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Innobet Pens BtoBet Partnership

George Miller

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Innobet Pens BtoBet Partnership
Reading Time: 2 minutes

 

Leading iGaming technology provider BtoBet has furthered its presence in Africa, with its regional Certified Partner – STM Gaming – striking a partnership with Ugandan operator Innobet. This has been the latest of a series of partnerships to be announced in Africa, with this year seeing operators in Kenya, Nigeria, Tanzania, Chad, Guinea and Namibia amongst other countries already going live making use of BtoBet’s lite yet advanced version of its iGaming platforms.

Seeking to provide an optimal user experience, Innobet will provide its players with a range of betting activities based on a global level such as football, horse racing, tennis, cricket and a variety of other popular sports. The Ugandan licensee will also be diversifying its content offering with a comprehensive list of online casino games and jackpot offerings.

STM Gaming’s CEO, Alessandro Pizzolotto, said that BtoBet’s White Label Partnership Program is constantly gaining momentum with African White Label Operators seeking to enter the local market opting for an approach based on knowledge coupled with simplified yet advanced and highly adaptable technology. Further commenting on the African scenario, Pizzolotto stated that the continent’s iGaming industry is increasingly becoming more appealing, with a number of countries moving towards embracing a regulatory framework, and significant investments ameliorating the local internet and smartphone penetration and infrastructure.

BtoBet will be present at GEFA which is set to take place in Abidjan, Ivory Coast, from the 26th until the 28th June. It has also published a Francophone Handbook, detailing important information on all the countries in the region concerning internet and smartphone penetration, financial inclusion, and how operators can augment the player experience through dedicated content featuring innovative user interfaces. Download the Industry Report and schedule a meeting with our team of local experts by sending an email on [email protected]

 

About BtoBet:
BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained at the forefront in these advanced environments, compared with the more recent gambling industry, allows BtoBet to be visionary with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail.

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Africa

Ezugi’s premium live lottery game Golden Balls to launch in WSB retail outlets in South Africa from June 21

Zoltan Tundik

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Photo by Jean van der Meulen from Pexels
Reading Time: 2 minutes

 

Evolution Services SA, the official reseller of Evolution brands (Evolution, Ezugi, Red Tiger, NetEnt) in South Africa, has announced a new retail partnership with local retail betting giant World Sports Betting (WSB). To continue the already flourishing relationship, Ezugi will launch its brand-new retail lottery game, Golden Balls, across WSB outlets, side by side with its iconic lottery draw-Bet on Numbers.

WSB went live with Golden Balls in its Cape Town shops today and rollout will follow shortly thereafter to its remaining retail outlets in Gauteng and Kwazulu-Natal. WSB will be the first retail operator to offer this highly anticipated premium live lottery game, which offers players surprise wins, multiplier excitement and cashbacks for losing bets.

Live lottery games are a proven big hit in South Africa and Ezugi and Evolution Services SA are confident Golden Balls will be too. It’s a new and exciting variant of the company’s Bet on Numbers game, which has been hugely popular and successful in the South African, African and European retail market.

Lottery games played in a live environment allow players to share in the excitement and thrill of betting alongside other players and watching in real time as their numbers are drawn. Golden Balls is streamed from live-dealer specialist Ezugi’s European studio, with highly professional game presenters.

Dean Finder, CEO of Evolution Services SA, said: “We’re thrilled to pursue our partnership with one of the most acclaimed names within the South African betting industry, in WSB. From our knowledge of the local market, we know that Golden Balls – a fixed odds lottery game with a betting twist – is going to be a huge hit, not only in South Africa, however, Africa and worldwide as well. Ezugi offers unique games along with its popular core products with both an online and retail presence.”

Richard Tannous, Head of Operations at WSB said: “It’s always great to be first into the market with a new product, especially a really exciting, best-in-class product like Ezugi’s Golden Balls. We want to thank Evolution Services SA for the opportunity. It’s a great way to keep the ball rolling on a long and fruitful relationship.”

