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Sacramento Kings Partner with MGM Resorts and Xperiel

George Miller

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Sacramento Kings Partner with MGM Resorts and Xperiel
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The Sacramento Kings announced a partnership with MGM Resorts International and Xperiel, the inventor of the Real World Web platform, to provide new incentives to fans engaging with the NBA’s first free-to-play gaming experience. “Call the Shot” is available for fans within the Fan Zone of the award-winning, dual-mode Sacramento Kings + Golden 1Center app, which was first released in 2016.

“Call the Shot” allows fans to predict the outcomes of game quarters, player performance as well as interact with their favorite NBA team – all while offering in-app prize opportunities with no purchase required to participate. Featuring MGM Resorts as its premier gaming sponsor, “Call the Shot” is the first mobile offering from an NBA team that offers high-frequency predictive gaming to fans.

“We are committed to exploring new ways that technology can be used to engage with fans as they consume and interact with the game,” said Kings Owner and Chairman Vivek Ranadivé. “The future is experiential and we are proud to lead the way in continuing to redefine the fan experience with this innovative and interactive platform.”

“We are very excited about the opportunity to partner with the Kings to become their exclusive presenting partner for the Call the Shot game,” said MGM Resorts International President of Interactive Gaming Scott Butera. “MGM Resorts looks forward to this unique opportunity to innovate free-to-play gaming and provide fans with a one-of-a-kind entertainment experience.”

“When we first started working with the Kings a few years ago, Vivek Ranadivé had the vision that any predictive gaming experience we create together should have a Vegas-like gaming feel without the actual wagering,” said Xperiel CEO and co-founder Alex Hertel. “It is thrilling to see what we’ve built under Vivek’s guidance and look forward to continuing to work with the Kings and other NBA teams to create immersive digital fan experiences and drive sports technology innovation with our Real World Web platform.”

Fans utilizing “Call the Shot” can make real-time predictions on shooting percentage, top scoring teams, top scoring players, which team will have the highest rebounds and more. These predictions can be made before the game and during each quarter, with correct guesses awarded virtual credits that can be used for in-app prize opportunities or to continue playing until the end of the game.

Virtual credits won in the Xperiel activations can only be redeemed in the Sacramento Kings + Golden 1 Center app, are non-transferable and have no monetary value. During the game, successful fans playing both at the arena and at home will have their names appear on the leaderboard within the app and then projected onto the 4K Ultra HD videoboard, VSP SKEYE View, at Golden 1 Center. After the game, fans can use virtual credits for in-app prize opportunities. Prizes may include a wide selection of autographed Kings gear and game tickets. Season-length grand prizes will be fulfilled through a partnership between Xperiel and Amazon.

MGM Resorts, which signed a multi-year long-term partnership agreement with the NBA in July, is participating as the league’s official gaming partner, providing prizes and helping to create an exciting, Vegas-like experience for app users. MGM Resorts seized the opportunity to extend its commitment to the growth of the NBA by partnering with the Kings, the first NBA team to provide a more immersive free-to-play gamified app-based experience for fans both at Golden 1 Center and those watching remotely.

“Call the Shot” is the result of a multiyear partnership between Xperiel and the Kings. Previously, Kings fans have used “Photo in the Plaza” through the team’s proprietary mobile app to post selfies that appear on the arena’s exterior screens and catch virtual basketballs via an augmented reality prize cannon.

In addition to its partnership with the Kings, Xperiel is partnering with Amazon to fulfill delivery of season grand prizes – which may include a Microsoft XBox ‘One S’ with NBA 2K18, a Sonos PLAY:1 sound system and an Amazon Echo Show – directly to winners’ homes.

Xperiel has partnered with sports teams for several years to create more dynamic, gamified fan experiences that provide mobile users a variety of different ways to interact with their favorite sports teams as well as smart stadiums and a wide variety of IoT sensors. The Xperiel platform merges the Internet of Things (IoT) and augmented reality to create a diverse network of connected devices called the Real World Web. Delivered through personal devices and location-based infrastructure, the gamified experiences tap into the excitement of Kings games and offers fans a fundamentally new way to try to guess the outcome of various aspects of games and player performances.

 

About MGM Resorts International:
MGM Resorts International (NYSE: MGM) is an S&P 500® global entertainment company with national and international locations featuring best-in-class hotels and casinos, state-of-the-art meetings and conference spaces, incredible live and theatrical entertainment experiences, and an extensive array of restaurant, nightlife and retail offerings. MGM Resorts creates immersive, iconic experiences through its suite of Las Vegas-inspired brands. The MGM Resorts portfolio encompasses 29 unique hotel and destination gaming offerings including some of the most recognizable resort brands in the industry. Expanding throughout the U.S. and around the world, the company acquired the operations of Empire City Casino in New York in 2019, and in 2018, opened MGM Springfield in Massachusetts, MGM COTAI in Macau, and the first Bellagio-branded hotel in Shanghai. The over 82,000 global employees of MGM Resorts are proud of their company for being recognized as one of FORTUNE® Magazine’s World’s Most Admired Companies®. For more information visit us at www.mgmresorts.com.

