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FashionTV Gaming Group launches in Asia

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FashionTV Gaming Group launches in Asia
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The Mega Brand online exceptional venture is set to sublicense its brand to operators and Software developers in Asia, to run FashionTV branded verticals for the first time via its unique B2B licensing model at G2E Macau

 

FashionTV Gaming Group, one of the fastest-growing companies in the global online gaming industry, is entering the Asian market for the very first time with a sublicensing model that will allow an exclusive number of Asian operators and software suppliers to leverage on the FashionTV brand power.

Following its 2019 series of successful launches in Europe, India and Africa, FashionTV Gaming Group, backed by the FashionTV global network, which enjoys over 2 billion viewers around the world, will unveil its B2B sublicensing model at the G2E Macau conference taking place between 21st-23rd May.

The model will allow operators and suppliers in Asia to run FashionTV branded gaming verticals such as fashiontvcasino.asia, fashiontvsport.asia, fashiontvlotto.asia, and fashiontvpoker.asia amongst others as well as develop and produce their own FashionTV branded games, such as Live dealer games etc. Other FashionTV franchise opportunities are available for operators offering bingo, scratch cards, fantasy sports, social games, skill games and more.

Being part of this franchise means that operators and suppliers can capitalise on the global reach and power of the FashionTV mega brand to significantly reduce the high marketing costs incurred when launching a new online gaming operation or branded game in markets across Asia.

FashionTV Gaming Group platforms already offer more than 5,000 slots, and live dealer and table games from 15+ game studios and software providers including, Microgaming, BetConstruct, The Stars Group, NetEnt, Evolution Gaming,Aspire Global , Playtech Affiliate Software Platform and more.

Aviva Baner, Head of Media, at FashionTV Gaming Group, said: “FashionTV is one of the most recognised brands in the world, and we have already enjoyed huge fast-growing success the online gaming space through the various FashionTV Gaming Group ventures with distinct partners around the world.

“We have identified Asia, FashionTV’s biggest global market, as a market that offers tremendous opportunities to expand our reach even further. We are looking to work with operators and Software suppliers interested on leveraging on the potential of this mega brand power, by launching online gaming websites and branded games across the region.

“This is a great opportunity for the Asian Online Gaming Industry to partner with us, and we look forward to working with various partners to join us in entering the Asian market whilst establishing FashionTV Gaming Group onto a truly global success story.”

FashionTV Gaming Group will be exhibiting at G2E Macau with members of the team on hand at stand D1405 to talk to delegates about their plans for the Asian market, as well as this unique B2B sublicensing model and discussing potential licence grants.

The Group will also be hosting daily fashion shows during the expo to allow delegates to sample the glamour and style that has made FashionTV a global phenomenon.

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Asia

NFT Collectible “God Temple” Launches Public Sale, Introduces Play-to-Earn Game Model with Comic Artist Pat Lee’s Artwork

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God Temple, an NFT collectible platform, has introduced the gamification model for its limited-edition art collection collaborated with comic artist Pat Lee, who did stints with DC and Marvel comics.

Users of the platform will be able to play against other users or computer-controlled players through God Temple’s global matching system. It will be a Play-to-Earn model utilizing both the platform’s native token (MYTH) and the game token (SOUL), which are necessary for players to start a game.

At God Temple, players can hold the Greek god NFT and play as the mythical characters such as Zeus, Athena, and Hades, illustrated by renowned comic artist Pat Lee. The winner in the duel will receive a game token (SOUL) as a prize, which will be tradable on secondary markets.

The public sale of God Temple’s native token (MYTH) will commence on 2nd August on Balancer Liquidity Bootstrapping Pool to make it accessible in a fair, linear, and decentralized manner. The sale supply will be 1,000,000 MYTH and the sale will last for 48 hours and will officially conclude on 4th August. The Balancer sale will have a MYTH-USDC pool during the token issuance period.

“We aspire to bring the story of mythology to life, and that’s why we introduced this new gamification model. We are developing strategic collaborations with artists around the world to create timeless mythical art god NFTs. Pat Lee is the leading celebrity artist and we hope more artists will be inspired to join the ecosystem,” said the spokesperson at God Temple.

