Live betting games supplier signs with platform provider of choice for Europe’s leading operators

BetGames.TV, the leading live dealer betting games supplier, has further boosted its global reach with an integration into Amelco’s betting and gaming platform.

The deal will give the provider’s multi-territory tier one partners, including the Stars Group, GVC and Flutter, access to BetGames.TV’s extensive portfolio of live dealer games for the first time.

Titles including Baccarat, Wheel of Fortune, and its innovative twist on Texas Hold’em poker, 6+ Poker, will be rolled out in a host of regulated markets over the next six weeks.

BetGames.TV’s products, which earned the highly-acclaimed Rising Star in Casino Innovation at December’s SBC Awards, can be integrated seamlessly and deliver a uniquely immersive betting experience, as well as ease-of-use and high bet-rates.

Aiste Garneviciene, BetGames.TV COO said: “We believe there are a number of synergies between BetGames.TV and Amelco, including the desire to use cutting-edge technology.

“We are thrilled to have such a sought-after provider as a new partner and look forward to many years of sustained growth together as we forge a strong relationship.”

Brandon Walker, Head of Business Development at Amelco added: “We have been very impressed with BetGames.TV’s rapid development over the past few years and are looking forward to rolling out their products across all regulated markets in which our operator partners work.

“Their live casino offers one of the most immersive experiences out there, and we’re sure its portfolio is going to prove to be a fantastic hit with our tier one clients and their customers.”  

Global provider strengthens senior management team with latest hire

Leading sportsbook and casino platform provider Digitain has named Martin Clarke as its new Director of Product Management.

Clarke brings a wealth of industry experience to his new position, including senior product roles at Betway, Betsson Group and Flutter Entertainment, where he led the redevelopment of Paddy Power’s sportsbook after the company’s merger with Betfair.

Following his previous role as Director of Product at B2B sports betting provider Metric Gaming, Clarke’s new responsibilities will include overseeing the development strategy for Digitain’s award-winning sportsbook and casino platform.

He will be servicing Digitain’s 70+ international operator network with the industry’s most modular, flexible and scalable platform, which utilizes AI-driven capabilities to cover over 65 sports and offer a truly localized proposition to its partners.

Commenting on his new position, Martin Clarke, Director of Product Management at Digitain said: “Digitain is a renowned market-leader with a widely acclaimed offering, and I’m immensely proud to become the company’s Director of Product Management.

“The team and I look forward to building on Digitain’s remarkable achievements to date, as we continue to drive innovation, quality and technological advancement.”

Suren Khachatryan, Chief Commercial Officer at Digitain added: “With a wealth of experience spanning some of the industry’s most established businesses, we are thrilled to welcome Martin into the Digitain family.

“His unique skills in problem solving, technical development and exemplary leadership are unrivalled, and we have no doubt his tenure as Director of Product Management will bring tremendous success.” 

London-based video virtual sports specialist Highlight Games Limited today announces that it has signed an agreement to supply its SOCCERBET product to leading independent bookmaker, Geoff Banks Sports.

As detailed in the agreement, Highlight Games will supply the English variant of its #1 performing SOCCERBET product to Geoff Banks Sports’ online and mobile channels in the UK and Ireland.

Featuring decades of the highest quality archive footage from leading English football teams including Liverpool, Manchester United, Chelsea, Manchester City, Spurs and Arsenal, SOCCERBET allows players to bet on the outcome of games featuring their favourite football teams and players.

‘Highlight Games is delighted to be partnering with Geoff Banks Sports to bring SOCCERBET to online channels in the UK and Ireland,’ said Steven Holmes, Co-CEO, Highlight Games.  ‘Featuring genuine archive footage of the UK’s favourite football teams, SOCCERBET delivers the thrill of sports betting in the absence of live fixtures.  Never before has there been such demand for this compelling product which can be played online at any time.’

Geoff Banks, CEO, Geoff Banks Sports added: ‘With minimal opportunities to bet on live events at the moment, SOCCERBET will entertain and engage players online 24/7.  The chance to watch archive footage of some of the most exciting goals and action from past football seasons is an enticing one – the game must go on, and with SOCCERBET it certainly will for Geoff Banks customers.’