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Caesars Entertainment and Caesars Foundation Launch Economic Equity Tour to Build Stronger Communities and Workforce

George Miller

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Caesars Entertainment and Caesars Foundation Launch Economic Equity Tour to Build Stronger Communities and Workforce
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Six-City Tour will Provide Education and Skill Development to Current and Potential Employees, Suppliers and Community Members

 

Caesars Entertainment, one of the world’s most diversified casino-entertainment providers, and Caesars Foundation announced the launch of a six-city Economic Equity Tour aimed at providing equal access to skill-based education to potential and current employees, suppliers and community members.

The Tour, which is the first of its kind for the gaming and hospitality industry, will be led by industry experts including community leaders, successful entrepreneurs and business executives and will focus on advising and providing resources in the areas of financial literacy, workforce development and entrepreneurship, as well as providing potential business opportunities for diverse suppliers. Sessions include:

  • Workforce Development: Brings together both non-profit organizations and city/state departments to collaborate on best practices for recruiting and retention to develop a robust workforce pipeline for the community.
  • Non-profit Leadership: Focuses on best practices in fundraising, defining a value proposition and more. The goal will be to match the needs with companies and/or students in the area that can provide pro-bono services.
  • Financial Empowerment: Provides financial education and ongoing private support to help raise credit scores and become more fiscally responsible.
  • Small Business Development: Provides advice on core business elements such as capacity building, innovation, technology and access to capital. Additionally, participants will hear from procurement officials to learn about upcoming opportunities and how to do business with Caesars Entertainment.

“Equity is ensuring that everyone is provided with the correct resources and training they need to be successful, and equality is the fair and equal treatment of these individuals. At Caesars Entertainment, we choose to focus on creating programs and a culture that prioritizes both, which is why we’re excited to extend this commitment in the form of our first Economic Equity Tour,” said Gwen Migita, Social Impact & Inclusion Vice President and Chief Sustainability Officer. “Our goal with the Economic Equity Tour is to provide free and equal access to the necessary education and skills so that we can grow communities and build a strong pipeline of employees, suppliers and service providers.”

The Economic Equity Tour is an extension of Caesars’ commitment to achieving diversity, equity and inclusion by giving current and potential employees fair and equal access to the tools they need to be successful. More so, it aligns with Caesars’ mission to create thriving communities by providing small and diverse businesses, the cornerstone of economic growth in these areas, opportunities to grow and succeed.

The Economic Equity Tour will visit Caesars Entertainment properties in the following cities:

  • New Orleans, Louisiana:  July 16, 2019
  • Hammond, Indiana:  July 22, 2019
  • Bossier City, Louisiana:  August 13, 2019
  • Las Vegas, Nevada:  August 26, 2019
  • Baltimore, Maryland:  September 5, 2019
  • Elizabeth, Indiana:  September 23, 2019

To expand the reach and accessibility of the Tour, Caesars will be hosting a series of five webinars, facilitated by subject matter experts. Topics covered in these webinars include information on expanding the presence of women of color in business, small business development, marketing, branding and more.

You can learn more about the webinars and the Economic Equity Tour at www.CaesarsEconomicEquityTour.com. The Tour has been underwritten by Caesars Foundation, the charitable giving and community engagement program of Caesars Entertainment.

Beyond the Economic Equity Tour, Caesars Entertainment has recently launched initiatives related to its enterprise-wide commitment to equity, including the January launch of The Shared Future Fund, a new and innovative investment model used to create long-term positive change in the areas of human trafficking, homelessness and immigration. Caesars is also advancing its Gender Equity Initiative with an aspirational goal of lawfully achieving an equal representation of women and men in leadership by 2025.

 

About Caesars Entertainment Corporation:
Caesars Entertainment is one of the world’s most diversified casino-entertainment providers and the most geographically diverse U.S. casino-entertainment company. Since its beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through development of new resorts, expansions and acquisitions. Caesars Entertainment’s resorts operate primarily under the Caesars®, Harrah’s® and Horseshoe® brand names. Caesars Entertainment’s portfolio also includes the Caesars Entertainment UK family of casinos. Caesars Entertainment is focused on building loyalty and value with its guests through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. Caesars Entertainment is committed to its employees, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework. For more information, please visit www.caesars.com/corporate.

About Caesars Foundation:
Caesars Foundation is a private foundation funded by a portion of operating income from resorts owned or operated by Caesars Entertainment. The Foundation is the entity through which Caesars Entertainment funds programs and projects of $10,000 or more, as well as not-for-profit giving requirements imposed by certain operating jurisdictions. The Foundation’s objective is to strengthen organizations and programs in the communities where our employees and their families live and work. For more information, please visit www.caesarsfoundation.com

 

Source: Caesars Entertainment

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Gambling in the USA

Delaware igaming Revenue Increases in September

Niji Narayan

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Delaware igaming Revenue Increases in September
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Delaware’s online gaming revenue has climbed to a year-high of $384,830 in September. This came despite player spending on igaming slipped month-on-month from $12.5m in August to $11.8m last month.

The September total smashed 2019’s previous monthly high of $313,648 in May and was only the second time that revenue had surpassed the $300,000 mark so far this year.

