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FanDuel partners with SportCaller for March Madness basketball

George Miller

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FanDuel partners with SportCaller for March Madness basketball
Image Source: sportcaller.com
Reading Time: 2 minutes

 

Leading U.S. operator recruits free-to-play specialist to improve acquisition and retention on college basketball showpiece


SportCaller, the free-to-play (FTP) sports-game provider, has announced a new partnership with U.S. operator FanDuel.

The deal sees the FTP specialist roll out a series of marquee games on its light-to-deploy platform across the major American sports, starting with next month’s popular NCAA March Madness basketball (19th March – 8th April).

This agreement continues to expand SportCaller’s growing global footprint in the US market where it already enjoys an established foothold with its Super 8 and Super 5 Games for TVG.

The new March Madness FTP bolsters FanDuel’s ongoing commitment to bringing its users fresh games and jackpot formats which increase activity and player-engagement across all platforms and devices. SportCaller’s pioneering performance in the domain of enhanced acquisition and retention remains second-to-none across a raft of different sports, which will now include: college sports, NBA, MLB, golf, tennis, UFC, boxing and NFL.

Lorcan Kelly, VP of sportsbook product at FanDuel, said: “SportCaller has been a good partner for the Paddy Power Betfair Group, and we’ve enjoyed teaming up with them on March Madness – an event whose huge popularity will naturally prove a solid acquisitions driver. The relationship has already elevated our expansive set of FTP games, and FanDuel looks forward to adding more over the sporting calendar to come.”

SportCaller MD Cillian Barry added: “Having collaborated so successfully Paddy Power Betfair over the past few years, it’s a real fillip for FanDuel to have chosen SportCaller as their partner in unlocking perhaps the most significant market of all. Their underlying expertise and consumer base are vast, so it’s going to be exciting to watch our games’ signature values of outstanding gameplay and bet-conversion map on to a wider range of U.S. sports and events, driving player activity at every step.

About SportCaller:
SportCaller is the leading free-to-play sporting game provider, whose platform allows fans to connect and compete across a variety of sports. It provides free-to-play and jackpot games for operators and media owners, generating new accounts allied to trackable levels of increased player-activity and loyalty. SportCaller works with clients in UK, Europe, Asia, Australia, Africa and North America, ranking William Hill, GVC, Paddy Power Betfair, MoPlay and Lottoland amongst its expanding client-base.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Gambling in the USA

Oneida Indian Nation and Caesars Entertainment to Unveil “The Lounge with Caesars Sports”

George Miller

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Oneida Indian Nation and Caesars Entertainment to Unveil “The Lounge with Caesars Sports”
Reading Time: 3 minutes

 

Branding and marketing alliance brings sports betting game day excitement to Turning Stone Resort Casino and Point Place Casino on August 1, with the sports book at Yellow Brick Road Casino to open later this summer. Sports fans who sign up for the new, exclusive “Champions Fan Club” in advance of the Grand Opening will be eligible to win a Grand Opening prize, featuring a special VIP experience at the sports book for a group of four.

 

The Oneida Indian Nation announced today it is partnering with Caesars Entertainment to open sports books known as “The Lounge at Caesars Sports” at the Oneida Nation’s award-winning Turning Stone Resort Casino in Verona, NY, and Point Place Casino in Bridgeport, NY, with a grand opening celebration planned for August 1. “The Lounge with Caesars Sports” is planned to open at Yellow Brick Road Casino before the start of the NFL season.

Additional details about the August 1 grand opening festivities will be revealed next week.

The Lounge with Caesars Sports

“The Lounge with Caesars Sports” venues at the Oneida Indian Nation’s casinos will feature LED terminals with high-definition resolution, state-of-the-art odds boards that constantly update and offer opportunities for in-game wagers, as well as new full-service bars, ticket windows, ultra-comfortable seating, and VIP areas with their own dedicated TV screens.

At Turning Stone, “The Lounge with Caesars Sports” will be prominently located at the resort’s main entrance. It will feature a massive 500-square-foot curved LED screen, with acuity similar to Times Square, visible from three sides and to visitors entering from the main entrance and the parking garage. Plus, there are an additional 16 large LED TVs throughout the sports book, including a mix of 65-inch screens and 85-inch screens to put the viewers at the center of the sports action.

The new sports book at Point Place Casino will be in the newly expanded gaming floor, with the primary video wall featuring a 24-foot HD LED screen, plus an additional 30 LED TVs throughout the space, a mix of both 65-inch screens and 85-inch screens.

Champions Fan Club

Sports fans also have an opportunity to join the Oneida Indian Nation’s just-launched Champions Fan Club to receive the latest sports book news and information about exclusive events and become eligible for special offers. The Champions Fan Club is completely free to join.

