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Super League Gaming Launching Monthly Consumer Subscription Service and Expanding Globally Through Comprehensive Partnership with ggCircuit

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A leading provider of live and digital esports events and entertainment, Super League will roll out new programming and Super League Prime subscription service across ggCircuit’s global customer base of more than 600 gaming centers

Super League Gaming, a leader in bringing live and digital esports entertainment and experiences directly to everyday gamers around the world, and ggCircuit, a leading cloud-based software solutions company for gaming centers, are announcing a broad expansion of their successful existing partnership. Super League will now become the primary consumer-facing brand within ggCircuit’s software platform, ggLeap, as part of a platform update that will include exciting new features designed to further attract, engage and retain players.

The companies first joined forces in April 2019 to bring Super League esports events and leagues to gaming centers throughout the U.S. In the five ensuing months, Super League’s user base and number of markets have more than doubled. Based on the growth of the programs and the overwhelming positive response from gaming center operators, the companies are deepening their strategic partnership with a focus on more programming, more player benefits, and an all-new monthly subscription offering called Super League Prime.

Through Super League Prime, players will receive exclusive access to select events, special gamer-centric rewards and giveaways, and valuable perks that can be used at their local gaming center — all designed to make gaming together in-person the best possible experience. The updated version of ggLeap will include a new Events section enabling players to join esports competitions in real-time and register for future participation, with Super League competitions and leagues prominently featured. Within ggLeap and also on Superleague.com, new local, national, and international leaderboards and player rankings will be available for the most-actively played game titles.

“ggCircuit has been behind the scenes helping to support the growth of the video game industry for years and has amassed an enviable market share across the global gaming center footprint through their best-in-class software platform,” said Ann Hand, chairman and CEO of Super League Gaming. “In combination with Super League’s strong consumer brand and offers, now inclusive of Super League Prime, we are taking a huge step in our mission to be the leading international platform for in-person gaming across game titles, skill levels and age groups, with a true end-to-end solution for retail partners who want to attract gamers.”

With ggLeap’s more than 1.4 million player accounts deployed across gaming centers in North and South America, Europe and the Middle East, and Asia-Pacific, Super League will have access to millions of captive gamers, starting with more than 200,000 unique players who log into the 15,000+ computers powered by ggLeap every month.

“We have dedicated ourselves to supporting the growth of gaming centers for 15 years, ever since we opened our first location back in 2004 and long before the term ‘esports’ was coined,” said Zack Johnson, co-founder and CEO of ggCircuit. “We have iterated on our cutting-edge software management platform to make it even more functional and easy-to-use for center managers, as well as more feature-rich for competitive players. Having experienced 117% growth in unique players within our network over the past 12 months, which aligns with center growth, it was natural to partner with a company that could accelerate our vision of what a mutually beneficial consumer offering could become for players and gaming centers. Working with Super League means we can excite more players more often, and help ensure the ongoing, healthy expansion of the gaming center audience everywhere our ggLeap platform is deployed.”

In the fourth quarter and throughout 2020, Super League will leverage its expertise as the operator of the first city-vs-city amateur esports leagues and thousands of live competitive and social gaming events to bring experiences to players in gaming centers that drive the continued mainstreaming of competitive gaming. By adding ggCircuit’s customers to its partnerships with high-profile venue owners such as Topgolf, Cinemark Theatres and numerous independent fast-casual restaurants, Super League strengthens its commitment to supporting the development of grassroots player communities on a local level and now will provide a global framework for competition and community engagement.

“If you’re a gamer, whether you’re in middle school, high school, college or part of the daily workforce, you know that gaming together in a great venue is more fun than gaming alone at home,” said Matt Edelman, chief commercial officer of Super League Gaming. “With ggCircuit, Super League will be providing leagues, teams and individuals around the world with reasons to prioritize playing in their local gaming center, while simultaneously opening up exciting marketing and revenue opportunities for every company that recognizes the importance of esports within the cultural landscape.”

According to Newzoo’s 2019 Global Games Market Report, by 2022 the overall PC gaming market will grow to $39.5 billion and downloaded/boxed PC games are forecasted to generate $37.3 billion.