Table games were the most popular form of online gambling, with consumers spending $7.9m and operators taking $171,156 in revenue.

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Gambling in the USA

ICS heads to Vegas to showcase US services

George Miller

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ICS heads to Vegas to showcase US services
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Sports content and digital media specialists to talk to delegates about range of products and services

ICS Media Group (ICS), the sports content and digital media specialists, will be heading to Las Vegas next week to showcase and discuss the full range of services they can supply to the US market.

ICS’s Business Development Director Dean Rayson will be attending the event, which runs this week, to showcase the company’s range of content, marketing and translation services.

This includes ICS-digital campaigns targeted for a US iGaming audience as well as in-depth journalistic and analytical content around all US sports including American horseracing. Ideal for in-play bettors, the engaging content guides punters into making informed betting choices.

ICS creates written, audio and video content in 71 languages as well as providing translation and localisation services in Slots and Virtual in addition to Sportsbook and Casino.

Racing Post’s – ICS parent company – services will also be on offer throughout the conference. The recently launched global horseracing content, data and live betting content product, Intellr In-play, will take centre stage over the three days.

Dean Rayson, Business Development Director at ICS Media Group, said: “This will be the first time ICS has headed to the bright lights of Vegas and we are looking forward to being on the Strip. Having attended a number of other iGaming events in the United States, we already have a foothold in the country and are excited looking forward to showcasing our services to even more potential clients in Nevada.

“Clearly, the repeal of PASPA last year has made the US a very exciting territory and as more states legalise, there will be more opportunities too. With nearly two decades of experience in betting content, we are well-placed to support sportsbooks, casinos, esports organisations, affiliates and DFS businesses enhance their products for their punters.

“Adding content to a site increases dwell time, with live audio seeing the average customer stay up to 25 minutes more on a sports betting site, boosting conversions. Furthermore, content can be integral to the education process and can be used to encourage casual customers who are intimidated by betting to place their first sports wagers.

“Supplying editorial, audio and video services to clients across many territories globally, we’re excited to expand our contacts further.”

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Gambling in the USA

Taco Bell partners with MGM

George Miller

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Taco Bell partners with MGM
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The Taco Bell and BetMGM partnership means fans can now bet on who will steal that first base, becoming this year’s Taco Hero and securing free tacos for America

For the seventh year in a row, Taco Bell is giving fans across the country another reason to get excited for the World Series: free tacos. But this year, Taco Bell is raising the stakes again. By teaming up with BetMGM, operated by Roar Digital, BetMGM will offer sports and taco fans alike the chance to wager real money on what player they think will steal the first base of the World Series – an honor Taco Bell has dubbed, ‘Taco Hero.’*

“When it comes to the World Series, rooting for that first stolen base and rejoicing for free tacos has really become the game within the game. So, teaming up with BetMGM to give fans a whole new way to participate in ‘Steal A Base, Steal A Taco’ felt like a natural extension for us,” said Will Bortz, Director of Brand Partnerships and Sponsorships at Taco Bell. “We can’t wait to see fans engage with the program like never before and, of course, we’re excited to see if their predictions come true.”

Fans looking to test their luck this October can participate at MGM Resorts in NevadaMississippi and New Jersey, or download the BetMGM digital app in New Jersey (playMGM in Nevada). BetMGM will post prop bets on October 14, before the end of the League Championship Series presented by GEICO, offering a list of active players from the four remaining playoff teams. BetMGM oddsmakers will use historical data and their odds-making process to post real odds, which will be updated as the Postseason progresses. But win or lose, everyone’s a winner when free tacos are being offered.

“The 2019 World Series is certain to feature some of baseball’s biggest stars and most recognized teams, along with millions of hungry baseball fans,” said Matt Prevost, Chief Marketing Officer, Roar Digital. “Taco Bell’s ‘Steal a Base, Steal a Taco’ promotion is one of the most talked about and engaging initiatives in all of sports, and we are thrilled to be taking part in this fun and interactive experience via our BetMGM app as well as at participating MGM Resorts.”

The 2019 World Series presented by YouTube TV starts Tuesday, October 22, 2019. Once the first base is stolen in the World Series, Taco Bell will announce the redemption day for America to cash in on a free Nacho Cheese Doritos® Locos Tacos at all participating U.S. Taco Bell locations, while supplies last.

Fans that are registered users on Taco Bell’s website or app can redeem their free Nacho Cheese Doritos® Locos Tacos online or via mobile (all day, redemption date to be confirmed). Offer excludes delivery. Offer excludes Nacho Cheese Doritos® Locos Tacos Supreme®. Limit one (1) free Nacho Cheese Doritos® Locos Tacos per person or registered account in the fifty (50) U.S. States and the District of Columbia. Check out www.TacoBell.com/StealATaco for full terms and conditions.

 

*Valid only in NevadaMississippi and New Jersey at MGM Sportsbooks and via the BetMGM App in New Jersey and the PlayMGM App in Nevada. Must be 21 or older. If you or someone you know has a gambling problem and wants help, call 1-800-GAMBLER.

 

Source: Taco Bell Corp.

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