About Xperiel:
Xperiel, inventor of the Real World Web (RWW), merges the physical and digital worlds by enabling mixed reality, predictive gaming and immersive experiences accessible to consumers through brands’ existing or new mobile apps. Xperiel’s RWW platform provides a device-agnostic operating system for the Internet of Things (IoT) which connects consumer devices to the world around them and connects all technology together into a single network. Using Xperiel’s patented, easy-to-use graphical programming language Pebbles, organizations across the retail, professional sports and entertainment spectrum (and beyond) can quickly, cost-effectively design and deliver interactive, customized apps in a few days or weeks, not months—without the expense of time-consuming development efforts. Teams and brands including the New York Jets, the Sacramento Kings, Los Angeles Dodgers, Pepsico and MGM work with Xperiel to deploy interactive applications that drive consumer engagement and customer loyalty while increasing revenue opportunities in today’s fast-paced, digital world. www.xperiel.com

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Gambling in the USA

Regulated Online Gambling Market Attracts the Attention of Big Players

Niji Narayan

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Photo source: thefiscaltimes.com
Reading Time: 1 minute

The regulated online gambling market in the U.S. has attracted the attention of many big players, both within and outside the gambling industry. This includes a disproportionate amount of offshore companies, due to the fraught history of online gambling in the states.

Since the advent of the Internet, the federal government and the Justice Department have taken a hostile stance towards online gambling. With the exception of sports betting in recent years, online casino gambling still remains very much within the crosshairs of the government.

Over the years, this has led to the stagnation of the online gambling market in the U.S., with the notable exception of Las Vegas. When you discount the casinos in Atlantic City and Las Vegas, very few homegrown companies are active in the online gambling scene, especially on the tech side of the equation.

In the global market, Europe has stolen a march on everyone else with their more liberal take on regulated online gambling. This has led to the rise of a diverse field of companies looking to enter the newly opened online betting markets in the United States in 2018–19.

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Gambling in the USA

Foxwoods Resort Casino Installs Third Interblock Stadium

Zoltan Tundik

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Photo by trashhand from Pexels
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Luxury gaming manufacturer and electronic table game (ETG) market leader Interblock® announced an expansion of their footprint at Foxwoods Resort Casino, North America’s largest resort casino. The most recent addition to the casino is a Diamond dealer assist stadium to the Rainmaker Casino. The expansion takes the product portfolio of Interblock to 85 seats at the property.

John Connelly, CEO of Interblock commented “The executive management team at Foxwoods Resort Casino has always strived to be first when it comes to innovation. The introduction of a third stadium within the same casino is an indication of the financial benefits Foxwoods has realized.

A combination of new players, operational savings, and the ability to increase both handle and hold percentages has proven to bring the incremental EBITDA Foxwoods was looking for. This could have only been achieved with the support of the casino.”

Foxwoods Resort Casino was one of the first properties in North America to install the company’s award-winning Pulse Arena in 2016, which was branded as PLAY Arena. PLAY Arena is a technological experience that delivers a hybrid of entertainment, gambling, and social interaction. An immersive video wall displays games in play, statistics, and game history. New Interblock technology provides players with the ability to play up to four games simultaneously from a single play station within the stadium including live Multi-hand Blackjack, Roulette, Baccarat and video Craps and Sic Bo.

Performance results from PLAY Arena have encouraged property management to add additional Interblock Stadiums to their casino floor. In addition to PLAY Arena in the Great Cedar Casino, the property will now feature Diamond dealer assist stadiums in both their Rainmaker Casino and Fox Tower Casino. The stadiums consist of 30 and 24 seats respectively and feature live Multi-hand Blackjack, Dual-shoe Baccarat and Roulette. Interblock stadium solutions allow operators to easily transform a dealer assisted stadium into a fully automated stadium, ensuring that the section of the casino floor is always active and able to generate constant revenue even when live dealers are not present. The live dealer tables are equipped with an easy to use dealer console and a camera that allows players to view the live gameplay from their play station screen in addition to the large LCD displays above. Play stations are also equipped with brilliant high-definition graphics offering side bets, trends, game rules and a strategy card for Blackjack.

Wayne Theiss, Vice President Table Games at Foxwoods Resort Casino said “We are very excited about our continued partnership with Interblock. Our recently expanded footprint is a testament to the tremendously successful performance of their units on our floor.”

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Gambling in the USA

Scientific Games, Big Time Gaming and Golden Nugget Bring Online Content to New Jersey

Zoltan Tundik

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Photo by bruce mars from Pexels
Reading Time: 4 minutes

 

Scientific Games Corporation (NASDAQ: SGMS) (“Scientific Games”) ramped up its online presence in New Jersey through a new launch that sees Big Time Gaming (“BTG”) content available via its Open Gaming System (“OGS”) with Golden Nugget Online Casino (“Golden Nugget”).

BTG is one of Scientific Games’ top-performing network partners in the UK and European markets; this partnership brings their content to the growing U.S. space backed by the renowned OGS platform, beginning with Golden Nugget. The launch reimagines play by giving Golden Nugget an entire library of BTG and Scientific Games content, including games that use the massively popular Megaways™ mechanic like the blockbuster slot Bonanza, available at launch next week.

