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Parimatch Foundation pays back society through Corporate Citizenship

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Parimatch Foundation pays back society through Corporate Citizenship
Katerina Belorusskaya, Chairwoman at Parimatch Foundation
Reading Time: 3 minutes

 

‘People, future generation care and profit’ are the three benchmarks of being a good corporate citizen according to  as the company continues to drive a strong, charitable and sustainable focus through its non-profit organisation.

Commenting on how the company’s commercial success is directly linked to its corporate citizenship, Belorusskaya said: “Corporate Citizenship is the responsible attitude of the company to its product or service, to its customers and employees. And also, to partners. We are aware that, to some extent, as a gambling brand we owe to society more than the companies from other areas. Therefore, in addition to caring for our customers and our employees, we have to contribute to the development of society. That is why the charity organization Parimatch Foundation was created.”

“Of course, in addition to fulfilled social duty, we also get some business benefits,” she continued.  “First of all, this is a reputation. The reputation of a responsible bookmaker, which may affect the choice of our customers. This is the reputation of a stable employer (this is especially important in the turbulent CIS market), which attracts the best talents to us. And the reputation of a reliable partner.”

The foundation is a non-profit organization established by Parimatch for the purpose of implementing the company’s corporate social responsibility. As the leading global CIS gaming business continues to develop its reputation as one of the most exciting brands in the industry through its various sponsorships and innovations, their focus is never too far away from its responsibility and sustainability footprint.

“Parimatch offers Corporate Citizenship through three main elements: people, future generation care and profit,” Belorusskaya explained. “Firstly, we treat our employees as family members; we care about their well-being and educate our people on how important to contribute to the society and creating the conditions where they can do it.”

“In terms of future generation care, the Parimatch Foundation works in four directions across all our social activities – Sport, Education, Children’s health and well-being, and Environment. At first glance, these are very different directions, but we concentrate them on taking care of children and ensuring every child has access to innovative education and development skills. Ecology is a vast topic and concerns everyone, but the most important thing is to save the planet for future generation. Finally profit is key because it is vital for our employees. It also allows us to contribute to society. And the higher the profit the company has, the greater its contribution becomes. And this fact highly motivates employees to make efforts so that the company achieves its goals.”

In terms of the gambling/betting industry’s focus on responsibility, Belorusskaya doesn’t believe it should all be just about social responsibility in gambling. Parimatch’s goal is to ensure Responsible Gambling is a core responsibility for betting operators but also drive Corporate Citizenship by caring for its clients whilst also investing in the local community.

Commenting on their foundation’s goals for the future, she said: “For Parimatch, Corporate Citizenship is a moral obligation not a requirement. As you know, we mainly work in the CIS markets, and here we do not have to face strict legal requirements regarding compulsory Corporate Citizenship. What we do in the framework of the Parimatch Foundation is our contribution to society. We do real things for real people, and without intermediaries, respectively, we have the opportunity to feel the result.”

In response to whether it’s impossible for a gambling/betting company to be a good corporate citizen Belorusskaya concluded: “It is always weird for me. We, like any other company in the field of gambling, do not deny the fact that we do some harm to society or individuals due to the appearance of gambling addiction. And we are making efforts to explain to our customers that betting is just a way to have a good time, entertainment and this distinction should be treated the same way as bowling, for example. This should not turn into a bad habit and addiction. We are working hard to warn our client of possible risks. But this is only one side of the coin.”

To find out more about the Parimatch Foundation’s projects and upcoming initiatives, visit: parimatch.global/parimatch_foundation

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EurAsia

FinteqHub Takes Industry Rising Star 2024 at SiGMA Eurasia Awards

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FinteqHub Takes Industry Rising Star 2024 at SiGMA Eurasia Awards
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FinteqHub, a reliable PCI DSS-certified payment gateway solution provider, triumphs at the SiGMA Eurasia Awards in the Industry Rising Star 2024 category. 

Celebrating its first anniversary this February, FinteqHub won its first industrial accolade at the SiGMA Eurasia Awards, showcasing its excellence among the most promising players in the Eurasian iGaming arena.

About four years back, SOFTSWISS made a solid call to develop an in-house payment gateway, now known as FinteqHub. Shifting from relying on third-party solutions was crucial to have control over the payment infrastructure. After about two years of product development, the team was ready to hit the launch button on the first transactions.

With over 145 talented professionals, each boasting an average of 10 years of tech and consulting experience, FinteqHub tackles various challenges for businesses. FinteqHub simplifies integration for merchants, giving them access to all integrated payment systems. This streamlined process saves time and enhances efficiency. 

FinteqHub covers markets in the EU and Canada, Brazil and India, Australia and New Zealand. Apart from PSP support, the company ensures banking assistance. Primarily working in iGaming and betting domains, FinteqHub is open to partnerships with various businesses beyond the industry.

Vadim Drozd, CEO at FinteqHub, expresses his delight about the victory: “As a young and dynamic company, we appreciate our endeavours are recognised by the industry leaders. The past year has been both interesting and demanding for us. We successfully completed another PCI DSS audit, restructured our application, and revamped our infrastructure to facilitate even faster integration of diverse payment methods. Throughout the year, we integrated around 30 new payment providers. We have set a certain pace, and I’m encouraging the team to keep up the momentum in the coming year as well.”

