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Matchbook Betting Exchange recruits trainer Hugo Palmer

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Matchbook Betting Exchange recruits trainer Hugo Palmer
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Matchbook Betting Exchange are thrilled to introduce dual-Classic winning trainer Hugo Palmer as an ambassador for the next two years. Palmer will provide Matchbook’s betting audience with regular content in the form of podcasts, videos and articles, offering a unique insight into one of the UK’s most exciting yards.

Hugo Palmer began training in 2011 with a small string of horses that he syndicated himself. Following a number of Listed Stakes and Group Three victories in his first couple of years as a trainer, Palmer burst onto the scene when winning the Irish Oaks with Covert Love in July 2015. Covert Love followed up this Classic success with victory in the Group One Prix de l’Opera on Arc day in Paris later that season, but it was the 2016 season that elevated Palmer to the echelon of the training ranks. Galileo Gold stormed to 2000 Guineas success at Newmarket in the Spring before confirming himself as Europe’s best miler when landing the St James’ Palace Stakes at Royal Ascot. Since then, he has maintained a very high strike-rate with the 2018 season proving to be his best season numerically, posting an impressive 87 domestic winners.

Hugo Palmer said: “I am delighted to be an ambassador for Matchbook for the next two seasons. We have plenty of exciting horses this season including the likes of Mootasadir, Set Piece and Heavenly Holly who I hope will go on to taste success both here and abroad.”

Mark Brosnan, CEO of Matchbook Betting Exchange said: “It’s fantastic to be able to welcome Hugo Palmer to the Matchbook team. He is a trainer that has achieved a huge amount domestically and internationally in a short space of time, and with the quality of horses at his disposal, we can’t wait to see what the upcoming season holds. He’ll be a valuable addition to our horse racing portfolio.”

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Wazdan games certified for Belarus

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Wazdan, the leading global slot supplier, has seen 30 of its top-performing and newest titles certified for the Belarussian market.

The provider’s complete collection of Hold the Jackpot games has been certified, including latest releases Midnight in Tokyo and Fortune Reels. Belarussian players will also be able to play such hugely popular hits as 9 Lions, Larry the Leprechaun, Telly Reels™, Choco Reels™, and Black Horse™ Deluxe.

Only land-based casino operators in Belarus can apply for an online licence in the country and all licensees now have the opportunity to offer Wazdan’s content.

The achievement marks yet another market debut for Wazdan, who in the last 12 months has entered Switzerland, Colombia, Spain, Portugal, Denmark, Italy, and New Jersey, as the supplier continues to outline its credentials as a leading company in the regulated space.

Andrzej Hyla, Head of Sales at Wazdan, said: “We pride ourselves on our approach to regulated markets and we’re very excited to have a considerable array of games certified for Belarus.

“From our sought-after Hold the Jackpot games to top-performing staples, we’re very pleased with what we can bring to players in Belarus and look forward to making big strides in the market.”

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BetGames rebrand heralds new era of live gaming

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BetGames (formerly BetGames.TV), the award-winning live dealer betting games supplier, has unveiled a rebrand of its visual identity and communications with its WOW campaign, in a bold statement of intent.

The company has ambitious plans for further developing “a tier-one personal experience” for players. This approach has already led to BetGames becoming one of the world’s leading developers of live dealer betting products, and now also forms the backbone for plans to take its games to greater heights in entertainment.Beginning with the WOW campaign, the rebrand is an indication of how BetGames will further scale its offering, taking players and partners on a journey that firmly places entertainment first, through new and unique first-to-market games.

A key part of the rebrand is the re-launch of the BetGames website (https://www.betgames.tv), which further reinforces the company’s focus on solutions that offer unrivalled opportunities for operator and retail growth.Having developed its Malta Hub to spearhead global operations alongside the company’s Vilnius HQ, the vision of BetGames CEO Andreas Köberl is to establish the company as a “true bridge between sports betting and live casino for tier-one operators worldwide.”

He continued: “We embrace complexity but master simplicity – and part of our ‘WOW’ factor is how we offer an incredible, personable gaming experience that is made simple and fun. That alone is transformative in our industry.

There is simply no other company that can offer the games we do, and to such a wide range of markets for players. With our refreshed look, new marketing and sales assets and beautifully designed upcoming campaigns, we offer our partners something beyond comparison. 

“The new logo, typography, communications and brand approach do more than offer broad appeal – it’s a strategy designed to impact at every turn. BetGames becomes a brand that delivers front-of-mind awareness with each promotion.”

Following a record-breaking 2020 for the studio, Aiste Garneviciene, COO at BetGames, added that the company is raring to go. “We’re coming up to our 10th anniversary, and it’s an incredibly proud moment for us. 

“Looking back at what we’ve achieved, we see that through hard work and great partnerships, we became the world’s leading developer of live broadcast fixed-odds and outcome-based games. 

“But as we planned the next 10 years of our journey, we realised that – with so many amazing new games in the pipeline – the time to refresh and best represent how we see ourselves was upon us. 

“In short, we needed our company, our look and our communications to match our direction. This starts with our rebranding and our WOW campaign.”

BetGames is the industry’s most widely regulated live dealer betting games supplier, holding licences in multiplejurisdictions including the UK, as well as being compliant with the local regulatory requirements of Malta, Italy, Lithuania, Estonia, Bulgaria and various relevant South African gambling authorities.

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White Hat Gaming expands content offering with Design Work Gaming partnership

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Design Works Gaming’s portfolio of online casino content is now available via White Hat Gaming’s full-service platform.

White Hat Gaming will launch with two high-performing DWG titles: Hold Your Horses and Diamonds, Sapphires & Rubies 4Play. The games will be available to its operator partners via a simple integration to its turnkey platform, with additional content to follow.

Design Works Gaming CEO Troy Zurawski said: “With offices across three continents, a fast-growing team and an impressive list of operator partners, this partnership with White Hat Gaming significantly increases the reach of our content. We’re confident our games can be a real driver of both engagement and revenues for White Hat Gaming’s operators.”

White Hat Gaming  Head of Content Kola Okoko said: “We’re big fans of Design Works Gaming’s casino content; it is engaging, innovative and most importantly, has a proven track record of generating incremental revenue. Our operators are always demanding world-class content, and so we are delighted to be able to deliver DWG’s suite of games to them.”

Both Design Works Gaming and White Hat Gaming will be at G2E in Las Vegas in October.

For more information about Design Works Gaming or to book a meeting, please visit: https://designworksgaming.com/

For more information about White Hat Gaming or to book a meeting, please visit: https://www.whitehatgaming.com/

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