 

About ggCircuit:
ggCircuit officially started out as a grassroots movement in 2008 by a group of passionate LAN Center owners/managers that wanted to provide better management software for cybercafes, universities and LAN centers worldwide.  Drawing on their collective experience as center owners since 2004, they developed a state-of-the-art software management system, ggLeap, that was not only easy and flexible for centers to use, but also delivered end-user features that kept gamers engaged, offering more benefits than they would get by playing at home. Since ggCircuit’s humble beginnings the company has evolved into a fully-fledged esports services company providing not only center management software solutions, but also rolling out a global competition and rewards system, managed esports events and tournaments and center consulting support services. As the esports scene continues to grow, ggCircuit is expanding and is positioned to iterate, improve and add services and solutions for centers, business partners and gamers across the globe. For more information, please visit: https://corporate.ggcircuit.com/.

About Super League Gaming:
Super League Gaming, Inc. is a global leader in the mission to bring live and digital esports entertainment and experiences directly to the more than 2 billion everyday gamers around the world. In addition to providing premium experiences by operating city-vs-city amateur esports leagues and producing thousands of live competitive and social gaming around the country, the Super League Network features multiple forms of content celebrating the love of play via social media, live streaming, video-on-demand, and website-based offerings. As a content producer with a dedicated esports studio, Super League publishes live streaming and on-demand video content on all major platforms including YouTube, Twitch and Instagram. And with exclusive proprietary platforms like Minehut, the avid Minecraft community of nearly 400,000, Framerate, one of the largest independent social video networks in esports and gaming, and through their partnerships with high-profile venue owners such as Topgolf, Cinemark Theatres and numerous independent fast-casual restaurants, Super League is committed to supporting the development of local, grassroots player communities all while providing a global framework for competition and community engagement. Believing that gaming together is more fun than gaming alone, Super League is able to reach the world’s enthusiasts where they are, bringing them together to play the games they love.

 

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eSports

eSports in the CIS region , Q&A w/ Viktor Block, Senior Sales Manager/PandaScore

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eSports in the CIS region , Q&A w/ Viktor Block, Senior Sales Manager/PandaScore
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Esports has long been popular in the CIS region, with various top-tier teams and players all calling it home. How has the landscape evolved over the last few years? Have any particular trends emerged that have surprised you at all?

Esports boomed in the CIS region in 2008 when Multiplayer Online Battle Arena (MOBA) games became really popular. While esports had been a thing as far back as 2003, the rise of games such as Counter-Strike and DOTA2 was a major catalyst for the upward trajectory the sector has been riding ever since. In recent years, the infrastructure needed to support esports has improved drastically across the CIS region, including the construction of the Pixel Esports Arena in Minks, Belarus, and the Cyberspace Arena in Almaty, Kazakhstan, both of which hold top-flight contests. Internet connectivity has also improved, while support from local and international sponsors such as Monster Energy, Red Bull and War Gaming have provided funds for further investment while also driving awareness. Ultimately, this has seen the landscape evolve into a thriving industry with lots of opportunities for further growth.

In terms of trends, and especially relating to esports betting, I’ve been surprised by the high demand for betting on console games – we call them eBattles and they include disciplines such as eSoccer and eBasketball. I think this is just a natural development that has occurred off the back of strong demand for video game content, which is often the bridge between traditional sports and esports.

 

What factors have contributed to esports’ growth in the CIS over the past few years?

One of the biggest factors for me is that teams have become more professional and are now training and playing in well-run clubs. This takes place in dedicated buildings and rooms, set up with high-speed internet and the absolute best gaming equipment. Player salaries have also gone up, which has increased the calibre of players taking part in contests across the region, taking competitiveness to the next level. Today, many CIS players now play for high-ranked teams such as Virtus.pro, Team Spirit, Betboom or Na`Vi which compete on the international stage. This in turn is helping esports grow across the CIS region.

 

Given how many countries are in the CIS region, can you walk us through some of the biggest regulatory differences when it comes to betting on esports? And how does PandaScore navigate these changes?

The legality of betting and esports betting differs from country to country within the CIS region. Some are super strict or even prohibit gambling, while others take a more liberal approach, regulating the activity and licensing operators. Let’s take a look at some of the biggest markets and their approach.

In Ukraine, esports has been recognised as a sport since 2018 and in 2020 the country regulated and licensed gambling for the first time. The law focuses mostly on standard betting – sports and casino – but is likely to also include esports betting given that esports is a recognised sport in the country with tier-one Ukraine sportsbooks like Favbet and Parimatch offering it to their players.