Nik Robinson, BTG CEO, said: “Our content and Scientific Games’ platform make for a perfect New Jersey offering. The U.S. digital gaming market is gaining traction, and we’re excited to provide Golden Nugget’s players with our growing library of innovative titles.”

Expanding on its strong partnership in Europe with BTG, this launch underpins the reliability and impact of the OGS platform, which brings thousands of games to operators with a single, easy integration. Golden Nugget now has access to a revolutionary portfolio of game content that brings together two of the industry’s creative forces.

Dylan Slaney, SVP Casino and Platforms for SG Digital, said: “Our CONNECT partner program gives developers and innovators the opportunity to offer their content to more players than ever before via one seamless integration, and this launch is a perfect example. By leveraging BTG’s innovative prowess, our strong game brands (both licensed and proprietary), and Golden Nugget’s loyal audience, we’ve created a truly unprecedented gaming ecosystem for New Jersey players.”

“Golden Nugget Casino leads the New Jersey market with the largest portfolio of slot games,” said  Thomas Winter, Senior Vice President and General Manager, Golden Nugget Online Casino. “Working with Scientific Games and Big Time Gaming to bring these innovative Megaways™ slot games to the U.S. provides our growing player base an exclusive first look at these games that are pioneering the online slots industry.”

Megaways™ is a trademark owned by Big Time Gaming. Used with permission. All rights reserved.

© 2019 Scientific Games Corporation. All rights reserved.

About Scientific Games

Scientific Games Corporation (NASDAQ: SGMS) is a world leader in gaming entertainment offering the industry’s broadest and most integrated portfolio of game content, advanced systems, cutting-edge platforms and professional services. Scientific Games is #1 in technology-based gaming systems, digital real-money gaming and sports betting platforms, casino table games and utility products and lottery instant games, and a leading provider of games, systems and services for casino, lottery and social gaming. Committed to responsible gaming, Scientific Games delivers what customers and players value most: trusted security, engaging entertainment content, operating efficiencies and innovative technology. For more information, please visit www.scientificgames.com.

Scientific Games Contacts
Corporate Communications:

Scientific Games:  Susan Cartwright +1 702-532-7981
Vice President, Corporate Communications
susan.cartwright@scientificgames.com

 Investor Relations:
Scientific Games:  Michael Quartieri +1 702-532-7658
Executive Vice President and Chief Financial Officer

 

About Big Time Gaming:

Big Time Gaming is the thought leader in slot development, providing the world’s largest online casino operators with its revolutionary OMNI product range. Big Time Gaming continues to lead the charge with games such as Bonanza and Extra Chilli breaking records in turnover and topping the European iGaming charts. With its first branded release Who Wants to be a Millionaire, Big Time Gaming has a growing portfolio of innovative slots and games available through Scientific Games, Microgaming and now Relax.

www.bigtimegaming.com

 

 

About Golden Nugget Atlantic City

The Golden Nugget Atlantic City, located on Frank S. Farley Marina is a premier resort destination, offering guests more than 740 rooms and suites. The entire property went through a $150 million complete renovation 5 years ago and has taken on a fresh, modern look to include a high-energy casino featuring the most popular slot and video poker machines, table games, and poker room; nightly entertainment, new bars and lounges, Haven Nightclub, stylish retail offerings, as well as Landry’s signature world-class restaurants such as Chart House and Vic & Anthony’s Steakhouse; a luxury spa and salon; and H20 poolside lounge. The Golden Nugget has already established strong brand recognition worldwide with locations in Las Vegas and Laughlin, NV, Biloxi, MS and Lake Charles, Louisiana.

Launched in November 2013, GoldenNuggetCasino.com offers the best user experience to New Jersey online and mobile real-money gaming players. Supported by the largest selection of games for both desktop and mobile players, a user-friendly interface and a world-class Customer Service, GoldenNuggetCasino.com was voted Operator of the Year in 2015, 2016 and 2017 at the iGaming North America Awards and Operator of the Year 2017, 2018 and 2019 at the EGR North America Awards.

 

 

 

Forward-Looking Statements

In this press release, Scientific Games makes “forward-looking statements” within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements can be identified by words such as “will,” “may,” and “should.” These statements are based upon management’s current expectations, assumptions and estimates and are not guarantees of timing, future results or performance. Therefore, you should not rely on any of these forward-looking statements as predictions of future events. Actual results may differ materially from those contemplated in these statements due to a variety of risks and uncertainties and other factors, including those factors described in our filings with the SEC, including Scientific Games’ current reports on Form 8-K, quarterly reports on Form 10-Q and its latest annual report on Form 10-K filed with the SEC on February 28, 2019 (including under the headings “Forward-Looking Statements” and “Risk Factors”). Forward-looking statements speak only as of the date they are made and, except for Scientific Games’ ongoing obligations under the U.S. federal securities laws, Scientific Games undertakes no obligation to publicly update any forward-looking statements whether as a result of new information, future events or otherwise.

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