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OLG’s Responsible Gambling Program again recognized as Best in The World

George Miller

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OLG's Responsible Gambling Program again recognized as Best in The World
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Ontario Lottery and Gaming Corporation (OLG) is honoured to receive the World Lottery Association’s (WLA) 2018 Best Overall Responsible Gambling Program award in recognition of its PlaySmart program.

OLG received this international recognition for the first time in 2014 and is the only lottery and gaming organization in the world to win this award twice. The WLA made the announcement during its biennial World Lottery Summit held in Buenos Aires, Argentina.

Presented every two years, the award recognizes excellence in responsible gambling and rewards the gaming and lottery organization with the best overall program from among the more than 80-member countries. Eligibility for the top prize is limited to gaming operators with level 4 certification, the WLA’s highest level off accreditation.

“OLG’s Responsible Gambling program is driven by a simple vision: to provide a healthy and positive gambling experience for all players,” said Stephen Rigby, OLG’s President and Chief Executive Officer. “We have a responsibility to our customers, employees, as well as our business and community partners, to provide the most effective programming that promotes positive play and mitigates harmful gambling.”

In particular, the WLA recognized PlaySmart’s strategic approach to responsible gambling, its commitment to continuous improvement and its success in implementing robust and innovative training programs for retailers and employees.

OLG’s Responsible Gambling program – PlaySmart – provides an innovative approach to player education, using engaging multimedia content at province-wide gaming sites, live events, online and through social media. PlaySmart aims to help gamblers of all levels to better understand key gambling concepts, to know how the games work, and to budget their play, by making gambling education as fun and entertaining as gambling itself.

OLG builds on the strength of its Responsible Gambling program by working with independent experts in an effort to prevent problem gambling from occurring in the first place, and by strengthening the bridge to support services for those who need it.

OLG upholds the importance of responsible gambling by requiring service providers who operate Ontario’s gaming sites to adhere to OLG’s rigorous RG standards and controls. The PlaySmart program is evidence-informed, designed and delivered in collaboration with the Centre for Addiction and Mental Health (CAMH), the Responsible Gambling Council, Gambling Research Exchange Ontario, ConnexOntario and Credit Canada.

OLG is a crown agency that develops world-class gaming entertainment for the Province of Ontario. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; PlayOLG Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping to build a more sustainable horse racing industry in Ontario. Since 1975, OLG has provided nearly $47 billion to the people and Province of Ontario to support key government priorities like health care; the treatment, prevention and research of problem gambling; and support for amateur athletes. Each year, proceeds from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

All for Here – 100 per cent of OLG’s proceeds are invested in Ontario

Source: OLG Winners

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Canada

Canadian Gaming Association calls on all party support for single-event sports betting

George Miller

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Canadian Gaming Association calls on all party support for single-event sports betting
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The Canadian Gaming Association (CGA) welcomes the commitment made by Windsor West Liberal candidate Sandra Pupatello to amend the criminal code to enable single-event sports betting, agreeing with her comment that “there is no reason to hold back on this initiative.”

“We are thrilled to have Ms. Pupatello’s support and call on all parties to fight for the simple amendment that provinces requested 10 years ago that would benefit places like Windsor,” stated Paul Burns, President and CEO of the Canadian Gaming Association. “This change would give provinces the tools to deliver a safe and legal option to Canadians while helping economic benefits, such as jobs, flow to communities and provincial governments.”

Canadians enjoy sports betting because they are wagering approximately $10 billion annually through illegal bookmaking operations in Canada, usually operated by organized crime organizations. Additionally, more than $ 4 billion is wagered through offshore online sports wagering sites. Currently, only $500 million is wagered through legal provincial sports lottery products offered to Canadians, which means many people are betting through illegal and often dangerous means.

The Canadian gaming industry touches almost every corner of our country. From Corner Brook, Newfoundland to Victoria, British Columbia, hundreds of communities benefit from gaming. Gaming in Canada provides almost 182,500 jobs and good salaries – the average national wage is $65,000 – and a portion of the revenue generated equalling $9.1 billion is transferred to fund government, community programs, charitable causes, and First Nations initiatives. However, inaction on single-event sports wagering means these benefits are threatened, especially in border communities like Windsor.

“Let us not lose sight of how one small change can drive enormous benefits to the Canadian gaming industry, Canadian communities, as well as Canadians, who just want to be able to bet on the outcome of the Stanley Cup, NBA Finals, or World Series,” added Mr. Burns. “The CGA has been advocating for single-event sports wagering for a decade. With all party support and assistance from our federal government, its time has come.”

 

About the Canadian Gaming Association:
The Canadian Gaming Association (CGA) is a not-for-profit organization that works to advance the evolution of Canada’s gaming industry. The association’s mandate is to promote the economic value of gaming in Canada; use research, innovation, and best practices to help the industry advance; and create productive dialogue among stakeholders. www.canadiangaming.ca

 

SOURCE Canadian Gaming Association

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Canada

The October 4 draw will offer a jackpot of $65 million and approximately 8 Maxmillions – 2 Maxmillions were won yesterday

George Miller

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The October 4 draw will offer a jackpot of $65 million and approximately 8 Maxmillions - 2 Maxmillions were won yesterday
Photo Source: fxstreet.com
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2 Maxmillions ($1 million each) were won in last night’s Lotto Max draw thanks to selections sold in The Prairies, Ontario and Atlantic Provinces. The Tuesday, October 4 draw will therefore offer total prizes worth about $73 million, including a jackpot of 65 million and approximately 8 $1 million dollar prize(s) (Maxmillions).

For each Maxmillions, an additional selection of 7 numbers between 1 and 50 is drawn. These selections are not decomposable and prizes may be shared by winners.

 

Source: Loto-Québec

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Canada

mkodo signs deal with Western Canada Lottery Corporation

George Miller

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mkodo signs deal with Western Canada Lottery Corporation
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Developer to provide WCLC with fully native application

Award-winning digital product provider and WLA Associate Member mkodo has secured a deal with the Western Canada Lottery Corporation (WCLC) to develop a fully native application for both iOS and Android systems.

The supplier’s user experience and internal teams will lead development of the app, which will include a host of innovative features to take WCLC’s mobile channel to the next level.

Users will be able to check if they’re a winner with the ticket scanner, as well as view recent results, find their nearest retailer and keep updated with upcoming draws and jackpots via push notifications.

The app will also help support WCLC’s digital strategy of looking to bridge the gap between retail environments and the digital channel by allowing customers to add lottery tickets to their online cart and purchase the cart in a retail store.

The application, planned to launch next year, will be available in all WCLC markets including Alberta, Saskatchewan and Manitoba, in addition to Yukon, Northwest Territories and Nunavut.

The deal builds on mkodo’s strong presence in Canada, where it is now developing mobile apps for four Provincial lottery groups.

The company was recently granted Associate Membership to the World Lottery Association, underlining mkodo’s extensive experience in the global lottery sector.

Stuart Godfree, Managing Director at mkodo, said: “Partnering with another Canadian lottery is a great achievement for us and emphasises our knowledge of and success within the Canadian market.

“We have a proven record of delivering applications for lottery operators that tick the boxes in customer expectations and provide add-on functionalities that drive revenue for our partners.”

Brad Wiebe, Vice President of Marketing at WCLC, said: “We’re thrilled to be working with mkodo to enhance our mobile application and have full confidence that through this collaboration we will transform the way we interact with our customers.

“mkodo has built a solid reputation in the Canadian market through its unrivalled expertise. The finished product will undoubtedly be a huge hit with both existing players and new audiences.”

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