Kazakhstan has a growing gambling industry with betting shops and casinos operating in major cities such as Almaty and Nur-Sultan. Gambling is regulated by the Ministry of Culture and Sports and while the regulatory framework is somewhat restrictive, sports betting – which is likely to include esports betting – is permitted.

Navigating the constant changes in betting regulation across the CIS region can be challenging, so we make sure to keep up to speed with the latest developments by monitoring legislative updates and amendments to regulatory guidelines. We also track industry trends and best practices to anticipate regulatory changes ahead of time, allowing us to adapt quickly if needed. This can involve benchmarking against competitors, attending conferences and networking with key stakeholders.

 

In your view, are there any unique opportunities for the expansion of esports and esports betting within the CIS region? And how does this differ to other regions?

It’s important to understand that CIS, especially Ukraine and Kazakhstan, play by their own rules. By that I mean they are very different to other esports markets, so don’t think what works in Italy will work in Ukraine. For example, while League of Legends is very popular in Europe, in CIS, it’s Dota 2 that takes the top spot. But for those who can understand the region and each market, there are plenty of opportunities to explore.

Let me elaborate. Dota 2 is thriving in the broader CIS, with regular tournaments and events attracting large audiences both offline and online. teams like Natus Vincere (Na’Vi), Virtus.pro and Team Spirit have achieved significant success in Dota 2 competitions, contributing to the game’s popularity in the region. While Dota 2 is big, other video games also enjoy significant popularity, including CS2, World of Tanks and Fortnite among others.

Operators need to consider this when deciding their markets and odds, marketing strategies and plans for player engagement.

 

What would you say is the key to creating a successful esports product for a CIS audience?

Understanding layer preferences in each market and delivering an experience that exceeds their expectations. For the CIS region, this means focusing on Dota 2 – this is a game that offers deep and strategic gameplay requiring teamwork, communication and skilful execution of plans and strategies. Its competitive nature appeals to gamers as they enjoy the challenge of multiplayer experiences – this goes back to the original MOBAs back in 2008. These factors must be present in the esports betting experience offered to players – at PandaScore, this means a comprehensive Dota 2 offering that covers markets such as Kills, Towers, Roshans and Barracks, with players able to challenge themselves in a betting competition against others.

Support is also key to delivering a quality player experience. We offer round-the-clock assistance and are regularly rolling out updates to improve the experience players receive when betting on esports at sportsbooks using our data, odds and betting tools such as our Bet Builder. We are always working hard to expand our offering to cover the most in-demand games including CS2, Valorant, Call of Duty and many more.

 

What trends or developments do you anticipate shaping the future growth of esports in the CIS region over the next few years?

The industry will continue to grow and become more professional. Esports is different to traditional sports and it still lacks recognition in some markets, even though it is considered an official sport in a growing number of countries across the CIS region. I think as it evolves, more governments will provide more support for esports as it brings tremendous economic, cultural and social benefits. This could include funding for esports initiatives, rolling out regulatory frameworks, helping to foster partnerships with esports organisations or simply recognising it as a sport.

The continued proliferation of smartphones across the region will be a further catalyst for esports growth. Titles such as PUGB Mobile, Free Fire and Mobile Legends: Bang Bang will attract large audiences and provide new opportunities for teams, players, sponsors and other stakeholders to explore. This is a really exciting time for esports and esports betting in the CIS region, and PandaScore is thrilled to be part of it.

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Aurora Gaming Crowned Champions of $350,000 Skyesports Masters 2024, Earns Spot in Skyesports Championship

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Aurora Gaming has been crowned the champions of the Skyesports Masters 2024, defeating OG 3-1 in an intense Grand Finals. With this victory, the team will take home $105,000 of the $350,000 prize pool and secure a slot in the next tournament of the 2024 Skyesports Counter-Strike 2 roadmap, the Skyesports Championship 2024.

The Skyesports Masters 2024 took place from April 8 to 14, featuring eight teams from India and Europe competing for the lion’s share of the substantial prize pool.

Coming in after a first-place finish at the Skyesports Grand Slam 2024 in Pune, India, last month, Aurora Gaming were on a hot streak and favored to win it all. The Siberian team had a dominant run throughout the upper bracket, achieving first place.

