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OneTouch announces EveryMatrix casino partnership

George Miller

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OneTouch announces EveryMatrix casino partnership
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Premium mobile table games developer OneTouch has signed a deal to supply its full portfolio of slot and table games to EveryMatrix’s CasinoEngine as it continues its push into new markets including Central and Eastern Europe.

EveryMatrix is an award-winning aggregator and distributor, offering a range of solutions to the industry’s largest operators. It boasts a state-of-the-art CasinoEngine iGaming Integration Platform as well as sports, affiliate and payment technologies.

Latest OneTouch slot releases Juicy 7 and Sumo Showdown, which both feature advanced technologies ensuring a truly mobile-first experience, will be made available, as will its stunning range of table games including Baccarat, Blackjack, Hold’em Poker, Russian Poker and Sic Bo.

Juicy 7 is an innovative mobile-first slot featuring classic fruit, diamond and lucky number sevens symbols, backed up with mesmerising mathematics. The game is a throwback to the early iterations of slots but with a modern twist and is playable on both mobile and desktop.

Ollie Castleman, Head of Marketing, OneTouch, said: “We are constantly looking to grow and expand as a game provider and our exciting new partnership with EveryMatrix will help us distribute our unique content far and wide.

“Our portfolio of slot and table games are designed to give classic games a modern twist while retaining their authenticity and we are confident they will prove very popular with players.”

Stian Hornsletten, EveryMatrix co-founder and CasinoEngine CEO, commented: “Our mission is to be the liaison between successful operators and innovative game providers. 

“The recent integration of OneTouch with CasinoEngine will enable our operators to quickly get their exciting slots and table games with ingenious visuals and highly creative themes.”

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Schleswig-Holstein Extends Validity of Current Gambling Rules

Niji Narayan

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Schleswig-Holstein Extends Validity of Current Gambling Rules
Photo Source: thesocialmediamonthly.com
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The German state of Schleswig-Holstein has passed a bill that allows the current online gambling regulatory regime to remain in place until mid-2021.

The successful regulation of online gambling on the territory of Germany has proved quite the challenge over the past seven years. The latest version of the Interstate Treaty on Gambling was introduced this year and was presented to the European Commission for a review earlier this month. An approval from EU authorities is one of the necessary steps before the law takes effect at a federal level.

The Schleswig-Holstein has been allowed to implement its own regulatory framework that will stay in effect until June 30, 2021. The framework’s extended validity was voted in favour of by the state’s Greens, Free Democratic Party, South Schleswig Voters’ Association, Christian Democratic Union party, and the Alternative for Germany party.

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Revolver Gaming blasts off with Groove Gaming

George Miller

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Revolver Gaming blasts off with Groove Gaming
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Glittering GrooveGaming who are blazing a trail through the iGaming world has partnered to integrate Revolver Gaming’s pulsating portfolio onto their platform.

Firing on all barrels Revolver Gaming is one of the up-and-coming stars of slots creation in the UK. By arming with innovative and creative Revolver Gaming content GrooveGaming has added more fire-power to a dynamic platform with more than 2500 games, bringing an even broader range of online games to a raft of operators already hooked up to the dynamic aggregator, from established names to the industry’s most exciting new wave cutting-edge providers.

Revolver Gaming’s London-based games studio is supplying innovative and high quality gambling games from its cutting-edge RGS platform such as Reign of Gnomes, Neon Blaze, Big Deal, Robin Hood, Parrots of the Caribbean, alongside established classics like Wishes and Pets Payday. These games are a worthy addition to GrooveGaming’s platform bursting with animation and visual effects which helps Revolver Gaming’s titles really stand out from the rest.

Having quickly carved a distinctive space in the international iGaming industry as a technology company, GrooveGaming’s diverse portfolio of proprietary and 3rd party HTML5 video slots and table games provide significant value through a carefully curated mix of over 2500 casino games together with the biggest Lotto, Bingo, Live games, Scratch, Multiplayers and Sportsbook. GrooveGaming’s solutions help operators increase player value, generate new revenue opportunities and improve brand integrity.

GrooveGaming is powered by technology innovation which provides operators with the ability to activate a range of features that enhance customer experience and engagement, improve retention, encourage extended play and produce higher yield.

Revolver Gaming Creative Director Daniel Lazarus said, “Our HTML5 UK-certified cinema-quality content is crafted to perfection and optimised for performance across all devices which made it attractive to the GrooveGaming team. We also have an RGS that serves our games across multi-jurisdictions and is available in many languages with player management and promo tools for operators. We believe the fit with GrooveGaming is excellent, their spectacular growth gives us every confidence our games will do very well with them.”

Yahale Meltzer, COO at Groove Gaming said: “Our core focus is to offer players a unique, engaging and most importantly, entertaining experience, which we believe players will find when they walk through the digital doors of our operators. The people and culture at GrooveGaming are incredibly strong, and I am thrilled to have signed with a like-minded team at Revolver Gaming.”

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PlayOJO Launches New Ad Campaign

Niji Narayan

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PlayOJO Launches New Ad Campaign
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PlayOJO, the online casino powered by SkillOnNet, has launched a brand new multi-million-pound TV, radio, out of home and digital advertising campaign. The TV ad campaign named “Thumbs Up OJO” has been directed by Djawid Hakimyar and features Royal Shakespeare Company actor, Joshua McCord.

In the advert, McCord plays Tom, a happy go-lucky PlayOJO regular who walks around town with a larger than life thumbs-up to represent the fantastic feeling he gets when he is treated fairly at PlayOJO. As he walks down the street, Tom meets a cast of colourful characters that also play at PlayOJO and acknowledges each with his giant thumbs up.

Peter Bennett, head of brand marketing at PlayOJO, said: “Our latest integrated campaign reinforces our core brand proposition that PlayOJO is the fair online casino with no wagering requirements, where bonuses are paid in cash with no restrictions and by giving money back, we give players control of their money.”

“We have pulled out all the stops with this campaign, bringing on board a highly successful director and established actor to really bring our messaging to life, creating a style of advertising that sets us apart from our competitors in a way that we hope will appeal to players across the UK. We are backing this campaign with significant media spend in order to continue to build our brand recognition to help achieve our ambition to become the UKs most recognised online casino brand by 2021,” Peter Bennett added.

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