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Mike Tyson: Why I put my name with Parimatch

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Mike Tyson: Why I put my name with Parimatch
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At a press conference addressing his new ambassadorial role with sports betting operator Parimatch, undisputed heavyweight champion Mike Tyson explained why he and Parimatch represent a perfect partnership due to a mutual “dedication to being the best in the world”.

Sports betting operator Parimatch has further strengthened its line-up of brand ambassadors with the addition of heavyweight boxing icon, Mike Tyson.
‘The Baddest Man on the Planet’s’ new role was announced at a press conference last month, where he explained how the partnership with Parimatch represented a mutual commitment to be “number one”.

“This is all about dedicating your life,” stated Tyson to the crowd. “This is about Parimatch dedicating itself to be the best in the world, and that is why I put my name on the product as I am also dedicated to being the best in the world.”

Even at 53 years old, Tyson still trains for an hour and a half twice every day. Despite arriving only the night before, he had already been to the gym twice before the press conference began.

“I’m programmed to do this,” he added. “If I don’t do this, I’ll get fat, I’ll get out of shape, I’ll be sick, and I’ll die.”

This motivation to be the best was born in 1977, when Tyson was “locked up” in a reformed school at only 11 years old.

“We watched the movie about The Greatest and then when the film stopped, Muhammad Ali came in – and everybody went crazy,” he recalled. “We were just a bunch of juvenile, poor, bad, destitute kids. And we were all crazy. And that day I told myself I wanna to be like him. I didn’t know what I was talking about, I ain’t ever seen him fight. I knew nothing about him. I just wanted to be like him. I wanted that respect how people responded when he came to the room and I wanted that.”

42 years later, speaking at a Parimatch press conference where attendees were hanging on his every word, it is obvious that Tyson has earned this respect. Inducted into the International Boxing Hall of Fame in 2011 and the WWE Hall of Fame in 2013, he now joins Parimatch’s star-studded ambassadorial team along with UFC icons, the former of which Tyson dubbed a “promotional genius” – but one he could still K.O in the ring.

“I’d beat him,” remarked Tyson, with the confidence only a world champion could exude. “They still want me to fight him. People are paying [lots of] money to see him fight. That is marketing, millions and billions; he’s a genius.”
He explained that McGregor – with his unique personality and unbridled passion – represents the future of the UFC. Combat sports succeed when the focus is on individual achievements, preached Tyson, not on working together.

“MMA has to have many changes to stay prosperous in the upcoming years. They have to have individual athletes,” he said. “In boxing you can’t take that many boxers in a room without a problem.”

Indeed, like McGregor, Tyson has always worn his heart on his sleeve. He’s so dedicated to being the best, that every challenge becomes personal – and it’s this mentality that drove Tyson to go 32-0 on the road to avenging his childhood hero.

“My most important fight was with Larry Holmes in 1988 because he has beaten Muhammad Ali. When I was a kid and I went to that fight I cried for a few years,” he continued. “I promised Muhammad Ali that when I get older, I’m gonna avenge him. I trained real hard and prepared for fighting. Everything I did in my life since I woke up in the morning and until I went to bed in the evening was the process of getting ready for the fight. I wake up and do my exercises, I go downstairs, I run, come back, and do more exercises. I walk to school, go to the gym, get showered, return to the class. At lunch time I go to the gym. Then when school is over, I walk to the gym. When I do my sit ups, I’m watching the TV, watching fight films, working out while watching. Everything is in preparation for my fight.”

With the eyes of the whole world on him, Tyson defeated Holmes in the fourth round, knocking out the 6”2 former heavyweight champion for the first time in Holmes’ professional career. After 10 long years, Tyson had finally avenged Ali, completing one of the most inspirational tales of fighting spirit in the sporting world. His story, however, was far from over. Tyson would go on to fight 15 more times in the ring, becoming one of the few people to regain a heavyweight championship after having lost it. Despite hanging up his gloves for good in 2005, Tyson now focuses on his family, his businesses, and partnerships with brands that can live up to his unwavering fighting spirit.

“This whole experience [with Parimatch] is gonna be out of this world and I’m just looking forward to it,” Tyson concluded. “I’m so grateful for being a part of it. This is what I am anticipated to be; the best. That’s why I’m here, and I’m looking forward to a great experience of being involved with the best.”

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Belatra serves up tasty Chef’s Sticky Fruits slot

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Belatra serves up tasty Chef’s Sticky Fruits slot
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Belatra Games, the specialist online slots developer, has served up another classic with its tasty Chef’s Sticky Fruits slot.

This latest release from Belatra’s studio  is a vibrant and juicy addition to its renowned catalogue of slots. It’s a 5×4 slot game bursting with colour that’s heightened with an upbeat, retro soundtrack that perfectly captures the essence of fun at the heart of every play. With 100 active paylines, players have numerous chances to win big with every spin.