Facing Aurora in the Grand Finals was OG. The team had already lost to Aurora in their opening game of the Skyesports Masters and had to navigate through a high-stakes lower bracket, eliminating ENCE, Ninjas in Pyjamas, BIG, and BetBoom to reach the Grand Finals.

Aurora proved to be the stronger team this time as well, with a decisive 3-1 finish. The map-wise results were as follows:

● Anubis: 13-6 (Aurora Gaming)

● Mirage: 11-13 (OG)

● Ancient: 13-10 (Aurora Gaming)

● Overpass: 13-3 (Aurora Gaming)

In a post-match interview, Aurora’s Evgeniy “Norwi” Ermolin expressed gratitude to the team’s fans, stating, “I am feeling really good; we played really well today. Thank you for watching, for the support, and for everything. We will continue trying our best and look forward to playing some LAN.”

The Skyesports Masters 2024 reached a peak viewership of 41,833, a significant increase from the previous year, according to Esports Charts. Counter-Strike esports in India was given a revival through the 2023 and inaugural edition of the Skyesports Masters, the Playoffs for which happened in Bangalore, India. Skyesports has also announced that the Skyesports Masters will return for its third edition in the summer of 2025 with a six digit prize pool.

With this victory, Aurora Gaming has secured a slot in the Skyesports Championship 2024, the details of which will be announced later. It’s the next tournament in Skyesports’ 2024 Counter-Strike 2 esports roadmap, which has paved the way for international teams to look at the tournaments as viable IPs for them to participate in.

Commenting on the Skyesports Masters 2024, Shiva Nandy, Founder and CEO of Skyesports, said, “Congratulations to Aurora Gaming for winning the Skyesports Masters 2024. With more than 40,000 concurrent viewers, the tournament has made a significant impact in the global Counter-Strike 2 esports ecosystem, and I couldn’t be more excited for the future. Up next, we will bring another elite tournament, the Skyesports Championship 2024, which will be the sixth edition of this IP and the first time that Counter-Strike 2 will be a part.”

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eSports

Denis ‘electroNic’ Sharipov is a New Virtus.pro Player

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Denis ‘electroNic’ Sharipov (pictured), one of the most decorated and famous players in CS2, a Major champion and winner of the Intel Grand Slam, is moving to Virtus.pro.

“The arrival of star players always generates excitement within the club and among its fans,” the Chief Executive Officer for Virtus.pro, Nikolai Petrossian, said. “Denis is a well-known figure in the world of eSports with an impressive list of major victories and exceptional skill. Few players won both at Major and Intel Grand Slam events.

“Our CS2 roster is strong thanks to teamwork, a clearly defined playstyle and the individual talents of our players. Transferring players with outstanding skills to improve specific areas is a common practice in sports. I am confident that Denis joining will give a powerful boost to the team in the upcoming challenges in Dallas, London and beyond.

“Denis will replace Nikolay ‘mir’ Bityukov in the VP lineup. Nikolay has been a loyal and valuable member of our team and we express our gratitude for his contributions. Nikolay ‘mir’ Bityukov is open to offers from other teams.”

“Virtus.pro is a top team,” Sharipov said. “The core of the roster has won a Major not a while ago and all the players are in their prime and ready for victories right now. We share the same ambitions and goals. Besides, I’m also excited about the idea of playing with Jame as he’s one of the most unique IGLs in the game. Can’t wait to adapt to my new team and start doing what I came here for, winning trophies.”

Sharipov has dozens of victories at elite tournaments, including:

  • PGL Major Stockholm 2021
  • Intel Grand Slam Season 3
  • BLAST Premier: Global Final 2020
  • IEM XVI – Cologne
  • EPL Season 14
  • BLAST Premier: World Final 2021

In addition, Sharipov was among the top-ten best players of the year by HLTV four times.

Updated Virtus.pro CS:GO roster:

  • Dzhami ‘Jame’ Ali (captain)
  • Evgeny ‘FL1T’ Lebedev
  • David ‘n0rb3r7’ Daniyelyan
  • Petr ‘fame’ Bolyshev
  • Denis ‘electroNic’ Sharipov
  • Dastan ‘dastan’ Akbayev (coach)
  • Pavel ‘PASHANOJ’ Legostaev (analyst)
  • Nikolay ‘mir’ Bityukov (substitute)
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