Champions Fan Club members who sign up before the grand opening on August 1 will be eligible for a selection of prizes and exclusive opportunities, including one lucky member who will win a Grand Opening Prize package. This prize package will entitle the winner and three friends to be among the first to enjoy the VIP experience at Turning Stone’s new sports betting lounge, including premium seating, $50 in food and beverage credit, a $100 cash voucher and much more. All Champions Fan Club members present at the grand opening will receive a free “The Lounge with Caesars Sports” t-shirt and a chance to win additional prizes during the day’s festivities.

Integrated Rewards Program

Through this new relationship, Turning Stone, Yellow Brick Road and Point Place Casino players will be able to exchange and redeem their TS Rewards loyalty points, as well as have their player tier levels matched, for Caesars Rewards Points at all Caesars properties, with the same exchange available for Caesars players at Oneida Indian Nation properties. Caesars will also sponsor special player promotions and events at its new partner venues, further bringing the excitement of Las Vegas to New York at the Oneida Indian Nation’s gaming venues.

 

About the Oneida Indian Nation:
The Oneida Indian Nation is a federally recognized Indian nation in Central New York. A founding member of the Haudenosaunee Confederacy (also known as the Six Nations or Iroquois Confederacy), the Oneida Indian Nation sided with the Americans in the Revolutionary War and was thanked by Congress and President George Washington for its loyalty and assistance. Today, the Oneida Nation consists of about 1,000 enrolled Members, most of them living in Central New York. The Nation’s enterprises, which employ more than 4,750 people, include Turning Stone Resort Casino, Yellow Brick Road Casino, Point Place Casino, Maple Leaf Markets, SāvOn Convenience stores, RV Park and three marinas. Proceeds from these enterprises are used to rebuild the Nation’s economic base and provide essential services, including housing, health care, and education incentives and programs, to its Members.

About Caesars Entertainment Corporation:
Caesars Entertainment is one of the world’s most diversified casino-entertainment providers and the most geographically diverse U.S. casino-entertainment company. Since its beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through development of new resorts, expansions and acquisitions. Caesars Entertainment’s resorts operate primarily under the Caesars®, Harrah’s® and Horseshoe® brand names. Caesars Entertainment’s portfolio also includes the Caesars Entertainment UK family of casinos. Caesars Entertainment is focused on building loyalty and value with its guests through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. Caesars Entertainment is committed to its employees, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework. For more information, please visit http://www.caesars.com/corporate.

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Gambling in the USA

Associa Community Association Services of Indiana Hosts Client Appreciation Night

George Miller

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Associa Community Association Services of Indiana Hosts Client Appreciation Night
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Associa Community Association Services of Indiana (CASI) recently hosted clients and vendors at a networking and client appreciation casino night at the Marriott North in Indianapolis, Indiana.

The event hosted more than 150 attendees and highlighted CASI’s appreciation for board members, residents, and vendors as well as cultivated relationships that go beyond just business arrangements. The guests enjoyed hors d’oeuvres, gambling tables, prizes, and a 50/50 raffle. The evening was not only entertaining but also helped raise money for Associa’s national non-profit organization, Associa Cares.

“It was great to see our industry come together as one community for a night of comradery and friendship to support Associa Cares,” stated Annette Byrd, CMCA®, PCAM®, CASI president. “This event helped our team build relationships with clients and vendors and also allowed us the opportunity to help individuals in need, which is priceless.”

Associa Cares funds are distributed to families of Associa-managed and non-Associa managed communities. To donate to Associa Cares or apply for assistance, please visit our website at http://www.associacares.com/.

Associa Cares is a national nonprofit 501(c)(3) organization created to assist families and communities in crisis as a result of natural and man-made disasters. Through donations raised from Associa employees and at fundraising events across the country, Associa Cares is able to provide necessary goods and services to the families affected by these types of tragedies.

With more than 200 branch offices across North America, Associa delivers unsurpassed management and lifestyle services to nearly five million residents worldwide. Our 10,000+ team members lead the industry with unrivaled education, expertise and trailblazing innovation. For more than 40 years, Associa has provided solutions designed to help communities achieve their vision.

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Gambling in the USA

Oklahoma Tribal Leaders Approve a Resolution against Governor’s Gambling Plan

Niji Narayan

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Oklahoma Tribal Leaders Approve a Resolution against Governor’s Gambling Plan
Reading Time: 1 minute

 

The leaders of Oklahoma-based Cherokee, Chickasaw, Choctaw, Muscogee (Creek) and Seminole nations have approved a resolution denouncing the new Republican governor’s plan to force negotiations for a bigger slice of revenue from Oklahoma’s tribal casinos.

The Inter-Tribal Council of the five civilised tribes approved the resolution during a meeting in Tulsa.

Last week, Gov. Kevin Stitt said that the existing compacts should be reevaluated now that the gambling industry has matured in Oklahoma.

Tribal leaders and the governor disagree over what triggers a 15-year renewal of the compacts.

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