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Asia

Kabaddi Adda partners with FanCode to exclusively broadcast K7 Kabaddi Stage Up tournament

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Leading Kabaddi destination, Kabaddi Adda, has announced its partnership with FanCode, India’s premier digital sports destination for all fans, for exclusive broadcast rights of the K7 Kabaddi Stage Up tournament. Matches from the upcoming tournament will be exclusively live-streamed on FanCode, reaching its user base of more than 20 million sports fans.

The K7 Kabaddi Stage Up Tournament is a 17-day event, starting on July 22. It will feature 59 matches with more than 140 players and coaches participating from across Haryana. The 10 participating teams include 8 teams that made it through the K7 Qualifiers in March, and 2 additional wild card entries. Taking place at the Future Fighters Kabaddi Academy, Gurugram, each participating academy team will come in with a squad of 12 players and 2 officials.

Through collaboration with FanCode, Kabaddi Adda aims to bring back live kabaddi action to the fans who have been waiting for the sport to resume. Speaking on this, Suhail Chandhok, Co-Founder, Kabaddi Adda, said, “It’s been a challenging year for athletes and with the K7 Stage Up, we want to not only bring back the thrill of our own Sport of Kabaddi, but provide opportunities to budding players from top Kabaddi academies across the country. The collaboration with FanCode helps us reach out to Kabaddi fans on a massive scale but also provide a platform for talent across players, coaches and referees to showcase their skills, giving them exposure among fans and professional teams across India and Indian sub-continent.” 

FanCode, launched in March 2019, provides highly personalised experience across sports content, commerce and statistics to all sports fans through innovative technology. Since inception, FanCode has partnered with several domestic and international sports leagues and associations across multiple sports.

Talking about the partnership and comprehensive digital sports experience that will be offered during K7 Kabaddi, Prasana Krishnan, Co-Founder of FanCode, said, “We are excited to host and support Kabaddi’s comeback after a hiatus by live streaming all the action from K7 Kabaddi. To make it engaging, through innovative technology, we are creating a comprehensive live kabaddi experience where the fans can witness live streaming, fastest live scores with play-by-play information, real-time statistics, and much more.”  

The tournament will sport prizes for the winning team, ‘Super 6’ – top 6 players of the tournament, Best Raider, Defender and more. The 6 top teams from the tournament will move on to the K7 Finals, which is scheduled to take place at the end of this year.

Kabaddi Adda’s existing distribution network and strong connect will help amplify the content, with social reach to the massive kabaddi audience online. Being associated with the grassroot ecosystem of the sport, it will leverage expertise in data and automation tech to bring together the community. Recently, Kabaddi Adda even undertook an initiative ‘Mann ki Jeet’ to address and support the mental health wellbeing of kabaddi athletes and make them field-ready for upcoming tournaments like K7 Kabaddi.

For more details on K7 Kabaddi, including the full schedule, click here.

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Asia

China to Expand Blacklist of Overseas Gambling Destinations Again

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China to Expand Blacklist of Overseas Gambling Destinations Again
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China’s Ministry of Culture and Tourism has announced its plans to introduce a “third batch” of blacklist measures aimed at overseas tourist destinations that attract Chinese tourists for gambling activities.

The ministry also said it would work with several other government departments to “suspend tour groups and arrangement of tourist visas” for outbound travel to these destinations.

As with earlier official mentions of China’s overseas-gambling blacklist, the latest announcement did not identify the places concerned.

The ministry mentioned on Friday its previous approach of including several overseas destinations – in “two batches” – in its “blacklist system” for cross-border gambling tourist destinations. It said such an approach was to “better regulate the travel market” and “safeguard the lives and financial safety of Chinese citizens”.

“The Ministry of Culture and Tourism is to adopt a measure to blacklist a third batch of travel destinations, in response to the recent developments whereby some cities abroad have lured Chinese tourists for gambling activities,” stated the ministry.

It added: “The ministry will – together with the Ministry of Foreign Affairs, the Ministry of Public Security, the National Immigration Administration and the Civil Aviation Administration of China – adopt measures to suspend outbound tour groups and the arrangement of tourist visas for trips to these cities and attractions abroad that are on the ‘blacklist’; and reinforce the restrictive measures on business jets [travel] and charter services.”

The Ministry of Culture and Tourism also noted that the “blacklist” of travel destinations would be “dynamically adjusted” in accordance to any changes seen in overseas markets.

Under a new amendment in mainland China criminal law – with effect from March 1 – anyone who “organises” trips for mainland Chinese for the purpose of overseas gambling will be deemed to have committed a criminal act.

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