Players are surrounded by a cast of characters including the moustached chef himself and the innovative Mrs. Wild Cleaver, who represents the wild symbol.

The magic ingredient in this game is the Glued Reels feature. During gameplay, two identical glued reels can appear randomly, boosting players’ chances to walk away with big wins. These glued reels

have the power to expand across three, four, or even all five reels, dramatically increasing the opportunities for major payouts. Additionally, multipliers ranging from 1, 2, 3, 5, 7, 10, 15, 20, 25, 50 or 100 can be applied to the glued reels.

Sergey Chernyavski, Belatra Games’ CCO, said: “Chef’s Sticky Fruits is the perfect recipe for fun on the reels. This new game brings together the essence of a fruit-themed slot and then seasons it with a fresh twist thanks to the Glued Reels feature. Players will be desperate to tuck in for a ‘bellissimo’  time.”

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Kindred Group plc – Interim report: January – March 2024 (unaudited)

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Kindred Group plc – Interim report: January – March 2024 (unaudited)
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First quarter 2024

  • Total revenue was GBP 307.7 (306.4) million, in line with the first quarter of 2023.
  • Gross winnings revenue (B2C) was GBP 297.6 (297.3) million.
  • Underlying EBITDA increased by 20 per cent to GBP 59.3 (49.4) million.
  • Profit before tax was GBP 39.8 (30.4) million.
  • Profit after tax was GBP 31.4 (25.6) million.
  • Earnings per share were GBP 0.15 (0.12).
  • Free cash flow amounted to GBP 23.7 (29.0) million.
  • Number of active customers increased by 3 per cent to 1,667,564 (1,623,568).

CEO Nils Andén comments on the first quarter of 2024

“We have had a solid start to 2024 with the underlying business operations performing well and operational initiatives moving forward according to plan. The headcount reduction plans announced at the end of last year are progressing as intended and the North America exit is set to conclude towards the end of the second quarter this year. Our growth plan that we launched during the fourth quarter last year, focusing on Europe and Australia, continues at pace with dedicated strategic growth projects across locally regulated markets.”

“Together with the encouraging performance of the B2B business, Relax Gaming, total revenue for the first quarter came in at GBP 307.7 million, in line with the same period last year. Underlying EBITDA for the first quarter came in at GBP 59.3 million, which is a very encouraging increase of 20 per cent compared to the first quarter 2023 and shows the continued positive impact of our cost control focus.”

“During the quarter, we launched the Kindred Sportsbook Platform (KSP) in a test market, and we are very pleased with the progress to date. KSP remains one of our most important strategic projects and will give us the flexibility and differentiation needed to improve growth in locally regulated markets.”

“Our share of Gross winnings revenue from locally regulated markets came in at a new all-time high of 84 per cent, indicating our continued focus to sustainable revenue and our commitment to a positive contribution to societies.”

“Following a solid start to the year we now have our eyes firmly set on a much sought after summer of sports with the UEFA Euros, the Copa America, and the Paris Olympics.”

Trading update up to and including 21 April 2024

The average daily Gross winnings revenue for the Group, up to and including 21 April 2024, was GBP 3.48 million, 6 per cent higher (8 per cent in constant currency) compared to the daily average for the full second quarter of 2023. Excluding North America, Gross winnings revenue is increasing 8 per cent (9 per cent in constant currency).

The sports betting margin after free bets for the above period was 11.3 per cent, which is ahead of the Group long-term average of 9.8 per cent and in line with the 11.3 per cent across the full second quarter of 2023.

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SKS365 keeps investing in people: GROW People Management Program took the next level

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11 experienced people managers from the SKS365 group’s 4 locations gathered last week in Belgrade for the new GROW People Management Program. From 15 th to 19 th of April, through trainings, discussions, and social connections, people had the opportunity to further grow individually and as a team, while enjoying Belgrade’s city center and rivers.

Created in 2023 with the purpose of building foundation people management skills across the organization, GROW initiative evolved this year by including a new, advanced program for experienced people managers to further consolidate their skills and prepare for future opportunities.

Building and fostering connections, sharing experiences, and enjoying team building experiences – all these activities have been part of the GROWpmp agenda for the 11 people managers coming from Commercial, Product and Development, Finance, and Sportsbook departments of the group’s 4 locations – Malta, Italy, Austria, Serbia.

GROWpmp included a variety of topics that people managers in SKS365 recognized as the key areas for management development. Topics such as influence through communication, team effectiveness, DEI, through to presentation skills and business topics like understanding finance and management reporting, were delivered with the support of external professionals and internal experts, while designed and organized by the SKS365 People & Culture team.

 

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