatia marks the newest market entry for Wazdan, which further boosts its impressive European performance as a result of this deal. More partnerships in the country are expected to be announced in due course.
Radka Bacheva, Sales and Business Development at Wazdan: “Croatia is a country that boasts a fantastic amount of potential, so we’re delighted to be entering the market for the very first time with PSK, a top-tier operator.
“We’re bringing a range of our top-performing titles to its platform, and are excited to see the reception from Croatian players towards our mechanics. We’re confident this will be the start of a successful collaboration.”
Martina Pehar, Group Product Specialist at PSK said: “It’s an honour to welcome Wazdan to the Croatian market for the first time as part of this deal – we’ve seen the reception to their dynamic slots across the world, and we’re thrilled to be bringing them to our players.
“Wazdan bring a fantastic collection of their titles to our platform, including standouts such as Power of Gods: Hades and Clover Lady, that we’re sure our customers are going to embrace. We look forward to seeing the results!”
Compliance Updates
Boldplay Awarded UKGC Licence
Boldplay, the renowned provider of premium casino games, has been awarded a remote operating licence from the UK Gambling Commission, to sit alongside their existing licenses in Gibraltar, Malta, Romania, Argentina, and Peru.
This latest development marks a significant step for the company and further solidifies Boldplay’s position as a trusted provider within the iGaming industry. The UKGC licence will allow the company to further expand in regulated territories, a key element of their growth plan, and establish new partnerships within the vibrant UK market.
Having fulfilled the criteria to provide services to UK players Boldplay is well-positioned for success. With a diverse catalogue of over 100 titles, ranging from slots and table games to bingo, keno, and virtual scratch cards, the company is well-known for its innovative features, including their trademark Boldplay Spins.
Speaking of the UK Gambling Commission’s decision to grant the operating licence, Boldplay CEO, Valli Fragoso, said: “We are proud to receive our remote software supplier licence from the UK Gambling Commission. This milestone reflects our commitment to providing high-quality, engaging casino games to licensed operators while upholding responsible gaming standards. We can’t wait for UK players to try our games.”
Latest News
Altenar and Fast Track enter strategic partnership to revolutionise player engagement
Leading sportsbook will deliver targeted campaigns and personalised player journeys
Altenar, a leading sportsbook and iGaming software provider, has announced a strategic deal with player engagement platform, Fast Track.
As part of the partnership, Fast Track, a leader in AI-powered CRM with real-time data capabilities, has integrated its cutting-edge technologies with Altenar’s PAM tools.
This marks a significant milestone in the industry, bringing together Altenar’s comprehensive iGaming platform with Fast Track’s expertise in scalable player engagement solutions to enhance the customer experience with hyper-targeted campaigns and dynamic, personalised journeys.
The agreement underlines Altenar’s commitment to providing bespoke solutions to operators using the Altenar Gaming Platform (AGP) and highlights Fast Track’s transformative CRM approach.
Known for its automation capabilities, Fast Track also enables operators to deliver 1:1 player experiences at scale. This integration will provide Altenar’s operators with a streamlined onboarding process, access to real-time insights, and the ability to make data-driven decisions quickly.
Charlie Williams, Commercial Director at Altenar, said: “We are excited to partner with Fast Track, a company that shares our dedication to innovation and excellence.
“This collaboration signifies more than just a partnership; it’s a synergy of strengths, combining Altenar’s robust PAM with Fast Track’s unparalleled expertise in player engagement and retention.”
Simon Lidzén, CEO and Co-Founder of Fast Track, said: “Collaborating with Altenar represents a significant step forward in our mission to digitalise the iGaming industry.
“Together, we are set to deliver an immersive gaming experience that is not only enjoyable but deeply engaging and personalised for each player.”
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