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FSB elevates JenningsBet with digital upgrade

George Miller

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FSB elevates JenningsBet with digital upgrade
Reading Time: 2 minutes

 

Award-winning platform provider launches leading independent

 

Award-winning platform provider FSB has rolled out its pioneering sports-betting and gaming platform in a new deal with JenningsBet, the leading independent bookmaker.

FSB has deployed its best-in-breed platform and trading tools for one the UK’s foremost indie operators, who have been at the heart of high street and private-client betting for almost 60 years, with more than 100 shops throughout Britain.

The sportsbook will run off FSB’s unique pricing models, meaning customers can enjoy sophisticated and reactive in-play odds, with competitive pricing on all sports arriving in perfect time for the climax of the domestic football season, with March’s Cheltenham Festival just around the corner.

FSB’s proprietary platform, which features real-time algorithmic pricing models together with CRM tools for player segmentation and bonusing, will also add a live casino and a full suite of casino games from leading industry suppliers to further enhance the proposition.

Richard Thorp, FSB’s Business Development Director, said: “We’re delighted to join forces with JenningsBet, one of the most trusted and revered names in UK betting. Our platform is now setting the tone for online sports betting, driving the sector forward via innovative features for online, mobile and retail. After a rewarding trip to ICE, it’s great to hit the ground running with the first in a suite of new deals.”

Greg Knight, Managing Director of JenningsBet, added: “After a tough 2018, retail betting is necessarily evolving, but the betting shop still has a key role to play for JenningsBet. So, while we were keen to make this digital upgrade, finding the right partner who could join up our customers’ diverse needs across all channels was crucial.

“FSB’s proven track record for delivering a flexible-yet-reliable platform with effortless speed across all sporting events set them apart. And their peerless in-play service allows our customers the chance to harness the best product on the UK’s sophisticated igaming landscape. With this state-of-the-art sportsbook, we aim to capitalise on the ramping demand for a mobile-first solution.”

FSB was recently crowned Sportsbook Supplier of the Year at the SBC Awards 2018.

About FSB:
London-based FSB has created the industry’s most scalable, flexible, and efficient sports betting and gaming platform. Utilised by operators on four continents, the modern technology is designed for the demands of live betting and a fragmented regulatory landscape, providing light physical deployments worldwide backed by centralised control systems. Available as a fully-managed service or an enterprise solution, the system allows partners to use FSB’s software platform to run their own business the way they want. The platform is integrated with the industry’s best casino games suppliers. FSB provides brands with everything needed to run a responsible sports betting and gaming business, complete with full reporting, social responsibility tools, bonusing tools, segmentation, payments and data analytics.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Industry News

Parimatch Goes Live With Pragmatic Play’s Live Casino Offering

George Miller

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Parimatch Goes Live With Pragmatic Play’s Live Casino Offering
Reading Time: 1 minute

 

Pragmatic Play, one of the leading software providers for video slots, live casino and bingo, has taken its pioneering live casino portfolio live with Parimatch.

Parimatch customers will now have access to an innovative selection of live casino products on the market, with games including Live Blackjack and Live Roulette delivered from Pragmatic Play’s state-of-the-art studio using 4k camera technology.

Hosted by highly trained dealers, Pragmatic Play’s live casino offering provides the most immersive, mobile-first gaming experience, featuring low game latency, fast and easy placing bets, detailed game statistics, complete bet history, guiding sounds effects and animations.

Yossi Barzely, Chief Business Development Officer at Pragmatic Play, said: “We are proud to be accelerating the growth of our live casino product with Parimatch.

“They are an operator who mirror our passion for delivering top quality gaming experiences, and it is fantastic to be working with them.”

Eugene Saveliev, Head of Gambling Products at Parimatch, said: “Live casino is a hugely important vertical in the modern iGaming marketplace, and Pragmatic Play’s slick, advanced offering has the potential to significantly enhance our rates of acquisition and retention.

“We are delighted to have rolled out their content and will continue to build on this promising partnership.”

The provider’s entire portfolio of video slots, bingo, scratchcards and live casino games is available to its operator partners via a single API.

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Bojoko heads to Canada…

George Miller

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Bojoko heads to Canada
Reading Time: 2 minutes

 

The hugely popular online casino comparison site launches in Canada with a completely localised offering

 

Bojoko, the hugely popular online casino comparison site, has launched in Canada for the very first time after enjoying massive success in the UK market.

Bojoko is the Airbnb of the online casino world and allows operators and game developers to upload their own listings which players then rate and review.

Good Game Limited, the company behind Bojoko, has been preparing to launch in Canada for more than two years and enters the market with a completely localised offering.

This includes partnering with licensed online casinos that offer dedicated promotions and bonuses to Canadian players and that offer localised payment options.

All content on the Bojoko website has also been re-written in Canadian English, and all currencies are in Canadian dollars, too.

Bojoko is now calling on online casino operators that accept players from Canada to post their listings and allow players to start rating and reviewing their sites.

Players that sign up to Bojoko can take advantage of exclusive offers and promotions, be notified of any news and updates and “follow” their favourite casinos and game developers.

Joonas Karhu, Chief Business Officer at Bojoko, said: “Bojoko is just what online casino players in Canada need. It is a place where they can find reputable brands and discover the best bonuses and promotions available to them.

“Bojoko has proved to be very successful in the UK by allowing operators to upload their own profiles which are then rated and reviewed by players. We believe this formula will be just as popular in Canada and look forward to welcoming Canadian players to our growing community.”

Bojoko’s Canada launch kick-starts the brand’s expansion into international markets, with plans to go live in additional online casino jurisdictions later this year.

 

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Press Releases

Relax Gaming spins the reels of power with Powerspin

George Miller

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Relax Gaming spins the reels of power with Powerspin
Reading Time: 1 minute

 

Relax Gaming, the innovative content and platform supplier, has boosted its proprietary offering with the localised and high energy game Powerspin, adding another title to its Jackpot Stars series.

With 5 fixed paylines, the 3×3 video slot offers a modern twist on the classic fruit theme and is packed with bonus features that promise powerful and frequent wins.

Multipliers and symbol upgrades can be won when the same symbol lands on all 9 positions thanks to the Bonus Wheel feature, while players can also choose to place a side bet to trigger the jackpot.

The launch of Powerspin, which is certified in Denmark, Estonia, Latvia, Malta, Romania, Sweden, the UK and Alderney, compounds the success of Relax’s own games as well as the rapid growth of both its Silver Bullet and Powered By partnership programmes.

Simon Hammon, CPO at Relax Gaming, said: “Providing our partners with localised content that works on a broader network basis is a key strategic drive for the company.

Powerspin not only builds on the Jackpot Stars series but also highlights the diversity in our portfolio approach.”

 

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