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Africa

Betsafe Kenya Partners with Fast Track

Niji Narayan

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Betsafe Kenya Partners with Fast Track
Reading Time: < 1 minute

 

Fast Track has entered into a partnership with Betsson Group’s Betsafe brand in Kenya.

Betsafe Kenya will be using Fast Track to implement an automated engagement strategy tailored to the market. They will also take advantage of the flexible segmentation model available within Fast Track CRM to shape detailed segments based on player value, activity and preferences.

The Fast Track platform provides operators with the tools they need to achieve efficient, scalable player engagement. Operators who work with Fast Track can take advantage of a workflow specifically built for iGaming alongside a rich, real-time data feed and powerful automation capabilities.

“We found Fast Track extremely flexible in their approach to solution capabilities and pricing model which was integral for us in the African market. We strive to engage with our players in the best way possible and look forward to using Fast Track’s real-time data to optimise our Retention efforts,” Michael Hennessy, Product Campaign Manager for New Markets at Betsson Group, said.

“We ensure that every instance of our platform is tailored to the individual needs of the brands we work with. We are happy to be able to provide Betsafe Kenya with the flexibility to work in a way that will meet the demands of this unique market and look forward to the possibility of collaborating with them in other emerging markets in the region,” Simon Lidzén, Co-Founder and CEO of Fast Track, said.

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Africa

GoldenRace updates its satellite channels for Africa

George Miller

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GoldenRace updates its satellite channels for Africa
Reading Time: 2 minutes

 

GoldenRace, leading virtual sports and betting technologies provider, is updating the content of its three satellite channels, to bring African players new virtual sports and number games. All the updated content belongs to the latest version of the company’s retail solution (VBOX).

GoldenRace’s satellite solution for Africa allows betting shops operators to expand their offer throughout the most distant and inaccessible territories, which usually have a low internet connection.

The company has two satellites, covering different geographical areas of the continent to bring the best service wherever the operators’ businesses are placed.

The release of this update on GoldenRace’s betting software is happening today and will offer via satellite new and engaging contents through the company’s satellite channels.

MULTIGAME OPTION & SATELLITE CHANNELS

GoldenRace’s satellite solution includes the option of a multiscreen, allowing players to see and bet on different virtual sports and number games at the same time; football leagues, Keno and Spin2Win, dog races and Rainbow Colours 49… This option is also very economic and simple for operators, and it includes a mobile cashier.

CHANNEL 1

Channel 1’s updated content will let African players enjoy their favourite league and the most betted one worldwide: the English Premier League.

GoldenRace has developed the most played virtual football in the industry, generating more than 20 million bets on a daily basis. A proprietary motion-capture technology, high-quality FXs, real camera angles, voice-over from professional commentarists, realistic odds, and a familiar layout make our virtual football the best in terms of quality and realism. Plus, more than 40 markets for up to 20 football leagues and tournaments.

CHANNEL 2

Thanks to GoldenRace’s multiscreen option players will be able to bet, at the same time, on Greyhound races, Keno, and Spin2Win. Greyhound races are GoldenRace’s origin, and an all-time-favourite in the gambling industry. Pre-recorded races with 6 dogs and all the players’ preferred markets.

Spin2Win is a very classic roulette-based game and one of the African players’ favourites.

Channel 2’s updated offer is completed with another classic: Keno, a lottery-based game where 20 balls out of 80 are drawn by the lottery drum.

CHANNEL 3

Based on the teams that won the qualifiers, with realistic odds, and all the features that make GoldenRace has recently released the Euro Cup 2020.

GoldenRace’s third satellite channel also offers Spin2Win, as it is the second most played virtual game in Africa, only before football, and the most played number game.

Finally, Rainbow Colours 49, which is GoldenRace’s latest number game release; a vivid and engaging game based on randomly drawing 6 balls from a pool of 49. It offers several markets and a possible win up to x500,000!

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