 

About FinteqHub 

FinteqHub is a fresh player in the payment solutions market with the core product – PCI DSS-certified payment gateway for online businesses. It started its journey in 2019 and assembled a team of 145+ top-notch professionals with solid legal, financial, and technical expertise. The company is headquartered in Lithuania, with offices in Malta, Poland, and Georgia. FinteqHub makes the management of payment processing transparent, stable, and flexible. 

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Eastern Europe

SBC Summit Tbilisi 2024 Promises Growth and a Deep-Dive into Eastern Europe & Central Asia

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SBC Summit Tbilisi 2024 Promises Growth and a Deep-Dive into Eastern Europe & Central Asia
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SBC Summit Tbilisi is poised to reclaim the spotlight on 25-26 June at the Sheraton Grand Tbilisi Metechi Palace, marking its early return after a highly successful inaugural edition in October 2023.

1,500 senior sports betting and iGaming executives will reconvene in the heart of Georgia’s capital, to solidify their foothold in the promising markets of Eastern Europe and Central Asia, while gaining invaluable insights into the nuances that shape industry dynamics.

SBC has once again partnered with SMH to organise SBC Summit Tbilisi, continuing the event’s partnership that began with the SBC Summit CIS in Kyiv in 2021. SMH is an international iGaming and sports management organisation based in Georgia, bringing valuable local knowledge to an event that incorporates unique elements reflective of the vibrant Eastern European and Central Asian markets.

Lasha Machavariani, Founder and CEO of SMH, said: “I’m thrilled that the SBC Summit Tbilisi is making a comeback to my beautiful home country of Georgia. Witnessing all the engaging conversations and networking that took place last year filled me with pride, affirming that the effort that goes into organising an event of this calibre is absolutely and undoubtedly worthwhile.

“Offering a platform for those keen on Eastern European and Central Asian markets feels not only rewarding but also essential, especially given all the buzz in these markets we’re diving into. If this event wasn’t on your radar yet, now’s the perfect time to start considering it.”

Andrew McCarron, Managing Director at SBC, commented: “Operators, suppliers and affiliates who want to make a mark in the region simply have to attend SBC Summit Tbilisi if they are going to compete successfully. These markets are tricky to thrive in without local knowledge, which is why SBC has partnered with SMH in order to provide the platform for companies to perform effectively.”

Centered on these dynamic regions, the event promises an in-depth exploration of key markets, including Georgia, Romania, Serbia, Bulgaria, Kazakhstan and Slovenia among others, and guarantees to be a melting pot of ideas and strategies tailored for these geographically diverse regions. The conference agenda will focus on trends including the new regulatory landscapes in Eastern Europe and Central Asia, the influence of innovations from crypto to AI, and new developments in eSports, payments, and influencer marketing, among other topics.

Last year, the host country had a strong operator presence during the inaugural summit, with industry leaders like Adjarabet, Betlive, Crocobet, Europebet, Leaderbet, LVBet, Superbet, TotoGaming and Vbet making their mark.

Past event attendees responded exceptionally well to the inaugural edition of the event. Tereza Tokmajyan, CMO of TotoGaming, called it an ‘excellent opportunity for operators and service providers from the region.’ Dmitry Starostenkov, CEO of EvenBet Gaming, described it as “featuring a very active and representative audience, outstanding topics, and speakers”. Additionally, Vakhtang Mdivani, CPO and Co-Founder of Promofy, praised the event, expressing: “Hosting such an exceptional event in Georgia for the first time and setting the bar so high was truly awesome”.

This year’s show floor is set to be significantly larger, featuring over 60 exhibitors and sponsors, effectively doubling the count from the previous year. Moreover, there is an anticipated 70% growth in the count of operator representatives, and affiliate representatives are poised to experience a 50% increase compared to the figures reported last year.

To cater to the growing interest, this year’s event will expand its agenda, commencing with a half-day conference on the opening day (25 June). This addition brings the total number of featured speakers to 60, marking a significant 50% increase from last year.

The first day will feature a poker tournament followed by the Official Opening Party sponsored by Setanta Sports, taking place at Stamba Hotel. On the second day, a VIP dinner exclusively for C-level executives will be held at the Republic Restaurant, followed by a Closing Party at the Republic Event Hall.

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EurAsia

GR8 Tech Wins Best Online Sportsbook Provider 2024 at SiGMA Eurasia Awards

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GR8 Tech Wins Best Online Sportsbook Provider 2024 at SiGMA Eurasia Awards
Reading Time: < 1 minute

 

GR8 Tech was named the Best Online Sportsbook Provider 2024 at the SiGMA Eurasia Awards ceremony on February 26, highlighting the company’s leadership in the online sportsbook market.

The prestigious award reflects GR8 Tech’s effective strategy and successful delivery of superior financial results for operators in a competitive landscape. Tailored for the evolving needs of the sportsbook industry, the GR8 Sportsbook platform enables operators to achieve and maintain profitable margins quickly, balancing user engagement and earning.

“This award from SiGMA marks an important milestone for GR8 Sportsbook, reinforcing its long-standing market presence and stellar reputation with fresh recognition from the industry. We at GR8 Tech are thrilled to receive this confirmation of our sports betting product value and will continue to develop it and shake up the landscape as the Best Online Sportsbook Provider 2024,” commented Oleksandr Feshchenko, GR8 Tech CRO.

In addition to the SiGMA Eurasia win, GR8 Tech has recently been shortlisted for Best Online Sportsbook Provider and Best Marketing Campaign categories at the SiGMA Africa Awards.

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